Social media signals are definitely helpful. I was listening to a realtor in New York City today on a webinar that brings in almost all of his new business via Facebook.
Personally, I think that would be great if you can do it. Every additional promotion takes time. He recommended having a company take care of your social media or at least passing it on to someone who can post for you at least four times a week.
The social media outlets are pretty popular for most. This just means that most of us do not mind doing it ourselves. If you weigh in the time it takes, is it worth it for you. If yes, rock on. If no, I would challenge you to go find a successful social media marketing company that takes care of this for you in a real estate world.
Most companies will offer some sort of free trial to see if you like it. Social signals are not going away. Facebook,Twitter,Pinterest,Linkedin and many others will be around for awhile. Let's face it. There are new outlets every month.
This is a short note for today but it may be another way to jumpstart the activity for your real estate business in 2016.

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