Michael George is a miracle worker...my site is rocking again

Home Builder with The Flooring Girl

Thank you, Michael George for getting my site back up.


michael georgeAs background, my site was doing well getting around 38,000 - 39,000 unique visitors/month.  On April 12th, prior to Mobilegeddon, my site took a dive.  It wasn't horrible, but it was a big drop.  I went from an average of 1,446 sessions/day down to 1,045/day.  (yes, I've switched metrics but the ratio is what matters most.)


It was a 28% decline.  the majority of this was mobile (went from around 500-600/day down to 30-35/day.  and I had a bit of a penalty in desktop searches, too.  Ugh.


The major issue was speed...my pages weren't loading fast enough on either mobile or desktop.  There was also a 2nd issue due to changes hostgator made to my site on March 30/31st.  I turns out that I got a notice on google webmaster tools on April 1st, but I was so busy I didn't notice this.  (I don't go to webmaster tools that often...oops).  So, on April 12th, my site declined 28%.  I noticed that right away on Google Analytics.


I did a bit of research and found that there were several site speed issues with my site.  One of google's tests showed me 3 things that should be done to fix it.  The only thing is, I had no clue what that techno mumbo jumbo meant and no idea how to fix it myself.  I didn't want to mess things up further.  Plus, this is my super busy season, so my time is better spent on working with customers and closing sales.


Anyway, fast forward with Michael George to the rescue.  He somehow fit me in to his busy schedule.  He quickly diagnosed the issues and fixed them yesterday.  This is just in the nick of time, too as my appointments for the week have slowed down...so I needed my site to be working for me 24 hrs a day.


Michael AZ SEO Expert: Phoenix SEO Consultant  is a genius and fixed many things for me...things I never could have figured out for myself.  Totally worth it to bring in the expert!


So, here are the results....


google analytics


As you can see, the drop in my site traffic occurred on April 12th (I learned this on April 13th and by the time I got to April 15th, the trend was confirmed).  Yesterday, site traffic is up...and bear in mind that the work was done yesterday (completed around 2:30pm EST) so it's not a full day's worth of traffic.  Now, my site typically gets the most traffic on Mondays, so comparing it to Sat/Sun is not fair.  But, if I can compare to last Monday, it's up 35%. 


Here are the results by desktop vs. mobile vs tablet.

mobile vs desktop traffic


You can see that both mobile and desktop (the 2 areas that had a penalty) have bounced back.


I will be keeping a close eye on things, esp over the next week as more data (and time) will allow me to better assess the results.


Thanks again, Michael George.  You're the best.


Comments (29)

SEO Expert: Michael George
Phoenix, AZ
Real Estate and Law Firm SEO

Thanks Debbie Gartner . I don't usually can't drop everything, but your site was being penalized for both mobile and desktop and I thought it was urgent. Now that the penalty is removed, everything should snap back to normal. Maybe, one day soon, I can write a post about the steps I took to speed it up. Man, I hate that picture of me. Why can't I get a decent headshot?!?     ~Michael

Apr 28, 2015 03:11 AM
Debbie Gartner
The Flooring Girl - White Plains, NY
The Flooring Girl & Blog Stylist -Dynamo Marketers

Thx AZ SEO Expert: Phoenix SEO Consultant .  Yes, it was urgent and my biz was suffering. Already, now today, we set up 2 more internet appts. So thx.  I think that head shot is great.   Is this one better?

michael george

I will have to go search for the one with you in the clouds.  You made it to a realtor best of the best shots with that one.


Apr 28, 2015 03:42 AM
Debbie Gartner
The Flooring Girl - White Plains, NY
The Flooring Girl & Blog Stylist -Dynamo Marketers

Oh here you are AZ SEO Expert: Phoenix SEO Consultant flying the friendly skies.

michael george

Apr 28, 2015 03:44 AM
Beth Atalay
Cam Realty and Property Management - Clermont, FL
Cam Realty of Clermont FL

Hi Debbie, nice shout out for Michael George, it helps to know whom to call when there's a need. Glad to hear you're back in action.

Apr 28, 2015 05:54 AM
John Meussner
Mason-McDuffie Mortgage, Conventional Loans, Jumbo Loans, FHA, 203(k), USDA, VA, - Walnut Creek, CA
#MortgageMadeEasy Walnut Creek, CA 484-680-4852

Nice credit to Michael.  Sometimes, regardless of what we know or think we know, calling in an expert is what it takes.

Apr 28, 2015 06:29 AM
Captain Wayne - Rowlett Real Estate School
Rowlett Real Estate School - Panama City, FL
Rowlett Real Estate School / Owner and Instructor

I'm needing to get more Mobile friendly as well, a lesson I too am learning after a bit of a registration decline... I hope it only goes up from here Debbie!

Apr 28, 2015 08:18 AM
Joanna Cohlan
Fresh Eyes For Your Home - Chappaqua, NY
Designing, Decorating & Staging Westchester Homes

Glad you found someone to help you make the fix and keep those numbers up Debbie!  That is what calling in an expert is all about!

