Real Estate Bloggers: Market Yourself For Free!

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We spend a lot of time on our blogs, we anxiously wait for the Google gods to pay attention and move our blog up in the search results. We hope customers will visit us in droves and buy or sell real estate with us. Why not give them a little push? Promote your blog on real estate related websites and blog directories!

  • - syndicate your blog to anyone, create an RSS feed that can be read in any reader. I'm a big fan of FeedBurner and it's one of the easiest ways to promote your blog and get cool widgets that promote your blog (See the headlines & story clips on the right? That's a widget from FeedBurner).
  • - at first glance, seems like just another compilation site of blogs. The site is well designed and easy enough to use - similar to technorati, but not quite as powerful. In order to get listed in their directory, you must either a)pay $20.00 for a ten year listing or b)write a review about the sit at your blog(hope this counts!). To be honest, I was about ready to write this one off until I read the "About" page that very skillfully put a real face on the site. Collin LaHay is using this "Write a review for free membership" idea as a viral marketing campaign to build the site. And he's upfront about it. I never like when advertisers or business's try to pretend like they are just giving you something free. Collin also tells you want he plans to do with the money he makes - pay off college expenses and continue contributing to Kiva. This about page made me want to join - made me want to be a part of what Collin is doing. My suggestion to Collin - feature this about info more prominently on the front page.
  • - thanks to Cheryl Johnson at Active Rain for pointing this one out. Only a few local real estate blogs listed. This just seems like a no brainer. Zillow gets lots of press and it's one of the biggest real estate sites out there. Get yours on the list now!
  • Technorati - I have often heard of this and seen the tag on blogs, but I thought it was just another bookmarking tool. It's more than that - its' a directory of blogs. You can add your blogs for free and search the directory of available blogs.
  • Squidoo - imagine someone browsing the magazine rack at a bookstore. All you see is the front page. If something on that front page grabs the reader - they pick up the magazine and read it. Create a "front page" for your blog at squidoo and grab readers attention.
  • BlogTopList - add a couple buttons to your site and visitors can vote for your blog.
  • IceRocket - a blog search engine and free blog tools.

Now you've got your blog listed, now what? Here are a few great articles on how to start getting noticed in the blogosphere:


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Julie Chapman
DR Horton - Lakeland, FL
New Homes Sales Lakeland Florida

Good morning Bo,

You have been bookmarked.....some of this I am familiar with and some not, so I am going to take some time and work through it later.......

Apr 24, 2008 11:54 PM #1
Diane Bell, Hilton Head Real Estate, Bluffton
Charter 1 Real Estate, Hilton Head, Bluffton, SC - Hilton Head Island, SC


Now you've given me about 20 reasons to do some more research!  Thanks for an excellent post.  I'm sure you'll get a lot of favorable comments.

Apr 24, 2008 11:56 PM #2
Renée Donohue~Home Photography
Savvy Home Pix - Allegan, MI
Western Michigan Real Estate Photographer
I am bookmarking this!  Thanks for the tips!
Apr 25, 2008 12:53 AM #3
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