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What does your referral source really want?

By
Real Estate Agent with RealEstateSINY.com

We tend to spend most of our time on generating referrals, getting referrals, inviting referrals so I thought it would be time for us to rethink what our referral sources really want from us. It is pretty simple actually.

1- Update. they want to be informed. In other words, they want to know, did you make any contact? how did it      go? and can you provide the assistance needed?

2- They want to be appreciated for referring someone to you.

3- They want to be noticed and recognized by both you and the person they reffered.

4- They want great and exceptional service.

So let's give it to them

Posted by

On Your Team.

Irena Popilevsky

NYS Licensed Real Estate Broker/Owner

RealEstateSINY.com

(917) 579-4455

www.irenapopilevsky.com

Comments (6)
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Liz Moras Migic
Chilliwack, BC
Chilliwack, British Columbia - Realtor
Thanks true, acknowledgement, appreciation and updates!  Thats what we want........and reciprocal referrals!  :-)
Apr 25, 2008 03:55 AM
Brian Schulman
Coldwell Banker Residential Brokerage, Lancaster PA - Lancaster, PA
Lancaster County PA RealEstate Expert 717-951-5552
Irena, you'd think that that would be something you could expect from those you give referrals to.  Unfortunately, some folks need a reminder.
Apr 25, 2008 03:56 AM
Ross Quintana
Real E Smarter - Spokane, WA
Real E Smarter Real Estate Coach - 509-362-1966
Irena, nice post, short and to the point I agree with all your points.
Apr 25, 2008 03:58 AM
Vickie McCartney
Maverick Realty - Owensboro, KY
Broker, Real Estate Agent Owensboro KY
Irena, you are right.  I have referred recently, and the only way I know everything is going ok is the CLIENT is keeping me informed, not the agent I referred to!  I mean how hard is it to email??
Apr 25, 2008 04:02 AM
Frances Sanderson
Bean Group / Franklin - Franklin, NH

Hi Irena,

I believe the best way to get business is by referral. I'm curious as to what other agents give for referrals as an incentive. I've been giving $50 Lowe's or Home Depot Gift Certificates for every referral that becomes a listing or an agency agreement. I've been an agent for 1 year and a half and in that time, this practice has brought me three referrals that became a sale.

As a side note, our Lowe's has a REALTOR Benefits program. LowesRealtorBenefits.comLowe's - Let's Build Something Together : Realtor® Benefits

We get 5% off gift certificates. Thanks for bringing up this very important marketing tool. I look forward to hearing what works for you and others.

Frances Sanderson, Franklin, NH  REALTOR®, Certified EcoBroker®

Apr 25, 2008 04:24 AM
Deborah Bracco
Robert Defalco Realty - Staten Island, NY
NYS Licensed Realtor, Staten Island New York Home
Good point Irena, I gave someone a referral  also and never recv'd a thank you or contact etc.!
Apr 27, 2008 06:55 AM
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