What is the difference between a leads group and networking group?

Many times I hear these two terms mixed up. I would like to clarify what a leads groups is versus a networking group.

I have been lead ambassador of several groups and started many.  I have started leads groups as well as networking groups. Each group serves a different type of purpose.

Networking Groups:

Networking groups are usually open to anyone who wants to join. You will not have to fill out a long questionnaire to make sure that no one else does your line of work. Networking groups meet either weekly or monthly and are sometimes referred to as mixers. Networking groups are great to be regular attendees at because you will continually meet new people.  There are many of these networking groups that are free to join. Many are promoted by your local chamber of commerce, young professionals network, and many others.

Leads Groups:

Leads groups serve a distinctive purpose which is to generate leads for each other. Typically there is only one person per industry. Also typical is that these groups charge money to be part of their group.  An example would be  BNI. There are even some local chamber of commerces that have leads group within them.  If you are interested in a leads group remember that you will be required to give leads as well.

These are the main differences in the group types. Both work very well, and doing a combination of the two will really help with generating a continual stream of leads.

If you are in the Fresno area and are intersted in joining a group, please contact me directly at 559-994-3692.