Ways To Save Time With Social Media & Increase My SEO's

Mortgage and Lending with George Souto NMLS #65149 FHA, CHFA, VA Mortgages NMLS #65149

Social media can be time consuming, and there are other things like Church, Family, and Work which are a higher priority for me.  Finding time to blog and comment on ActiveRain, Facebook, Linkedin, Google+, and tweet can be challenging some days.  However it’s important to be consistent in finding time to allocate to Social Media in order to increase my business. Today more so than ever before, businesses and consumers are turning to Social Media to connect and discover us.  Therefore, professionals should not overlook the value of these social outlets for our business, and finding Ways To Save Time With Social Media & Increase Your SEO's.

In my effort to conserve time, as well as how to further increase my SEO's, I have been trying to research ways to do this by reading other blogs an articles on this topic.  As a result of what I have learned so far I would like to share the following with other who are also trying to do the same:

  • (#) Hashtags:  Hashtags are probably one of the easiest ways to get our content to those who we are trying to reach. The concept is simple. Place the hash symbol (#)  number sign, in front of any key word or phrase in a post (do not use spaces when using a "#" hashtag).  For example if you post: “Five tips #mortgage tips for first time homebuyers.” That post will be placed into a public feed, and seen by anyone following that specific keyword or phrase. Now, not only are you sharing important content with your followers, but anyone who is interest in that specific "#"hashtag will see it.
  • Use A Content Manager:  Posting to each of the Social Media Sites we are on can get time consuming and repetitive. However the good news is there are several online platforms which we can use to post to all our Social Media Sites at the same time. Dashboards like Hootsuite, offer a free way to optimize our time, posts, and easy tools to help us identify who is following us.  Instead of posting in five clicks you can post in one.
  • Find The Best Times To Post:  Depending on who our targeted audience is, there are good and bad times of the day to post our blogs or other content.  According to Social Media Analytics firm "Socialbackers" Facebook posts achieve 50% of their total reach within 30 minutes of being posted.  That means half of all the people who will see our Post have seen it within the first half-hour after we post it.  By the time 90 minutes have past by, the average Post is only reaching 2% of the total readers for the next 7 hours, after that it completely drops off.

Given this data it is important to find the best times during the day when we can get the most people to read our Posts, and then make it a point to Post within these time periods. Not only will we extend our Posts further to those we are trying to reach, but also bring consistency into our daily Posting.  Below are the best days and times to Post according to current research from "Social Caffeine".

  • Facebook:
    • Best Time:  1:00 p.m. - 4:00 p.m.  Monday - Thursday
    • Worst Time:  8:00 p.m. - 8:00 a.m.  Avoid Weekends.
  • Linkedin:
    • Best Time:  7:00 a.m. - 9:00 a.m. or 5:00 p.m. - 6:00 p.m. Tuesday - Thursday
    • Worst Time:  10:00 p.m. - 6:00 a.m.  Avoid Friday & Weekends.
  • Twitter:
    • Best Time:  1:00 p.m. - 3:00 p.m.  Monday - Thursday
    • Worst Time:  8:00 p.m. - 9:00 a.m.  Avoid after 3:00 p.m. Friday & Weekends.
  • Pinterest:
    • Best Time:  2:00 p.m. - 4:00 p.m. or 8:00 p.m. - 1:00 a.m. Peaking on Saturday Morning
    • Worst Time:  5:00 p.m. - 7:00 a.m.  And Late Afternoon.

These are the first 3 things I will try to incorporate through out the year, and then try to increase more as the year goes on.  For me I need to implement things slowly, if I try to implement to much at one time, I will end up not doing any of them successfully.  So I am going to try these, and then when I am ready, I will be implement others.

Social media can be intimidating, but once learned it can be a great tool to extend our reach, and interact with our target audience. These three easy tips will help produce results.  In the mean time I am looking forward to see how these simple Ways To Save Time With Social Media & Increase My SEO's will work out for me.




 Info about the author:

George Souto NMLS# 65149 is a Loan Originator who can assist you with all your #FHA, #CHFA, and #Conventional #mortgage needs in Connecticut. George resides in Middlesex County which includes #Middletown, #Middlefield, #Durham, #Cromwell, #Portland, #Higganum,# Haddam,# East Haddam,# Chester,# Deep River, and# Essex. George can be contacted at (860) 573-1308 or gsouto@mccuemortgage.com

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 Info about the author:

George Souto NMLS# 65149 is a Loan Originator who can assist you with all your #FHA, #CHFA, and #Conventional #mortgage needs in Connecticut. George resides in Middlesex County which includes #Middletown, #Old Saybrook, #Middlefield, #Durham, #Cromwell, #Portland, #Higganum, #Haddam, #East Haddam, #Moodus, #Chester, #Deep River, and #Essex. George can be contacted at (860) 573-1308 or souto@snet.net


Re-Blogged 4 times:

Re-Blogged By Re-Blogged At
  1. Larry Johnston 03/04/2016 01:32 AM
  2. Hillary Sheperd 03/04/2016 12:40 PM
  3. Bob Crane 03/05/2016 02:51 PM
  4. Winston Heverly 05/16/2016 11:29 PM
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Georgie Hunter R(S) 58089
Hawai'i Life Real Estate Brokers - Haiku, HI
Maui Real Estate sales and lifestyle info

There's no way I'm going to schedule time of day tweets or posts. When it happens it happens!

Mar 05, 2016 07:45 AM #56
Ginger Harper
Coldwell Banker Sea Coast Advantage - Southport, NC
Your Southport~Oak Island Agent~Brunswick County!

