How can consumers know you exist if they have no idea you exist? Pretty deep, eh? You don't have to tap dance in pink tights to get the attention of prospects; all it takes is dedication, hard work and a DSL connection. There are a sleuth of online sites that offer exposure and publicity...take advantage of this, be consistent so you can retire your pink tights and tutu.
1. Great a myspace account and use it to advertise your profession.
2. Set up a Livejournal account and blog about your real estate experiences.
3. Submit your site to free, search engine online directories.
4. Place a free ad for your company on Gumtree or Craigslist.
5. Create a Technorati account.
6. Try to gain exposure by submitting pictures to Flickr.
7. Create a 'lense' on Squidoo.
9. Create a Yahoo Group that revolves around your niche.
10. Submit informative articles to sites like Reddit, Now Public and Digg.
12. Add a link to your site in your signature to all the active forums.
13. Add a link to your site in the signature of your e-mail account.
14. Spread the word by telling friends and family about your site.
15. Put your site on all marketing material.
16. Spell check your site and make sure there are not typos.
17. Make sure your site is easy to navigate and user-friendly.
18. Offer something free on your site. People love freebies.
19. Provide different options for clients to touch base with you: Yahoo Messenger, AIM, Skype, MSN, e-mail, phone & address.
20. Ask people to subscribe to your newsletter.
21. Have a "tell a friend" function on your site.
22. Google Analytics tells you who is visiting your site.
23. Be the expert and answer questions on Yahoo! Answers.
24. Get an account on Linkedin and start meeting people.
25. Get all of your sites in one place at mybloglog.
26. Market your listings on Facebook.
27. Make a video and upload it to YouTube.
28. Put content on your site that you can download.
29. Encourage readers to comment on your blog.
30. Create your own social network at Ning.
LONG & FOSTER - Williamsburg, VA
Realtor In Williamsburg VA, Homes for Sale
You are absolutely awesome for sharing all this info!! I do appreciate it! How is your plan (hcg) going?
All the Best,
Yvette Smith
Apr 24, 2008 03:15 PM
Kettley Realtors - Oswego, IL
Austin Texas Homes, LLC - Austin, TX
Broker - Austin Texas Real Estate (512-796-7653)
Lindsay - As usual, I am impressed by your post here. Thanks for putting so much time into this. Have a terrific weekend!
Apr 24, 2008 05:44 PM
Westcott Group Real Estate Company - Hauppauge, NY
Realtor - Long Island
LINDSAY - This is an outstanding checklist. I've always wanted to have all of these ideas in one place, but never wanted to spend time doing the research for it. We should all print this out and check off the items as we do them. Thanks for sharing this.
Apr 25, 2008 12:48 AM
Deasy Penner Podley - Pasadena, CA
Realtor, GRI
Lindsay - thank you again for the info. I'm slowly learning how to get around the web. I got a facebook site. It is quite interesting,
Apr 25, 2008 07:35 AM
Julie Chapman Broker - Ormond Beach, FL
Daytona Beach Shores, Florida
Lindsay,
A great list but it makes me tired reading it on Friday night......I am going to bookmark you and work on this tomorrow.....thanks
Apr 25, 2008 10:33 AM
Prudential California Realty - Fullerton, CA
Realtor - Fullerton Real Estate
So, my question is, "what do you NOT know?" seems like you know about everything? How do you have a baby and time for all this too? Thanks, as always, for sharing! Cristal
Apr 25, 2008 01:01 PM
First Realty Company - Crossville, TN
More great sound advice. I try to go over my marketing tools each month and make sure they are polished. Thanks for reminder.
Apr 26, 2008 08:26 AM
Sharon Paxson, Realtor® EQTY Forbes Global Properties - Newport Beach, CA
Newport Beach Real Estate
Lindsay - I bookmarked this blog, and it is an excellent one. Thanks for all the great information.
Apr 27, 2008 02:17 AM
Keller Williams Realty Gold Coast - Dix Hills, NY
Long Island Home Specialist,All About Real Estate
Hi Lindsay: thanks for all your hard work on this post..... I have to work on it....
Apr 27, 2008 02:25 PM
UtahDave.com Neighborhood Experts - South Jordan, UT
Homes for Sale - Utah
Wow. Okay, I got to know if you do all that work. Wow..that was quite the list of things to do. It seems like you need a staff to do all that or be wonder woman. WHich one is it? :)
Apr 27, 2008 02:27 PM
Relocating To Baton Rouge & Surrounding Areas - Baton Rouge, LA
Marketing Agent - Property Management in Baton Rou
Dave- Well, I haven't done all of these things yet. I also do a lot of my research on the weekends. I love to read, a professional book worm I am. Can't say that I have much of a personal life though. :)
Apr 28, 2008 03:47 AM
RE/MAX Integrity - Medford, OR
Managing Principal Broker - RE/MAX Integrity
Ok, your post is overwhelming but I bookmarked and will give some of your suggestions a try.
Apr 28, 2008 05:05 PM
Relocating To Baton Rouge & Surrounding Areas - Baton Rouge, LA
Marketing Agent - Property Management in Baton Rou
Fran- I know...it can get pretty overwhelming...especially when you are trying to keep up with each site you are affiliated with. lol
Jun 08, 2011 09:22 AM
Berkshire Hathaway California Realty - Beaumont, CA
(909) 557-6966- Specialize 55+ Communties Banning
Thanks so much for all the great information. It means a lot when other agents will share. Your article made me think about something my first broker said to us "Don't be a secret agent." You are so right, we have to get our presence out there and the web is the place now. Thanks!
Jun 08, 2011 09:30 AM
Uxbridge, ON
Trusted For Experience - Respected For Results
Lindsay - heres another one for you ..... link to your profile, page, or whatever in all the links you just put up in your post IE do you have a facbook fan page you could have linked
ps FYI the facebook link on the bottom of the post did not work for me.
Jun 08, 2011 09:48 AM
Keller Williams Realty - Chesterfield - Wildwood, MO
Your St. Louis Real Estate Resource
Awesome list Lindsay. The list for me will be a work in progress. If I look at the entire list, I will get overwhelmed. I have a facebook page, LinkedIn account and a twitter account. I can scratch those off!
Jun 08, 2011 10:17 AM
Just Your Style Interiors, LLC - Kihei, HI
Home Staging, Interior Redesign Kihei, Maui, Hawaii
Lindsay--I was saying yes going down the list, but you have put a few ones up I don't yet know about. So thanks for this list. Looks like I need to do some more work.
Jun 08, 2011 01:29 PM
First Realty Auburn - Auburn, AL
Inactive-2012 REALTOR - Homes for Sale Auburn Real Estate, AL
Hi Lindsay! Was just thinking of you and thought I'd drop by. This is a fantastic list you've posted. There are so many out there, and it helps to have a guide/checklist of researched, tried and true ones. Cheers!
Jun 26, 2011 01:21 AM
Personal SEO - Website SEO and Real Estate Marketing - Frenchtown, MT
Content Marketer, SEO Teacher, Website Fixer
Hey nice re-post. Great timing for it too. Awesome. There are some great ideas for newbies to get their presence out there. I suggested this since it has not be featured. ALthough, myspace is just not my cup of tea.. LOL!
Jun 27, 2011 02:03 PM
Rainmaker
159,722
159,722
Lindsay Pendleton
Marketing Agent - Property Management in Baton Rou
Comments(23)