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Giving Up the Farm? Too Much Information...

By
Industry Observer

Understanding Fiduciary Responsibility

Can You Reveal Too Much Information? Absolutely!

Who are you working for???

Don't give up the farmWhen selling Real Estate it is important that many things are disclosed to a potential buyer. Yes, it is important that the buyer is aware of things like lead paint, a previous murder, and in some states if a ghost "lives" in the house. The list goes on and on.

What is also important that your listing agent (who represents your interest) is aware of what he has to reveal, and what is not part of the info that is necessary to "enlighten" any potential buyers. Sellers go over details about a home with their agent, and in turn an agent must list certain things for the buyers agent to review and evaluate with their clients.

Motivation to sell, time frame to sell, a divorce situation and more are NONE of the buyers business. I don't have to tell you that my sellers are getting a divorce or that they are going to be leaving the area in a few months to move near grandchildren after the summer. Too much information!

The same goes true for a buyers agent (with loyalties to you). Beware that your agent is not giving too much information to the sellers of the home you want to buy. If you are working with a buyers agent, that agent is bound to represent your best interest in mind. An important part of negotiations is to deal from power! If I know that you LOVE LOVE LOVE my cllients house, and it is the most perfect home ever, then I have learned you are desperate to make it yours.

If your agent is now telling me that you have been touring homes for a year, and this brand new listing is the absolute perfect match, and that it is less than what you were intending to pay I know way too much. Telling me that you have looked at finding a home with a master on the first floor and the inventory is nonexistent, or severely in need of repairs gives me the upper hand in negotations. Your agent just gave up the farm and also is not representing you properly.

Negotations are what good real estate agents know how to do. When representing your client it is important to know what to say and what not to say. Deal from power and know your strengths. Don't volunteer too much information as it could compromise the deal and your client can lose money. Thousands of dollars are lost with this mistake all the time. 

Less is best when negotiating a deal. A very successful agent in my area almost talks in slow motion. While it makes the rest of us uncomfortable I think the method is actually very effective. She makes a statement about the offer and then says nothing. Absolutely nothing. Her method might seem odd, but she could never be accused of "giving up the farm".  Amazingly enough the results work in her clients favor.

When hiring an agent experience in negotiations is a part of the job that is frequently overlooked. When buying or selling a home know your agent skills and their understanding of fiduciary responsibilities. Negotiations should be one of the skills that you discuss.

Happy house hunting. Let me know when I can help you along the way.

Comments(61)

Marte Cliff
Marte Cliff Copywriting - Priest River, ID
Your real estate writer

Yes, some agents simply talk too much - and so do some sellers. In the hands of a skilful questioner, they can give away the farm. 

In negotiations, the best position is one in which you are perfectly willing to walk away. Too often, one side or the other reveals that they are NOT willing to walk away. 

Feb 15, 2016 12:55 PM
Janis Borgueta

Yes, but often the case is that they don't have a the choice to walk away easily. When inventory is low, people get desperate.

Feb 15, 2016 08:27 PM
Rob Lang
At Home Kansas - Shawnee, KS
Local Expert in NE Central Kansas Real Estate Home

You sound like you know what you are doing!  Would love to send referrals to someone like you that I can trust to properly take care of my buyers and sellers.

Feb 15, 2016 01:16 PM
Janis Borgueta

Thanks Rob Lang Much appreciated words. Send those Kansas people to my part of NY and I will be sure to take good care of them.

Feb 15, 2016 08:28 PM
Bruce Hicks
Best Homes Hawaii - Honolulu, HI
Your Best Hawaii Realtor!

Good advice Janis Borgueta .  I often tell my buyers or sellers that it's similar to a card game.  You can't show your cards in negotiating, but of course you must disclose.

Feb 15, 2016 01:54 PM
Diana Dahlberg
1 Month Realty - Pleasant Prairie, WI
Real Estate in Kenosha, WI since 1994 262-308-3563

Some say "More is Better" ... but as an agent working for their client it is more likely that "Less is More!"

Feb 15, 2016 02:28 PM
Janis Borgueta

More in most cases is not better. Seems that is a big misconception on many levels.

Feb 15, 2016 08:29 PM
Lynn B. Friedman CRS Atlanta, GA 404-617-6375
Atlanta Homes ODAT Realty - Love our Great City - Love our Clients! Buckhead - Midtown - Westside - Atlanta, GA
Concierge Service for Our Atlanta Sellers & Buyers

Janis Borgueta 
Excellent advice for both sides of the table. Thanks for the clear presentation of the WHOSE INFO IS IT ANYWAY question!
Your AR friend in Atlanta -
Lynn

Feb 15, 2016 03:50 PM
Janis Borgueta

It is the only choice Lynn B. Friedman 

Feb 15, 2016 08:30 PM
Tony and Suzanne Marriott, Associate Brokers
Serving the Greater Phoenix and Scottsdale Metropolitan Area - Scottsdale, AZ
Coldwell Banker Realty

Janis Borgueta "Negotiations are what good real estate agents know how to do. When representing your client it is important to know what to say and what not to say. Deal from power and know your strengths. Don't volunteer too much information as it could compromise the deal and your client can lose money. "  Re-Blog!

