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101 Steps for Getting MORE leads online

Reblogger Joan Dickie
Managing Real Estate Broker with Keller Williams Premier Realty

Info well worth reviewing again as you are setting up you marketing schedules.  Thanks Lori Ballen for sharing all your experience!

Original content by Lori Ballen S.0075212

101 Tips for Getting MORE leads online  
by Lori Ballen 

-->> Click here to drill down on each item.

  1. Identify your Service
  2. Choose your Audience
  3. Know your Brand Promise
  4. Choose Your Flavor
  5. Create a User Friendly Website
  6. Make it Easy for People to Pay or Order
  7. Make Offers
  8. Upsell and Downsell
  9. Display Testimonials
  10. Implement Video
  11. Create a great About Page
  12. Install Tracking Codes 
  13. Use Great Images
  14. Consider WordPress
  15. Work Strategically To Rank High In The Search Engines
  16. Blog
  17. Use Press Releases
  18. Set up the Right Social Profile
  19. Create Ads and Post on Classified Ad Channels
  20. Personlize for the Visitor
  21. Consider Internal Links for a Quality User Experience
  22. Find the Influencers
  23. Track, Measure, Adjust, Improve - Know your Conversion rates
  24.  Turn your Blog posts and Articles into eBooks
  25. Create Backlinks
  26. Use Facebook on Purpose
  27. Tweet
  28. Learn LinkedIn
  29. Master the Snippet for Google Search Results
  30. Use Instagram
  31. Know your Visitor Demographics
  32. Get the Most out of Google Adwords
  33. Think Value!
  34. Curate Content
  35. Make Slideshows
  36. Use Canva for Creativity
  37. Build your own App
  38. Get your sites Mobile Responsive
  39. Host Webinars
  40. Create Tutorials
  41. Use a Spelling and Grammar Checker
  42. Answer Questions
  43. Use Google Alerts
  44. Hire a Writer
  45. Think Speed!
  46. Connect Social and Search
  47. Focus on Local
  48. Create Purpose Driven Content
  49. Hold Interviews
  50. Be the Resource
  51. Follow Up
  52. Be Disruptive
  53. Use a Logo
  54. Syndicate Content the Right Way
  55. Build a List
  56. Use the Long-Tail
  57. Nail the Call to Action (CTA)
  58. Use Powerful Headlines that Sell
  59. Set a Goal for each piece of content
  60. Get help. Find Leverage Wherever You Can
  61. Share the Spotlight (Feature a Business)
  62. Marry Online and Offline with Direct Mail
  63. Research your Competition
  64. Know your VIP's (Consider a Database Scoring System)
  65. Grow your Database
  66. Integrate Social Sharing Tools
  67. Master the Sign Up Form
  68. Use Landing Pages
  69. Try a little Pay Per Click (but don't get stuck here)
  70. Answer Questions
  71. Design and Distribute a Newsletter
  72. Pin it!
  73. Create and Use infographics
  74. Hold Interactive Demonstrations and Virtual Tours
  75. Reward Referrals
  76. Offer Live Chat and Support
  77. Show you Care
  78. Purposefully Requet Reviews
  79. Write How To Guides
  80. On your website, have Frequently Asked Questions pages and Posts
  81. Think Quality over Quantity
  82. Don't send canned emails, build your own "consumer-centric" value pieces
  83. Publish Often
  84. Include Case Studies
  85. When you get a lead, Google the email address and phone number for more customer info
  86. Add the Google Keyword Planner to your top list of tools for content creation
  87. Use Pools
  88. Sponsor online events
  89. Create 'Best App Lists'
  90. Repurpose your Content
  91. Invite Guest Bloggers
  92. Be a Guest Blogger
  93. Live Stream for Impact
  94. Begin a Podcast Series
  95. Bring Leads back From the Dead
  96. Fill the Gap and Find the Opportunity
  97. Create a Core Group of Advocates
  98. Get your business on Google (Google My Business / Google Places)
  99. Give it time
  100. Use Hashtags
  101. Be Consistent

Lori Ballen is a Mega Agent with an award winning real estate team in Las Vegas called The Ballen Group at Keller Williams Realty Las Vegas.  

Lori and her husband Richard Ballen have owned multiple successful businesses based on her marketing strategy which is now called “The Ballen Method“.  Lori and Richard now travel and train other business professionals on her methods which include  Identifying a Niche, Finding a Target Audience, Creating a Message and a Product and then using Blogging, Press Releases, Social Media, Classified Ads, Video and Fresh, Relevant website content with Disciplined Consistency in order to dominate the search engines for desired searched keyword strings.

Lori Ballen has become known for her “Keeping it Real” style and approach to Social Media. What you see is what you get with Lori. Passion, Enthusiasm and Energy are what she’s about.

Lori is an open book with her experiences, lead generation skills, and business building knowledge. She has no secrets and loves to educate, inspire, and train others. Her recent class include a fully packed house in Orlando with over 1000 attendees where she shared her “Ballen Method” to Lead Generation including her “Ballen Blast” method to Blogs and Classified Ads for page one search engine results.

REAL ESTATE ADVICE

Real Time Web Analytics Clicky

Posted by

Joan Dickie

Broker, Licensed in WI and MN

Proudly serving La Crosse County WI and Houston County MN

608-788-6012 (office)

608-397-1790 (cell)

joanmdickie@gmail.com

 

 

 

Comments(7)

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Joan Whitebook
BHG The Masiello Group - Nashua, NH
Consumer Focused Real Estate Services

This is just the kind of information I was looking for.  I have a bit of homework this weekend.

Jan 08, 2016 01:02 PM
Joan Dickie

this list shouldn't take you long!

Jan 08, 2016 01:24 PM
John Pusa
Glendale, CA

Joan Dickie Thanks for the great list of tips for getting leads online.

Jan 08, 2016 01:06 PM
Dana Tapia
Re/Max of Orange Beach - Orange Beach, AL
Gulf Coast Real Estate Professionals

Thanks for posting that, Joan.  Great information, and greatly needed.  I am finding more and more that AR is a fantastic place to learn the trade. 

Jan 08, 2016 01:20 PM
Joan Dickie

I like how willing people are to share their knowledge.


 

Jan 08, 2016 01:24 PM
Sam Shueh
(408) 425-1601 - San Jose, CA
mba, cdpe, reopro, pe

Great suggestions.   A lot of meat in this blog.

Will digest after a bookmark.

Sam Shueh

Jan 08, 2016 01:35 PM
Tammie White, Broker
Franklin Homes Realty LLC - Franklin, TN
Franklin TN Homes for Sale

And this is why more agents don't blog. They think it's too much work. All the more business for me.

Jan 08, 2016 01:40 PM
Joan Dickie

Exactly.  

Jan 08, 2016 01:53 PM
Women of Westchester Working Together
Women of Westchester Working Together - West Harrison, NY
Women helping Women get ahead

Yes, this is a good choice for a reblog.  I will have to reread later when I'm more awake.  I bookmarked.

Jan 08, 2016 05:37 PM
Mary Yonkers
Alan Kells School of Real Estate/Howard Hanna Real Estate - Erie, PA
Erie/PA Real Estate Instructor

Lots of good tips for success from Lori.  Thanks Joan Dickie 

Jan 09, 2016 08:59 AM