Stepping up to the big one's in the million dollar range

By
Real Estate Agent with Keller Williams Integrity NW 40378289
Hello fellow staging bloggers.  I need some support.  In my market the average or median home is 165,000.  I have consulted and staged in many homes in this range and up into the $350,000 range.  I am now going after the big ones in my market.  One of our top agents has asked me to view her listings, all 149 of them.  Many of which are in the $400,000 to 1.5 million range.  I am looking for anyone who is doing this price point and want to view your befores and afters.  I mainly wonder if they to need to be neutralized of funcky interior wall colors, wall papers and such.  I need to get a few of these luxury homes under my belt as I am right now feeling a bit intimidated.  What do I need to know about these buyers and what they are looking for in these magnificant homes? 
Posted by

Jeanne Borgstrom, Realtor

Keller Williams Realty Integrity NW

Master Home Stager

Life Coach

Senior Move Manager

Comments (5)

Georgie Hunter R(S) 58089
Hawai'i Life Real Estate Brokers - Haiku, HI
Maui Real Estate sales and lifestyle info
Wallpaper!  Do people still use that?  I'd go with the neutrals.... and earth tones... whatever matches the travertine and granite.
Apr 24, 2008 01:37 PM
Connie Tebyani
Platinum Home Staging, Inc. : RESA-Pro - Calabasas, CA
Platinum Home Staging, Los Angeles and Ventura County

Hi Jeanne ~  I have done several in the multi million $$$ range and the concepts of staging is no different than doing a smaller home, or one of lesser value. The only difference really is the amount of inventory you own, especially bedding, towels, accessories & artwork - things you can't get from the furniture rental store.  The home wil determin what decore should go into it.

You asked to see pictures, usually we don't advertise our own work in the "comments" section, but since you asked..... you can view my portfolio, blog or go to www.platinumhomestaging.com/photogallery

Good luck & trust your instincts!

Apr 24, 2008 01:43 PM
Cindy Bryant
Redesign Etc. Home Staging - Houston, TX
"Houston Home Staging Pros"
Connie is right, the higher price point the accessories and furniture have to be stepped up too, adding to your inventory costs. As far as colors, it's the same as a smaller home, nuetral earthtones.
Apr 25, 2008 04:32 PM
Elaine Manes Gage
Home Staging Online Services - Denver, CO
Staging done ONLINE!

One warning...it seems the more money they have, the more they will nickel and dime you. Just my observation! ;) Good luck!

Apr 26, 2008 06:13 AM
Tori Lynn Wallitsch
Prudential Ambassador / Ross Designs, LLC - Omaha, NE

I agree with Elaine's comment about the potential for nickel and diming.  I have blogged about color choices in the different price ranges before.  Neutral almost always wins, but I am of the opinion that in the higher price ranges it is often necessary to add some paint with more tone to some areas. Look at the competition and use that as your guide - does the competition look good with specific color schemes, would yours show well with mochas or sage greens as opposed to tans?  Would adding tone-on-tone painted stripes below the chair rail stand out and match up with other homes for sale?  Maybe work with your agent and pull photos from comps that have recently sold.  Of the ones that sold closed to listing price, what did their interiors look like?

It can be intimidating, but you can do it!  Stepping up your items for rental will help, too.

Apr 26, 2008 12:13 PM