Feb 15, 2016 09:18 PM
Dana Basiliere
Rossi & Riina Real Estate - Williston, VT
Making deals "Happen"

Yes, the first question an agent needs to ask is "who is my client" then keep the chatting very general with the non-client side. TMI can happen.  Good reminder.

Feb 15, 2016 11:06 PM
Mark Trask
M. L. Trask Real Estate - Grants Pass, OR
Professional real estate services buyer and seller

It is a fine line to walk, as we are in a relationship business. Sometimes its easy to become to familiar with our clients and there situation and then we catch ourselves in a conversation where we shouldn't be. Good post and great reminder

Feb 15, 2016 11:55 PM
Gene Riemenschneider
Home Point Real Estate - Brentwood, CA
Turning Houses into Homes

You have to be careful what you say.  When working with Buyers you sometimes have to sell your Buyer to the Seller, but you still need to be careful about what you say.

Feb 16, 2016 01:17 AM
Mary Hutchison, SRES, ABR
Better Homes and Gardens Real Estate-Kansas City Homes - Kansas City, MO
Experienced Agent in Kansas City Metro area

I agree with you!  And i explain to buyers that the seller agent is not required to give up any of the details as to why the move.  They still want to know. If seller OK's giving out the info...I think it can be helpful.

Feb 16, 2016 04:31 AM
John Dotson
Preferred Properties of Highlands, Inc. - Highlands, NC - Highlands, NC
The experience to get you to the other side!

Janis, It is amazing to me how many real estate agents give their clients away in their comments.

Sometimes folks want to brag when they should keep their mouths shut!!

Great blog!

Feb 16, 2016 05:12 AM
Robert Vegas Bob Swetz
Las Vegas, NV

Hello Janis ... great post, congrats on the gold and your post has been featured to the group:

EXPRESS WITH WORDS AT ACTIVERAIN

Feb 16, 2016 11:57 AM
Jan Green - Scottsdale, AZ
Value Added Service, 602-620-2699 - Scottsdale, AZ
HomeSmart Elite Group, REALTOR®, EcoBroker, GREEN

I've seen agents do that, make a statement and then nothing . I agree, very effective!

Feb 17, 2016 11:04 AM
Joan Cox
House to Home, Inc. - Denver Real Estate - 720-231-6373 - Denver, CO
Denver Real Estate - Selling One Home at a Time

Janis, excellent post, and is amazing how much information you get from the cooperating agent.   

Feb 17, 2016 10:11 PM
M.C. Dwyer
Melody Russell Team at eXp Realty of California, Inc. - Felton, CA
MC Dwyer-Santa Cruz Mountains Property Specialist

I'm glad your post received a deserved feature. This is solid information for newbies.

One result of remaining quiet, like the agent you mentioned, is that the other agent can find it unnerving and then reveal more than they ought to!

Feb 18, 2016 12:53 AM
Janis Borgueta

Thanks M.C. Dwyer  much appreciated!

Feb 18, 2016 03:28 AM
Jon Paul
Realty World Lake Tahoe - South Lake Tahoe, CA
Real estate agent serving South Lake Tahoe.

Great information, and so simple. Thanks for the reminder about such an important issue that is often overlooked "in conversation".

Feb 21, 2016 12:17 PM
Janis Borgueta

Welcome to AR Jon Paul Glad you liked the article

Feb 21, 2016 08:53 PM
Ed Silva, 203-206-0754
Mapleridge Realty, CT 203-206-0754 - Waterbury, CT
Central CT Real Estate Broker Serving all equally

Janis, some people just do not know when to keep their mouths closed.  That is the type of agent that is working more for the seller than their own client

Feb 26, 2016 10:45 AM
Winston Heverly
Coldwell Banker Access Realty - South Macon, GA
GRI, ABR, SFR, CDPE, CIAS, PA

I enjoyed your informative post, glad I came across it in the archives.

Mar 12, 2016 11:59 AM
Michael J. Perry
KW Elite - Lancaster, PA
Lancaster, PA Relo Specialist

As a Buyer Agentn, I am amazed at what an eager ($) Listing Agent will reveal about their client !

Apr 13, 2016 10:25 PM
Bill Roberts
Brooks and Dunphy Real Estate - Oceanside, CA
"Baby Boomer" Retirement Planner

Hi Janis Borgueta It is good that you wrote this. Too many agents don't understand their fiduciary duty to their client.

Bill Roberts

Apr 13, 2016 11:21 PM