Our Brand Goes Mobile -The Car's a Wrap!

By
Real Estate Agent with Broker, Friends & Neighbors Real Estate and Elkhart County Subdivisions, LLC RB14037276

Our Brand Goes Mobile - The Car's a Wrap!

Several years ago we decided to wrap our cars.  Many of you have seen them.  We used the illustration as to what it would look like, but they never got wrapped, due to a problem with the Printer.  This past January, we changed our Brand and decided to change printers.  Over the past few weeks, we have redesigned the cars with the new images. They just the finished cars this week.  How do you like them?

During a test, I put a mustache on the front of my car and Evelyn put eyelashes on hers.  Without our brand name on the cars, we heard people say that they saw us here and there.  That confirmed that a wrap or Branding on the cars would be successful.

In our area, there are many businesses that have branded their cars and trucks, but it is lacking in Real Estate.  It appears that our mobile Branding will produce new clients, as we go about our daily business.

Have you considered Mobile Branding?

-----------------------------------

If you know someone who wants to Buy or Sell a Home in Elkhart County,

St Joseph County, or surrounding areas, have them call me:

Larry Johnston, 574-304-7577

Friends & Neighbors Real Estate and Elkhart County Subdivisions, LLC

Elkhart, Indiana

or email larry@larry-johnston.com

Comments (20)

Tammy Lankford,
Lane Realty Eatonton, GA Lake Sinclair, Milledgeville, 706-485-9668 - Eatonton, GA
Broker GA Lake Sinclair/Eatonton/Milledgeville

It's not for me. I like to go incognito from time to time and I don't have a "work car" and "not work car"

Aug 21, 2015 07:38 AM
Ed Silva
Mapleridge Realty, CT 203-206-0754 - Waterbury, CT
Central CT Real Estate Broker Serving all equally

If might work for some people but not for me, especially when I have my car parked at a golf course. 

Aug 21, 2015 07:42 AM
George Souto
George Souto NMLS #65149 FHA, CHFA, VA Mortgages - Middletown, CT
Your Connecticut Mortgage Expert

Larry the signage on the cars is very tastefully done, and hopefully it causes the phones to ring.

Aug 21, 2015 08:34 AM
Chris and Dick Dovorany
Homes for Sale in Naples, Bonita Springs and Estero, Florida - Naples, FL
Broker/Associate at Premiere Plus Realty

If you love it Larry then you should go for it.  Not me.  Real Estate is not my entire life.

Aug 21, 2015 10:04 AM
Noah Seidenberg
Coldwell Banker - Evanston, IL
Chicagoland and Suburbs (800) 858-7917

I like it Larry, I bet it turns heads and that mustache is cute. Friends & Neighbors is a really great name for your Brokerage too.

Aug 21, 2015 10:55 AM
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Larry,

Glad it works for you, and it would not work for areas we consult in.  This is why I say no two markets are alike, even if they are in the same city..Wishing you lots of success with this.  A

Aug 21, 2015 01:17 PM
Joe Petrowsky
Mortgage Consultant, Right Trac Financial Group, Inc. NMLS # 2709 - Manchester, CT
Your Mortgage Consultant for Life

Good morning Larry. It stands out for sure, I know a few folks that have their vehicles wrapped, again they stand out. Hope many respond to you moving billboard.

Make it a great weekend!

Aug 21, 2015 08:04 PM
Gita Bantwal
RE/MAX Centre Realtors - Warwick, PA
REALTOR,ABR,CRS,SRES,GRI - Bucks County & Philadel

Good morning Larry, I hope home buyers and sellers in the area will see this and call you.

Aug 21, 2015 08:44 PM
Gabe Sanders
Real Estate of Florida specializing in Martin County Residential Homes, Condos and Land Sales - Stuart, FL
Stuart Florida Real Estate

Larry, I think it looks awesome.  I got a kick out of the one with the mustache.  I guess Evelyn doesn't drive that one very often!

Aug 21, 2015 09:29 PM
Rob D. Shepherd
Windermere/lane county - Florence, OR
Principal Broker GRI, SRES

We are in a small 4 stoplight town. My car has custom plates  "List It" That seems to work!

Aug 21, 2015 09:59 PM
Sandy Padula and Norm Padula, JD, GRI
HomeSmart Realty West & Lend Smart Mortgage, Llc. - Carlsbad, CA
Presence, Persistence & Perseverance

Larry Johnston We have considered vehicle wraps, but are waiting for your report back on final results. What I like about your wraps is they are easy to read. So many I have seen are not legible due to all the extemporaneous artwork.

Aug 21, 2015 10:55 PM
Sheila Anderson
Referral Group Incorporated - East Brunswick, NJ
The Real Estate Whisperer Who Listens 732-715-1133

Good morning Larry. I like your creativity. These cars are not over the top and are special. Good luck.

Aug 21, 2015 11:24 PM
Nicole Doty - Gilbert Real Estate Expert
Zion Realty - Gilbert, AZ
Broker/Owner of Zion Realty ZionRealtyAZ.com

I have considered it and I most likely will at some point have a designated Zion Realty work vehicle that I park outside of open houses and use for specific things. 

Aug 22, 2015 12:34 AM
Jeanne Gregory
RE/MAX Southwest - Sugar Land, TX
The most important home I sell is YOURS!

Glad it works for you.  One of our agents had this done.  He ran a stop sign and bumped another car.  The driver of that car sued for $100K because he thought RE/MAX had a lot of money.  Personally, I drive a bit too aggressively to do this to mine. 

Aug 22, 2015 01:12 AM
Mike Frazier
Carousel Realty of Dyer County - Dyersburg, TN
Northwest Tennessee Realtor

Larry, I like it. I have seen those eye lashes on a volkswagon convertible beetle and so cute.

Aug 22, 2015 03:06 AM
Carla Muss-Jacobs, RETIRED
RETIRED / State License is Inactive - Portland, OR

Very good wrap!  I have my brokerage logo and my website on the rear of my vehicle.  

Aug 22, 2015 04:31 AM
Bob "RealMan" Timm
Ward County Notary Services - Minot, ND
Owner of Ward Co. Notary Services, retired Realtor

Wrapps are very popular here Larry Johnston but at this time I am still using the magnetic door signs, decaled windows as well as my custom "REALMAN" license plates.

Aug 22, 2015 06:39 AM
Roy Kelley
Realty Group Referrals - Gaithersburg, MD

Excellent marketing. Thanks for sharing your photographs.

Aug 22, 2015 08:53 AM
Evelyn Johnston
Friends & Neighbors Real Estate - Elkhart, IN
The People You Know, Like and Trust!

We have already received comments about them, and we absolutley love them!

Aug 22, 2015 10:40 AM

What's the reason you're reporting this blog entry?

Are you sure you want to report this blog entry as spam?