Joe Frazier, Stuffed Birds & Sellers In Tights.

Reblogger Sharon Tara
Home Stager with Sharon Tara Transformations

When you list your home for sale the focus should be on preparing and presenting it to appeal to the most people possible.  It's not about YOU....your taste, your style, your comfort or your convenience.  It's about THEM, potential buyers, and what will be visually and emotionally appealing to THEM.

Here's a post written by Greg Nino , a Realtor in Houston Texas, with his take on the subject of depersonalizing a home for sale.  

Original content by Greg Nino 0524642

Depersonalizing a home for sale is a common strategy that most home sellers have either read about or seen promoted on HGTV. There are certain aspects of depersonalizing that matter & others that simply do not. To me, depersonalizing a home means to quite simply, create and offer an appeal to the masses that will ultimately generate a sale - the main objective.

Your averaged seasoned Realtor has been in lilterally thousands of homes. I can tell you with certainty that when a home sellers decor becomes the focal point of the showing there's a serious problem.

No seller should have their wall/interior overwhelmed with personal items. If you love you some you, that's fine, but there shouldn't be 50 pictures of you in evening wear displayed for everyone to see. There should be no giant oil paintings of you and your boyfriend above the bed in the master suite, especially if you're in evening wear. Relax the selfie motif. Chill with the "look at me stuff." I still remember walking into a house a few years ago and seeing a huge life-size portrait of the home sellers painted on their walls. The husband was holding a sword and the wife was holding a shield. These people were serious about themselves. I can't imagine what was going through their minds when they decided to list their home for sale.

Religion is a big deal, but a dedicated prayer room should be modified to not takeaway from the home itself. If you're in love with crosses, that's fine, but they shouldn't dominate the house. I consider myself a believer in God, but I don't think the good man upstairs would be upset if I had 7 crosses up instead of say, 50. I also don't believe God is going to curse the sale if start packing and preparing "for a move." It's a justifiable reason to not worry.

If you're an avid sports fanatic, that's cool too. Nobody wants to see a life size statue of Joe Frazier by the front door along with dozens and dozens of posters, memorabilia or anything else that's over the top. The same goes for all the low budget and horrific stuffed animals you killed 22 years ago. If an eye ball is missing TAKE IT DOWN. A stuffed bobcat jumping in the air that's missing a foot and a nose is not a pleasant site. It's horrible. You're moving! Take it all down.

Depersonalizing isn't just about removing self-portraits. It's about common sense. You're moving, so start packing. Your home isn't a museum of your brain, it's not a commodity that needs to be sold. You'll need to dial back your pride and put your product in the best light for a solid sale that will yield you the most amount of money in the least amount of time.

 

 
Greg Nino
, Houston area Realtor®.
Helping residential buyers, sellers and tenants 7 days a week.
Available @ 832-298-8555 

RE/MAX Compass (Formerly RE/MAX WHP)

www.GiveMeMyHomesValue.com

www.EverydayHoustonHomes.Com

 

 

The information contained in this blog is believed to be reliable and while every effort is made to assure that the information is as accurate as possible, the author of this blog, and its comments disclaim any implied warranty or representation about it's accuracy, completeness or appropriateness for any particular purpose. All information is copywritten and the property of Greg Nino.  

 

 

 

 

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New Hampshire - Real Estate and Life in The Granite State!
Advice for Sellers
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Rainmaker
1,245,424
Raymond E. Camp
Howard Hanna Real Estate Services - Ontario, NY
Licensed Real Estate Salesperson Greater Rochester

Good morning Sharon,

A nice onr to reblog about this morning.

It is fun trying to get some to follow this advice.

Make yourself a great day.

Aug 03, 2015 10:51 PM #1
Rainmaker
774,028
Joanna Cohlan
Fresh Eyes For Your Home - Chappaqua, NY
Designing, Decorating & Staging Westchester Homes

Good morning Sharon, good post to reblog - the dedicated religious room is definitely something that would need to be modified.  As you said, it is all about THEM, potential buyers and they come in all shapes and sizes!

Aug 03, 2015 10:59 PM #2
Rainmaker
2,101,466
Sharon Tara
Sharon Tara Transformations - Portsmouth, NH
New Hampshire Home Stager

Raymond:  I love your attitude that it's "fun".  Not the word I would have chosen, LOL.

Joanna:  All shapes and sizes!  Why take any chances on alienating any of them?

Aug 03, 2015 11:10 PM #3
Rainmaker
3,274,253
Michael Jacobs
Pasadena, CA
Los Angeles Pasadena 818.516.4393

Good morning, Sharon -- quite the post title and a very good reblog choice.  

Aug 03, 2015 11:18 PM #4
Rainmaker
2,101,466
Sharon Tara
Sharon Tara Transformations - Portsmouth, NH
New Hampshire Home Stager

Michael:  The title got me too. I like the humor and, of course, the subject matter is one I know a little about. LOL 

Aug 03, 2015 11:19 PM #5
Ambassador
1,494,327
John McCormack, CRS
Albuquerque Homes Realty - Albuquerque, NM
Honesty, Integrity, Results, Experienced. HIRE Me!

Good Tuesday morning Sharon Tara -

I agree the title is great!  I listed a home the other day and had to ask the sellers to remove some of their crosses.  They were in every room on every wall.  Too much already! 

