Here is my pitch to the Senior Living industry. Let me know what you think.
With the ever-growing popularity of the internet, more and more savvy consumers are using this rich resource to help them better research the varied care facilities located throughout the United States. Out-of-state children can review the various nursing home options/facilities that might be needed for their parents and easily share this visual information with other siblings living across the country.
Are you ready for the Baby Boom Generation?
The senior care/assisted living industry as a whole is getting on board to meet the demand for more information via the internet. Catering to the children of potential clients is crucial to the future of marketing to the baby boomer generation.
Remember this!!!!
A virtual tour (with narration) is a 24 hour, 7 day a week selling tool. It displays your facility at its best - always. Your facility can be viewed at the potential clients' convenience. A virtual tour is a marketing tool designed to increase inquires, create awareness and bring business in your door.
The senior care/assisted living industry as a whole is getting on board to meet the demand for more information via the internet. Catering to the children of potential clients is crucial to the future of marketing to the baby boomer generation.
With 77% of families turning to the internet first to research and determine where to visit, virtual tours increase the average time spent on a website from 5 minutes to up to 20 minutes. The longer they remain on your website, the more likely they will notice all of the services you have to offer. You will no longer be just another click-thru to the next care facility.
Today's public does not take the time to sit and read long descriptive narratives. They are extremely visual. Virtual tours provide information that is eye catching interactive and detailed.
Comments (1)Subscribe to CommentsComment