Realtor Marketing: Using Content For More Leads

Real Estate Agent

One of the best moves you can make to boost your lead generation is to utilize content to produce new leads. 

Realtors have information buyers and sellers need. If you package this information the right way it's quite easy to setup an automated system to produce more leads.

Check out this detailed infographic to help you understand this simple marketing method.



Realtor Marketing With Content & Lead Pages



After checking out this infographic, are you asking "What is a "Squeeze Page"?  

Some call them landing pages or lead pages.  I call them squeeze pages. They are single page websites with one purpose. The purpose is to generate leads for a business.

Proper squeeze page should have a clean design, clear call-to-action, summary of the offer (such as a Buyer or Seller guide), and an optin form.   Here is a good example:


This page hits all of the points for an effective page (You can find this page and many more at 



The idea with this InfoGraphic is to illustrate how to setup these lead-generating pages with quality content for both buyers and sellers.  

Doing this provides a number of benefits to the Realtor including:

  1. Builds Your Brand
  2. Positioned A Local Real Estate Authority
  3. Convert More Website Visitors Into Leads
  4. Generate your OWN LEADS -  You'll get much better quality at a much lower cost than buying leads.


Thinking Creating The Content Is A Problem? has lead capture pages with content & graphics in place including "Free Guides".  You can also take the content and guides at postAprop and edit them and add your own input. You can also use your own content and guides.

In other words, if you don't have content. No problem.

If you do, that works too.

The important thing is to take the content and offer it on a page with property lead capture tools in place (The squeeze pages at postAprop).



How easy is it?

You can setup a page with 1 click. Click the button below and watch the short video demo. You can look inside the system as they log into the site and INSTANTLY CREATE AN EFFECTIVE PAGE.




This demo is a short video.

You will see how to setup an effective lead page in seconds.



Cost? Time & Money

I like to use the right tools to save time and money, don't you?

postAprop can help you with both.

Any concerns about the time involved can be answered in the demo video. Setup is very easy.

Cost of using postAprop? Only $19.97/month when you choose the annual plan right now. With it, you can create unlimited real estate landing pages, lead pages, & squeeze pages. Includes full hosting, built in email marketing, single property sites too.



Please Share This InfoGraphic

Check out the InfoGraphic on Pinterest.  If you use the site please repin the infographic. Link to InfoGraphic below in the resources.


I really hope you found this blog post, infographic, and the demo video to be useful.  It should help online lead generation for Realtors.





Additional Resources:









Comments (2)

Bob Crane
Woodland Management Service / Woodland Real Estate, EXP - Stevens Point, WI
Forestland Experts! 715-204-9671

Very Good Chris!

Thanks for sharing this very important info graphic, I may use some of these tips.


Jul 14, 2015 02:42 PM
Lynn B. Friedman CRS Atlanta, GA 404-939-2727
Atlanta Homes ODAT Realty - Love our Great City - Love our Clients! Buckhead - Midtown - Westside - Atlanta, GA
Concierge Service for Our Atlanta Sellers & Buyers

Chris Locke 
Interesting to see all your graphics. Did you draw them yourself or did you hire someone to do them?

Have a happy day -

Jul 17, 2015 01:52 PM