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LOGOS: The Creation Process

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LOGOS: The Creation Process


The LOGO: A Symbol used to Represent your Brand

(and SO much more)


In today’s world we are inundated with logos …
from Apple, to Audi, to America, we are branded. An outcome of this is that some people now believe a LOGO no longer holds much weight.

Others, instead have attempted to take on the giants and

leave Their Stamp in the big ring!


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Another route, is to …explore the nuance.
And CREATE a logo that adds beauty to our world…
(industry, consumer’s lives, etc).


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When designing a logo / (cohesive with your brand)
a good start is with a question.

WHO is my business? Yes, WHO.


If my business were a living, breathing, being …
How would it feel about itself?
How would it interact with the world?
What would it’s personal expression of beauty be?


These questions may require a bit of deep thought. In fact, many of my clients struggle with the answers. But, The Creation Process of working through this struggle, is a sure-opportunity to Expand your Brand.


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Over the next few blogs, we will explore the process of this expansion and I will share some fun logos with nuances to give us all a little inspiration!
Of course, most of these will be REAL ESTATE related! 


Follow Along if You’d Like!


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Posted by


Peter Mohylsky, Destin BeachPro
PMI. Destin - Miramar Beach, FL
Call me at 850-517-7098

I look forward to your next post. 

Mar 28, 2016 05:21 PM
Belinda Spillman
Aspen Lane Real Estate Colorful Colorado - Aurora, CO
Colorado Living!

Logos are an important part of our business idenitity.  Yours is beautiful.

Mar 28, 2016 05:26 PM
Jeffrey DiMuria 321.223.6253 Waves Realty
Waves Realty - Melbourne, FL
Florida Space Coast Homes

Erin...I dig the Logo you have created for your company. It does say  what you are!

Mar 28, 2016 11:10 PM
Erin Bates

Oh thanks Jeff - I will be doing another blog later on which details the nuances of my logo and some others as well!

Mar 29, 2016 06:09 AM
Sheila Anderson
Referral Group Incorporated - East Brunswick, NJ
The Real Estate Whisperer Who Listens 732-715-1133

Good morning Erin. So you changed your focus? Now a business of images. Why did you leave real estate?

Mar 29, 2016 12:06 AM
Erin Bates

Hi Sheila, 

I have actually been doing freelance Real Estate Marketing for about 12 years on top of my corporate jobs. I got my real esate license a few years ago, but have always loved marketing! 

It is just in the recent times that I have decided to do Real Estate Marketing full time. 



Mar 29, 2016 06:08 AM
Dick Greenberg
New Paradigm Partners LLC - Fort Collins, CO
Northern Colorado Residential Real Estate

Hi Erin - Best wishes on your new endeavor - you have the creativity and vision to make it a real success.

Mar 29, 2016 05:00 AM
Erin Bates

Thanks Dick!

Mar 29, 2016 06:08 AM