First off, this post celebrates one month of My Real Estate Blog for the Columbia SC area.
We all remember the great story of the Tortoise and the Hare. At least, that is if you were paying attention in pre-school.
Pretty much in a quick synopsis, the Hare (rabbit) thinks he can win through finesse...while the tortoise thinks he can win through a good hard try. In the end, the tortoise wins.
Now most of you believe that tortoises are slow...they aren't. Put some food at the end of the race...and they are fast as heck! (I keep tortoises).
So which one are you? Which one is your Real Estate Agent?
I pondered this all day....do I try to win by finesse or a steady approach? I do both I believe.
In this digital world, we have to know what is going on at each minute. I am constantly connected through my Blackberry, Blog, Twitter,Facebook, Active Rain, blah blah blah. I am connected.
Also, I am the hare when it comes to marketing. I will market your house digitally to the rest of the world. That is how buyers find houses!
The tortoise is more intriguing to me. He wins in Aesop's Fable, but did he do it the best way? If the Tortoise and the Hare teamed up...what would happen. This would happen! Everything would come together, the clouds would open, the perfect storm would happen, and your house would be sold quick and for the amount.
Long are the days gone when a sign in your yard will sell the house. Web 2.0 will sell your house, technology will sell your house.
If you are intersted in what other Real Estate Agents believe is technology...take a look at the video. (No, I am not Realtor bashing, I would never do that...this is just an Idea of what the Tortoise or the Hare will do alone).
NO...really. An All in One printer, computers, and Type Writers. What happened to Social Media Marketing...PDF Email formats etc....
This is why you hire a Real Estate Agent which is a combined figure of the proverbial "Tortoise and Hare"
Originally posted to http://iblogcolumbia.com/2008/04/25/the-tortoise-and-the-hare/