Crushing It With Video Marketing

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Real Estate Technology with Content, coding, marketing, host.

Sunny Lenarduzzi on Social Media Edge RadioYouTube, WordPress, Periscope, SnapChat? What in the Wonderful World of Disney? Do I really, really need to be active in all these places too?

If a picture is worth a thousand words, and sometimes it can be, then a video must be worth millions. Well, the math doesn't exactly work out that way but multimedia with video is definitely one of the most powerful tools there is. Just about the only thing more powerful is to physically be standing with the prospect as they transform into a customer and then to a buyer.

If you do not know who Sunny Lenarduzzi is, because she's not exactly in our marketing sphere, let me introduce her to you briefly. She's the only person I know who has ever had anything to do with a web campaign that generated over 1 billion (yes, 1,000,000,000) impressions in a single day. I could go on but I think that's enough. Except to say she's approaching 2,000,000 views on YouTube. And she's a Periscope and SnapChat standout. Okay, that's good.

Suffice it to say she knows how to use video. And we're fortunate enough to get to spend about 20 minutes with her on March 1, 2016 on Social Media Edge Radio as she gives us some tips about how we can use video to power market our products, our services, or even ourselves.

You can always listen to the show in the archives on the site or on iTunes but nothing beats being there live and even getting in the chat room to ask your questions directly.

Social Media Edge Radio was founded in 2008 and has featured some of The Top Guests in online and social marketing almost every Tuesday since then. Except for the few months we took off to let the cobwebs clear!

Social Media Edge is hosted by me, Ken Cook, and the illustrious Mike Mueller.

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Web/Social Developer For Hire - I code. I create. I manage. Whether you need your website to actually do something other than look pretty or one of the following services let's talk. Anyone can make a beautiful WordPress site (all the hard work is done) but few can make it work for you. , blog content, research intense reports, data reports (and accompanying charts and graphics), ebooks, presentation content, speeches, social media management, advertising scripts, or similar, let me show you what you can have.

Listen to Social Media Edge Radio weekly for powerful tips on making the Internet pay for you. Blogging, social media, and web technology with some of the most successful and well-known guests on the Web!

I started writing on Active Rain in 2006 when I was representing the mortgage industry. I am no longer in that industry and many of the older posts contain outdated information. Please do not contact me for LENDING or MORTGAGE questions but rather contact a licensed mortgage professional from your area. I have always been in marketing and branding and that is still what I do. Thanks for reading!

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