Expired Listings - Bottom Feeder? I think Not!

By
Real Estate Agent AB36113
https://activerain.com/droplet/4NfY

Expired Listings - Bottom Feeder? I think Not!

For those of you who do not know, Real Estate Agents that call on expired listings are many times referred to as 'Bottom Feeders' by their fellow agents.  Such an ugly term.  Let's get this stated up front...I do call expired listings as part of my lead generation!  The term and the attitude towards calling expired's bothered me in the past.  It no longer does.  In fact I find it rather fascinating.

If a home home has expired the very first item you know, as a Realtor®, is that the owners want, or wanted, to sell their home and it did not.  I am a Realtor® who's business is to sell homes. There are more reasons why it may have not sold than what is possible to list.  A few possibilities being: Over priced and owner unwilling to reduce price - Owner unaware home over priced due to poor communication from listing Realtor® - Listing Realtor® did nothing more than take the listing and enter into MLS in hopes it would sell - Near-bye construction may turned area into eye sore - Tenants made the home virtually impossible to show - unforeseen personal issues with seller.  This list goes on and on.  

What does not go on and on is the fact the only way to find out is CALL and speak with the owner.  Just the fact that it HAS expired most of the time shows a lack of communication between owner and agent.  Not all the time.  Certainly in my experience most of the time. 

I am never embarrassed to offer my services.  Yes this is how I make a living.  I know I offer much more than the typical or average agent.  'Communication' kudos are a common thread thru out my testimonials.  Why should someone not be offered a better service than what they may have just experienced?  If they plan on listing with same agent I politely bow out and tell them how much I appreciate their time.  If they want to keep it off the market for a while I ASK if I may keep in touch.  If they want to engage in 'bad mouthing' another agent I politely decline and tell them I would rather focus on the advantages 'I' can offer in selling their home.

Here is the difference.  And do keep in mind this difference can be said of any portion of our Real Estate business.  The 'Difference'?  How are these calls handled?  Are you a professional or bully? Strictly in it for the dollar?  Or do you sincerely care that this owner wants to sell their home?  The 'difference' in any part of our business is being a professional!  I have been to credited classes where the instructor encourages sending cards to divorcees or recent widowers.  This would not be my 'forte' and yet I certainly would not criticize someone who is able to help this group of people out during a difficult time.  Door knocking can certainly lead to uncomfortable or inopportune moments.  How an agent handles those moments makes all the difference in the world.  

My best answer so far to all the animosity towards someone who calls expired's is the possibility that these Realtors® have lost a listing due to lack of performance, communication, marketing or any combination of those.  They want to hold someone else responsible.  

Do not let the negativity of others influence your business!  this is stated very often, in classes, motivational seminars, office meetings, etc, and yet sometimes this advice is more difficult to follow than others.    I will continue to call and contact expired's especially when receiving comments such as the one below from my most recent 'expired' listing.

You are so up on everything!  I wish we'd had you when we sold our log home in Rathdrum!!!

Are you interested in selling your Sandpoint Idaho home.  Contact me as your local North Idaho Real Estate resource.  

 

Images courtesy of: FreeDigitalimages.com - Question Mark by xedos4freedigitalimages.com - Wow DigitalArtbyFreeDigitalImages.com

 

Posted by

Mark Don McInnes

208 255-6227

"Your local North Idaho Realtor for Life, everyday - Mark my Words!"

 

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 All images and content property of Mark Don McInnes and only to be used/copied with prior written permission.

