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Why Isn’t My House Selling? 3 Big Reasons!

Real Estate Agent with Indigo Home Team powered by Compass NC: 277197

Why Isn't My House Selling? | SavvyGirlHomes.com

Given the natural propensities of the human psyche, it’s typical, if not instinctive to look outside ourselves for answers when pondering the age old real estate question Why ISN’T My House Selling?’

If you’ve already arrived at this juncture, you’re probably suffering from a sense of utter helplessness. And if it’s been awhile, probably hopelessness. But, (and there IS hope lining this cloud…) is it possible that you have more control over the speedy sale of your home than you realize?


The simple answer is almost always YES.


Here’s the thing about properties that don’t sell:  The reason your home isn’t selling glaringly obvious to an outsider looking in. Think about this a moment… this means one of three things are going on here:

Messy House | Why Isn't My House Selling?
1.  It’s Your Agent. 
Your Real Estate Agent isn’t brilliantly marketing your property. #BrilliantMarketing means PROFESSIONAL photography/videography – not iPhone pics and a slide show with cheesy music. It means a clever, massive social media attack. It means 4-color, expertly written brochures – NOT a Xerox copied flyer. It means professional staging. It also means your agent has crafted an intelligent, strategic campaign designed and timed for maximum Buyer engagement. Why wouldn’t you choose a Real Estate Agent who offers you all these bells and whistles?


2.  It’s the Location. The location is terrible. Which is a shame. But unless this is a property you inherited, you might have to swallow the bitter truth of the situation – YOU chose it in the first place. If your property is suffering from an incurable defect such as obnoxious outside noise, unfortunate neighboring properties, proximity to industrial sites and smells – then refer again to #1. Because when your marketing is brilliant, you can sell just about anything to anyone, anywhere!


3.  It’s You. You aren’t being realistic. This includes every other possibility under the sun:  It’s priced too high and you refuse to accept this reality.  Or, and let’s honest here… your idea of cleanliness, property condition (did you have it pre-inspected? why not?), interior design (the 80’s really are over people!), or a poorly done renovation are turning off potential buyers. And they DO know the difference! So if you’re serious about selling, ask your agent to be honest with you about these all of things. Because here’s the good news… most everything can be fixed, and/or the price can and should be dropped.


And when it comes to price, there is one maxim that is always true:  A property is only worth what a ready, willing and able Buyer will pay for it today. Otherwise, it’s overpriced. It’s really that simple. The longer is sits on the market – the less it’s worth.


There is only one more question you need to ask yourself, “Do I really want to sell my house?” 


If the answer is ‘yes’, be honest with yourself. Then find an experienced Real Estate Broker who is willing to be honest with you!

❉  Refreshingly Honest Real Estate  ❉

Jennifer Monroe, REALTOR®/Broker



Thanks for leaving a sweet little note! It makes my day…

© Jennifer Monroe, Realtor®/Broker 2016


Comments (3)

Barbara Todaro
RE/MAX Executive Realty - Happily Retired - Franklin, MA
Previously Affiliated with The Todaro Team

Good morning, Jennifer Monroe three good reasons why homes are not selling.... all can be handled ....

Feb 21, 2016 11:35 PM
Liz and Bill Spear
Transaction Alliance 513.520.5305 www.LizTour.com - Mason, OH
Transaction Alliance Cincinnati & Dayton suburbs

Jennifer, Nice perspective check for your area sellers.  All valid reasons, and it can be one or all three of them combining to make selling a home an uphill battle.

Feb 22, 2016 05:57 AM
Jennifer Monroe
Indigo Home Team powered by Compass - Charlotte, NC
Real Estate REALTOR®/Broker/Designer

Barbara Todaro... SO true! IF the Sellers are willing and really want to sell!

@ Bill... Thanks for the big 'SAVE'! So nice to hear from you, and yes, Mr. Sardi behaving himself like the nearly 40 year old he is! I'll give him a man-smooch from you :)

Feb 22, 2016 06:46 AM
Liz and Bill Spear

Wait a sec, I didn't say I liked him THAT much :)

Feb 22, 2016 07:17 AM