Aug 03, 2015 11:47 PM #6
Rainmaker
2,483,392
Brian England
Arizona Focus Realty - Gilbert, AZ
MBA, GRI, REALTOR® Real Estate in East Valley AZ

Nice choice for a reblog!  Most Sellers get it, but then there are the ones that seem to think that everyone will like the red walls because they do, haha.

Aug 04, 2015 12:31 AM #7
Rainmaker
2,101,466
Sharon Tara
Sharon Tara Transformations - Portsmouth, NH
New Hampshire Home Stager

John:  Prepacking is a good thing and no seller should take it personally when their agent makes such a request.

Brian:  or the "custom" window treatments that were "very expensive".   They were very expensive in 1980 when you had them made, but today they only serve to date your home!

Aug 04, 2015 06:28 AM #8
Rainmaker
1,982,111
Patricia Feager, MBA, CRS, GRI,MRP
DFW FINE PROPERTIES - Southlake, TX
Selling Homes Changing Lives

That's a great re-blog Sharon. The Prayer Room is something my clients and I are seeing more and more of. I'm not sure if listing agents are afraid to say something, but if they are, they should handle a professional, like yourself to help tone things down. In my case, it sent my buyers out the door faster than I could say FIRE! I'll be sure to go over to Greg's post and comment there too. Thanks Sharon.

Aug 04, 2015 09:30 AM #9
Rainmaker
3,247,037
Lou Ludwig
Ludwig & Associates - Boca Raton, FL
Designations Earned CRB, CRS, CIPS, GRI, SRES, TRC

Sharon

The new listing should should be shown in the best light to appeal and attract the target market into the home . . . . and sell it.

Good luck and success.

Lou Ludwig

Aug 04, 2015 11:17 AM #10
Rainmaker
1,762,811
Tom Arstingstall, General Contractor, Dry Rot, Water Damage Sacramento, El Dorado County - (916) 765-5366
Dry Rot and Water Damage www.tromlerconstruction.com Mobile - 916-765-5366 - Placerville, CA
General Contractor, Dry Rot and Water Damage

Thanks for the reblog Sharon, Greg brings up some important points on depersonalization.

Aug 04, 2015 11:30 PM #11
Rainmaker
2,101,466
Sharon Tara
Sharon Tara Transformations - Portsmouth, NH
New Hampshire Home Stager

Patricia:  When I was looking for a home, I fled out many a door like someone had shouted "fire".  It's not pretty out there!

Lou:  Words of wisdom!  Words to sell by!

Tom:  Whatever I can do to spread the word!

Aug 05, 2015 12:19 AM #12
Rainmaker
5,313,559
Roy Kelley
Realty Group Referrals - Gaithersburg, MD

This is a good selection for a re-blog. Preparing a home for sale my require some changes.

Aug 05, 2015 08:55 AM #13
Rainmaker
2,101,466
Sharon Tara
Sharon Tara Transformations - Portsmouth, NH
New Hampshire Home Stager

Roy:  I really appreciate a "home staging" topic type blog post from an agent.  Not all agents are believers!  I like to share them when I see them!

Aug 05, 2015 09:00 AM #14
Rainmaker
3,247,037
Lou Ludwig
Ludwig & Associates - Boca Raton, FL
Designations Earned CRB, CRS, CIPS, GRI, SRES, TRC

Sharon

A professional stager can focus the home owners to put the home into a position to be successfully sold.

Good luck and success.

Lou Ludwig

Aug 10, 2015 11:21 AM #15
Rainmaker
2,101,466
Sharon Tara
Sharon Tara Transformations - Portsmouth, NH
New Hampshire Home Stager

Lou:  You are very supportive of the Home Staging industry, and I appreciate it. Thank you!

Aug 11, 2015 09:51 AM #16
Ambassador
1,342,265
Gayle Rich-Boxman Fishhawk Lake Real Estate
John L Scott Market Center - Birkenfeld, OR
"Your Local Expert!" 503-755-2905

Sharon, done with humor, but such a great point. We just put our own home into sale pending and they want to buy some of our furniture, etc. and what was really quite wonderful is that I have a photograph of a wolf and the buyer (the wife) pointed at it and said "I have that exact same photograph". She felt totally drawn to the way we decorated and it started a good feeling that continued on throughout the home for both of them. She talked about the fact that they used to have a home on a lake and that now she could bring back that decor as she'd put it away since they had bought a farm and it was a different motif. They completely embraced our home and want to buy some of the furniture once we decide what we'll keep. (They are going from 3,000 sq ft to 6214--ours). 

Aug 11, 2015 03:05 PM #17
Rainmaker
2,101,466
Sharon Tara
Sharon Tara Transformations - Portsmouth, NH
New Hampshire Home Stager

Gayle:  "Done with humor" is my favorite kind of post.   Sounds like you found the ideal buyers!  Congrats!

Aug 11, 2015 10:07 PM #18
Rainer
151,431
Wendy Tomm
Beyond the Walls - East St Paul, MB
CCSP, RESA-PRO, BBB - Wpg Realtors

Sharon - absolutely spot on.  Great post.

Sep 04, 2015 06:13 AM #19
Rainmaker
2,101,466
Sharon Tara
Sharon Tara Transformations - Portsmouth, NH
New Hampshire Home Stager

Wendy:  This is exactly why I love the "reblog" feature!

Sep 04, 2015 10:42 AM #20
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Rainmaker
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Sharon Tara

New Hampshire Home Stager
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