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Re-Blogged 7 times:

Re-Blogged By Re-Blogged At
  1. Rain Silverhawk 01/26/2016 11:10 PM
  2. Robert Vegas Bob Swetz 01/28/2016 12:10 PM
  3. Tony and Suzanne Marriott, Associate Brokers 01/28/2016 08:27 PM
  4. Gabe Sanders 01/30/2016 04:10 PM
  5. Winston Heverly 03/22/2016 01:21 PM
  6. Praful Thakkar 07/23/2016 06:00 PM
  7. Lise Howe 10/08/2016 09:53 PM
Topic:
Home Selling
Groups:
The Lounge at Active Rain
Local Expert
Advice for Sellers
Bananatude
Old Farts Club
Tags:
expired listings
sandpoint
real estate

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Rainmaker
3,301,756
Michael Jacobs
Pasadena, CA
Los Angeles Pasadena 818.516.4393

Hi Mark --- as if we didn't know, your post clearly shows there are many ways to conduct our business.  It's all about whatever works for you.  

Jan 30, 2016 10:12 PM #107
Rainmaker
4,064,340
Joan Cox
House to Home, Inc. - Denver Real Estate - 720-231-6373 - Denver, CO
Denver Real Estate - Selling One Home at a Time

Mark, good job, and congrats on the FEATURE.  We do not see too many expireds in our brisk market anymore.

Jan 31, 2016 04:07 AM #108
Rainer
83,476
Don Riggenbach, Condos, Catawba ISL, Marblehead
Keller Williams Chervenic Realty - Catawba Island, OH
Keller Williams Chervenic Realty

Great article and the facts are, calling them is the key. I have and will continue this method of growing my business. Most people that are criticizing you are generally just jealous.

Jan 31, 2016 06:16 PM #109
Ambassador
1,342,546
Gayle Rich-Boxman Fishhawk Lake Real Estate
John L Scott Market Center - Birkenfeld, OR
"Your Local Expert!" 503-755-2905

Mark, what a popular post! Wow, 109 comments--wonderful! You said it clearly, and I love that you take the high road when someone starts the bashing. No time for that, altho I must admit that it does open some doors as to the buttons that have been pushed when talking with the seller and can be enlightening, doncha think?

So glad to see you *FEATURED* my friend, and FOUR re-blogs!!! Double WoW!

Feb 01, 2016 10:17 AM #110
Rainmaker
213,331
Joy Bender
Compass - La Jolla, CA
San Diego Partner - The Private Client Network

Mark Don McInnes, Sandpoint it's all about the professionalism behind the approach and respect should it not be welcome.  Excellent post.  

Feb 01, 2016 12:29 PM #111
Rainmaker
82,772
Manish Chanda
Everest Peak, Inc. - Albuquerque, NM

Mark - Thank You for sharing this... it all boils down to the value an agent is providing here, whether in getting an Expired Listing SOLD or Listing a first time resale home for sale and navigating that process successfully to a Sale. Bottom Feeder...NOT! Some of the Top Agents in many markets are Expired Specialists...

Feb 02, 2016 06:20 AM #112
Rainmaker
103,499
Jim West
Real Estate Technology Partners - Marysville, OH
Our Passion Is Helping 1st Time Home Sellers

Great insight. Thank you

Feb 02, 2016 10:12 AM #113
Rainer
13,560
Phil Simon
Grand Rapids, MI

Thanks Mark for your well thought out post. I've been planning on getting started on expireds, but a plan is useless without execution. This is what I needed to hear today.

Feb 03, 2016 01:05 AM #114
Rainmaker
737,779
Ed & Tracy Oliva
West USA Realty - Arizona - Fountain Hills, AZ
The Oliva Team Arizona Agents

WE have been doing this a combined over 60 years.  We never let one get away but just in case.....we do have words with a seller that ....the caller on the expired has NEVER shown your home. Lets finally get it in the condition and price it needs to be and then it sells. So their phone call helps us relist at a better price...great info

Feb 03, 2016 10:54 AM #115
Rainmaker
3,247,489
Lou Ludwig
Ludwig & Associates - Boca Raton, FL
Designations Earned CRB, CRS, CIPS, GRI, SRES, TRC

Mark

When a list expires there nothing stopping a real estate professional from following up and trying to list the property.

Congratulations on earning the gold star for the post.

Good luck and success.

