Supermarket Trickery Not Just At Halloween

By
Real Estate Agent with Re/Max Achievers
https://activerain.com/droplet/4K9Y

I was reading an article about how supermarkets can trap you into buying and lingering in a grocery store.

One of the big ones was relaxing music so you'll hang around and shop.  Really?  I have been going to the grocery store for more years than I care to remember and I don't ever recall hearing any music at all.

Another was the lighting on the produce.  Evidently, the supermarket chains are spending big on bright-white lighting to give fruits and vegetables a just-picked appearance.  There are also red-tinted illumination for meats and prime cuts to appear even fresher.

Free samples, pre-planning scents and aromas for certain times of the day on selected aisles and more.  I'm not surprised really and can't blame the supermarkets for trying to "produce" more business (bad pun intended).  Had I not read these tips and tricks, I don't believe I would have even paid attention.

Have you noticed these tricks?

Posted by

Sandra Thomas Re/Max Achievers

I specialize in residential real estate in London, West Jefferson, Plain City, Galloway, Columbus, Choctaw Lake, Hilliard, Dublin and other surrounding communities in Ohio.

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Tags:
budget
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spending
supermarket
grocery shopping
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Rainmaker
5,421,221
Roy Kelley
Realty Group Referrals - Gaithersburg, MD

Yes. I appreciate their efforts and especially like the brighter lighting.

 

Oct 15, 2015 02:57 AM #1
Rainmaker
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Stefan Winter
Real Estate in IL & NV | Owner of Real Estate Web Tech | Daily Vlogger - Las Vegas, NV
Owner - Winter Group & Real Estate Web Tech

Don't think I've noticed many of them except free samples. We shop mostly at Whole Foods and their free samples, especially dessert are always a hit with us.

Oct 15, 2015 03:40 AM #2
Rainmaker
1,245,327
Michele Cadogan-Cell 917-861-9166
Fillmore Real Estate 2990 Av U, Bklyn , NY 11229 - Brooklyn, NY
Licensed Real Estate Associate Broker -

One of  our local malls have a cookie house on the main floor and the scent is carried through the whole mall.  I think that the scent makes shoppers stay  longer  in the mall and shop.  

Oct 15, 2015 10:35 AM #4
Ambassador
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Michelle Carr Crowe,Altas Just Call...408-252-8900!
Get Results Team...Just Call (408) 252-8900! . DRE #00901962 . Licensed to Sell since 1985 . Altas Realty - San Jose, CA
Family Helping Families Buy & Sell Homes 40+ Years

I know grocery stores invest a lot in encouraging shoppers to spend big.

Oct 16, 2015 04:56 AM #5
Rainmaker
1,675,413
Larry Johnston
Broker, Friends & Neighbors Real Estate and Elkhart County Subdivisions, LLC - Elkhart, IN
Broker,Friends & Neighbors Real Estate, Elkhart,IN

Hi Sandra Thomas , I will now pay more attention when in the grocery stores.

Oct 16, 2015 09:50 AM #6
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1~Judi Barrett
Integrity Real Estate Services 118 SE AVE N, Idabel, OK 74745 - Idabel, OK
BS Ed, Integrity Real Estate Services -IDABEL OK

The soft music, things that folks go most often for being toward the back of the store, not having enough checkers so you're stuck in a line looking at candy, magazines, and other throw-in items...

Oct 16, 2015 09:24 PM #7
Rainmaker
1,941,458
Grant Schneider
Performance Development Strategies - Armonk, NY
Your Coach Helping You Create Successful Outcomes

Hi Sandra - in our area two different chains are enticing quick check out by scanning with your iPhone as you shop and bag and then just click and pay at the auto cashier.  I like that.

Oct 24, 2015 12:59 PM #8
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