Apr 28, 2015 08:21 AM
Debbie Gartner
The Flooring Girl - White Plains, NY
The Flooring Girl & Blog Stylist -Dynamo Marketers

Captain Wayne - Rowlett Real Estate School Yes, mobile responsive and mobile friendly are the way to go.  I was surprised because my site seemed to pass all the tests and I invested in mobile responsive 2 yrs ago. I was surprised that this happened, but some was due to glitch that I wasn't aware of.  And, at the same time Michael fixed other things that sped up the site. So I have a hunch I will come out ahead.  2 weeks of lower traffic but that's okay...we've been so busy.  In fact, I was so busy, that I should have called Michael sooner and followed up better (my fault). But, live & learn.  It's good enough.


Joanna Cohlan yes, there was no way I was even going to attempt this stuff.  It would have taken me so long...and even still, I wouldn't have gotten the results he did.  Totally worth it to call in the experts.

Apr 28, 2015 08:35 AM
George Souto
George Souto NMLS #65149 FHA, CHFA, VA Mortgages - Middletown, CT
Your Connecticut Mortgage Expert

Debbie good to have a network of people with the know how to help when help is needed.  Hope things will be back to or better than normal soon with your website.

Apr 28, 2015 09:13 AM
Debbie Gartner
The Flooring Girl - White Plains, NY
The Flooring Girl & Blog Stylist -Dynamo Marketers

thx George - Me, too.

Apr 28, 2015 09:15 AM
Ginny Gorman
RI Real Estate Services ~ 401-529-7849~ RI Waterfront Real Estate - North Kingstown, RI
Homes for Sale in Southern RI and beyond

Yes & now I am waiting on AZ SEO Expert: Phoenix SEO Consultant to rescue me on my YT plugin that went belly up!

Apr 28, 2015 10:25 AM
Debbie Gartner
The Flooring Girl - White Plains, NY
The Flooring Girl & Blog Stylist -Dynamo Marketers

Yes, I know...and he knows.  He's going to get on it.  He could see this was urgent...and it did not take much of his time at all.

Apr 28, 2015 10:29 AM
Liz and Bill Spear
RE/MAX Alliance 513.520.5305 www.LizTour.com - Mason, OH
RE/MAX Alliance Cincinnati & Dayton suburbs

Debbie, Seems  like I may need to go look at the webmaster tools.  Not something I check often, just way too many things to do and way too little time.

Apr 28, 2015 12:33 PM
Debbie Gartner
The Flooring Girl - White Plains, NY
The Flooring Girl & Blog Stylist -Dynamo Marketers

Liz and Bill Spear Yes, I told myself I was going to look at it every 3 months or so  but I haven't been good abt it.  I know I have some broken links to address, too.  I was supposed to finish that work in December LOL.  It may need to wait until this Dec (or Nov).

Apr 28, 2015 12:48 PM
Anita Clark
Coldwell Banker Access Realty ~ 478.960.8055 - Warner Robins, GA
Realtor - Homes for Sale in Warner Robins GA

He has helped me on many occasions as well. Good to hear you are back in Google's good graces, Debbie. Do you think the high bounce rate can be attributed to the page load times?

Apr 29, 2015 07:59 AM
Debbie Gartner
The Flooring Girl - White Plains, NY
The Flooring Girl & Blog Stylist -Dynamo Marketers

Anita Clark No, I've always had a high bounce rate - on both my sites.  It seems to be pretty standard for my industry.  This may help it a tad.  I've seen other similar numbers on some pretty popular blogs (and was pleasantly surprised).

Sometimes, people just find the info they need..and they stop...or they call.  If you look at the avg time on page for the key pages (like the top 100 pages) they are on page for a long time - often 3 to 4 mins and sometimes longers.

Apr 29, 2015 10:13 AM
Rich Cederberg
eXp Realty - Albuquerque, NM
eXp Realty Agent Albuquerque

Nice job Michael George! Glad to see your site is back up to speed Debbie!

Apr 30, 2015 12:27 AM
Grant Schneider
Performance Development Strategies - Armonk, NY
Your Coach Helping You Create Successful Outcomes

Debbie - thanks for that info.  I would love to talk to you about this.  See you at meetup.

Apr 30, 2015 03:44 AM
Tammy Lankford,
Lane Realty Eatonton, GA Lake Sinclair, Milledgeville, 706-485-9668 - Eatonton, GA
Broker GA Lake Sinclair/Eatonton/Milledgeville

My traffic is down too.  I need to go figure that out.

Apr 30, 2015 04:48 AM
Debbie Gartner
The Flooring Girl - White Plains, NY
The Flooring Girl & Blog Stylist -Dynamo Marketers

Rich - Yes, I'm glad it's back and doing well.  We still have a few minor glitches to address, but Michael will take care of that soon enough.

Grant - Happy to.

Tammy - Bummer.  I hope you can figure it out soon.

Apr 30, 2015 10:25 AM