Are You A Leader Or A Follower In The Eyes Of Your Potential Client
Persistence wins every time. There’s not a doubt in my mind that the agent who doesn’t take “no” for an answer has a great chance of winning. The agent who doesn’t accept silence as the answer, but insists upon a response, will dominate in any situation.
The agent who “requires” a potential client to reply will dominate. Every time a potential client ignores a request by not responding, it should be taken as a “test.” That potential client is testing you to get a handle on “how you do business.”
Will you assume that no response to an email means the potential client has eliminated you from the list of agents who could be considered in that equation? Is silence the answer that says the agent has been rejected? Do you accept that and move on to the next contact?
To continue communicating when the other party has stopped is a sign of “endurance.” It’s a signal to the potential client that you are in the game until the client literally says “the game is over.”
Determination to win; focusing on the prize; and not backing down will result in that “score” or “pot of gold” at the end of the day. Every day should be filled with enthusiasm and the drive that will keep you in the running. Make that potential client understand how you do business, especially when you’re doing business with land owners and builders. It’s your game. You set the rules!!
Barbara Todaro, sales manager of RE/MAX Executive Realty
Team Leader of The Kuney-Todaro Team
308 W. Central St
Franklin, MA 02038
508-520-9881
www.todarosellsfranklinma.com
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