I try to post or tweet every day.  Sometimes...I just run out of time..


Mar 05, 2016 09:39 AM #57
Diana Dahlberg
1 MONTH REALTY - Kenosha, WI
Real Estate in Kenosha, WI since 1994 262-308-3563

This is very interesting information.  I have a schedule already in place and it works for me.  Although I think I'll be checking out Hootsuite.  I actually already have it -- just never used it.  Just another one of those things I find and have good intentions to use and then it gets lost in the shuffle.  Thanks for the reminder.

Mar 05, 2016 01:39 PM #58
Lisa Von Domek
Lisa Von Domek Team - Dallas, TX
....Experience Isn't Expensive.... It's Priceless!

Hello George Souto 

Great tips and hints for managing your social media presence!

Mar 05, 2016 01:45 PM #59
Bob Crane
Woodland Management Service / Woodland Real Estate, Keller Williams fox cities - Stevens Point, WI
Forestland Experts! 715-204-9671

Thank you very much, certainly some tips that I can incorporate into my blogging and seo program.

Mar 05, 2016 02:50 PM #60
Michelle Grunberg
eXp Realty - Ijamsville, MD
When Honesty, Integrity and Loyalty Matters!

Thank you for this great post always wanted to know the best time to post 

Mar 05, 2016 11:41 PM #61
Mark Artesani
Keller Williams Realty - Fountain Valley, CA
Huntington & Newport Beach, Fountain Valley Homes

I wanted to say thanks but I don't know if this is the right time to say it.

Well, what the heck thanks great info

Mar 05, 2016 11:46 PM #62
John Pusa
Berkshire Hathaway Home Services Crest - Glendale, CA
Your All Time Realtor With Exceptional Service

George Souto Thanks for the excellent tips to save time with social media.

Mar 06, 2016 12:59 AM #63
DEANNA EARLY - ( NMLS #268590 )
American National Bank and Trust - Smith Mountain Lake, VA
Virginia Mortgage Loan Originator

Excellent post George Souto and terrific information which I will definitely use.   Thanks and congrats on the feature.

Mar 06, 2016 04:16 PM #64
Dolores Woods
Ventura Property Shoppe, Inc - Ventura, CA
Negotiating a win for all.

Thanks so much for this information. My goal this year is to start blogging and use social media more.

Mar 07, 2016 04:54 AM #65
Gene Riemenschneider
Home Point Real Estate - Brentwood, CA
Turning Houses into Homes

Of course now I have trouble remember all the times to post.  Basically mid afternoon except Linkedn, where people check it out coming into work or before leaving work.

Mar 07, 2016 05:45 AM #66
M.C. Dwyer
Century 21 Showcase REALTORs - Felton, CA
Santa Cruz Mountains Property Specialist

Great tips George, thanks.   I haven't been doing the #thing yet.  

Strangely, I've had recent Facebook posts end up with over 100 views several days after I posted, where as only a dozen or so people had seen it within the first few hours.     Maybe I have different followers than most?!?

Mar 07, 2016 07:46 AM #67
Shannon Bunyard
Keller Williams Realty - Santa Rosa, CA
Integrity, Genuine Care and Superb Communication

Great information. Thank you!

Mar 07, 2016 02:41 PM #68
Debra Peters
Referral Realty - Manorville, NY
NY Real Estate Salesperson

Thank you for sharing this great post! Who would have thought that posting on the weekends to Facebook wasn't a good idea? Thanks again!

Mar 07, 2016 09:13 PM #69
Melanie Cameron
Coldwell Banker Sea Coast Advantage - Wilmington, NC
The Cameron Team

It's really important to do your own research on the best times to post. Try posting for 2 weeks consistently throughout the day and see which posts get the most views and interaction, because the best times differ by industry/audience/location. There's no true perfect schedule for posting. For instance, my best times for Facebook don't match Social Caffeine's results. I get the best views at 8 a.m. and 11 a.m. - 1 p.m. weekdays. My Twitter account also does well at 7 p.m./8 p.m. weekdays. So, definitely do your own research.

Mar 07, 2016 09:53 PM #70
Sharon Parisi
United Real Estate Dallas - Dallas, TX
Dallas Homes

George, this is great data and information!  I did not know we could add hashtags to keywords in our posts.

Mar 13, 2016 04:57 AM #71
Martha Gomez
Houston, TX
Realty ONE Group

Thank you for the information. I really need to start on the hashtags#

Mar 15, 2016 03:32 AM #72
Jan Green
Value Added Service, 602-620-2699 - Scottsdale, AZ
HomeSmart Elite Group, REALTOR®, EcoBroker, GREEN

Great post!  I can attest to how great Hootsuite is.  My posts automatically feed and I gain followers on Twitter without doing anything!  Plus if I post on FB, it automatically possts to Twitter, same result.  It's worth the time to sign up and set it up!   Thanks for the sharing best & worst times to post - great info!

Mar 17, 2016 07:10 AM #73
Leslie DeLuca
DeLuca Real Estate - Monterey, CA
No One Knows The Monterey Peninsula Like DeLuca

Thanks for this.  Especially best times to post.  I also caution from sharing too much personal stuff, offers written, door knocking....what does the group think?

Mar 20, 2016 04:27 AM #74
Inna Ivchenko
Barcode Properties - Encino, CA
Realtor® • Green • GRI • HAFA • PSC Los Angeles CA

Being a successful real estate professional means often knowing how to navigate social media. When social networking sites are used effectively, they can be cost-effective tools that help target and engage new clients.

Jun 12, 2016 04:22 PM #75
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