Lou Ludwig

Feb 09, 2016 12:40 PM #116
Rainmaker
38,233
Eren Millam
Realty World Cosser & Associates, Inc. - Chehalis, WA
Certified Negotiation Expert

The only problem with your post is that you're trying to convince people to compete with you. Stop it! Let's keep the expireds to ourselves and embrace their attitude that we are bottom feeders! 

Mar 02, 2016 01:45 AM #117
Ambassador
2,351,819
Fred Griffin, on leave of absence from ActiveRain
Fred Griffin Real Estate - Tallahassee, FL
Licensed Florida Real Estate Broker

Hi again, Mark Don McInnes, Sandpoint 

  Winston Heverly reblogged this post.  I made a lot of money working expireds several years ago.  Maybe I should reconsider that market.

Mar 22, 2016 01:23 PM #118
Rainmaker
3,247,489
Lou Ludwig
Ludwig & Associates - Boca Raton, FL
Designations Earned CRB, CRS, CIPS, GRI, SRES, TRC

Mark

I stopped back to bookmark your post.

Good luck and success.

Lou Ludwig

Mar 23, 2016 12:04 PM #119
Rainmaker
596,393
Claude Labbe
Real Living | At Home - Washington, DC
Realty for Your Busy Life

Nice post Mark.

Keep calling !

I've also noticed you've been getting a number of Featured posts lately.  Not sure if you are simply lucky, or more likely, working to craft very attractive & informative posts.

Aug 12, 2016 04:02 PM #120
Rainmaker
1,667,759
Lise Howe
Keller Williams Capital Properties - Washington, DC
Assoc. Broker and Attorney Licensed in DC, MD, VA,

I am so glad that I found this post - there is so much wisdom in AR and since it is like drinking from a firehose it is hard to get everything good on the first round - or even the second or third! 

Oct 08, 2016 09:50 PM #121
Rainmaker
3,796,021
Dorie Dillard CRS GRI ABR
Coldwell Banker United Realtors® ~ 512.750.6899 - Austin, TX
Serving Buyers & Sellers in NW Austin Real Estate

Good morning Mark Don McInnes, Sandpoint ,

I'm so glad that Lise Howe reblogged this post! It goes hand in hand with a post Ron and Alexandra Seigel posted on being comfortable in your own skin. When you are....nothing can stop you! Look at how you approach expired listings? With confidence and knowing these are sellers who want to sell..a good audience!

Oct 08, 2016 10:15 PM #122
Rainmaker
1,199,097
Sheri Sperry - MCNE®
Coldwell Banker Residential Brokerage - Sedona, AZ
(928) 274-7355 ~ YOUR Solutions REALTOR®

Hi Mark Don McInnes, Sandpoint - This post has staying power! You are so right the term "Bottom Feeder" is so very ugly. There are people to help and we need to be there for them. 

Oct 08, 2016 11:28 PM #123
Rainmaker
4,401,315
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Marc,

Everyone views things differently.  What works for one does not for others.  Among our clients is a door knocker.  He does this 3 times a week in his marketplace and people open their gates and their doors for him...he works in a high end community...This too would be poo-pooed by soome.  A

Oct 09, 2016 05:08 AM #124
Rainmaker
166,536
Lee Davenport
Sandy Springs, GA
Learn With Lee: Real Estate Coaching & Consulting

"I am never embarrassed to offer my services." Agreed and love this Mark Don McInnes, Sandpoint!  Thanks for reminding us that doing our job is always relevant and needed.

Nov 18, 2016 05:00 AM #125
Anonymous
No thanks

Haha, look at all of you self promoters with you dumb real estate pics. You are all useless and will be an expired trade within 5 years. Soak it up

Jun 18, 2018 01:42 PM #126
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Mark Don McInnes, Sandpoint

North Idaho Real Estate - 208-255.6227
BUYING or SELLING North Idaho Real Estate? Get started here.
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