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Using Technology in Real Estate, and that personal touch!

By
Real Estate Agent with Lucky Star Realty 01708681

I love technology, I embrace it and I think that it saves a lot of time, effort, and energy, both for real estate professionals and their clients, if used appropriately and everyone is on the same page.  I have seen in the past, some agents that are so comfortable with their clients, that they are able to email their clients the listing contracts and purchase contracts, and their clients are more than happy to sign the paperwork and fax or email that back to their agents. This method of using the Internet and technology to communicate and get the job done is very efficient and time saving. 

But what about for those clients who are just beginning to purchase their first home?  Should they be handled this way, or is signing paperwork and doing the explaining in person the better way to go?  Last month, I lost a transaction due in part to me emailing the client the addendums to a purchase contract that the sellers wanted signed.  I had emailed my client those addendums thinking that he would look at them over night and be OK with meeting with me the next day to sign them.  But the next day, my client called to cancel instead because of a few misunderstandings within the paperwork.  I feel until today, that had I presented those addendums in person, my buyer might not have been as confused and jumped to those conclusions and cancel the deal.

I am working on a purchase now that I emailed my client the purchase contract because I am out of town, to have her look over and sign.  But she is now hesitant and thought I was going to be there in person.  I will let her know that if she is not comfortable with signing without my presence, then she does not have to sign until I am there in person.

 

Vickie Nagy
Coldwell Banker Residential Real Estate - Palm Springs, CA
Vickie Jean the Palm Springs Condo Queen
I told my husband I would be home by 6 pm tonight. It was 7. I mis-judged the amount of time explaining escrow and impounds.
Apr 27, 2008 06:02 PM
Ross Quintana
Real E Smarter - Spokane, WA
Real E Smarter Real Estate Coach - 509-362-1966
Yeah you have to offer different ways for your clients to interact with you. i ask this when I first meet them. How do you like to communicate, email, phone, and how offten do you expect.
Apr 27, 2008 06:04 PM
Chuck Carstensen
RE/MAX Results - Elk River, MN
Minnesota/Wisconsin Real Estate Expert

I think its better to do the PA in person, but if they are comfortable with you they might sign via email.

Apr 27, 2008 06:22 PM
Randy L. Prothero
eXp Realty - Hollister, MO
Missouri REALTOR, (808) 384-5645
You are so right.  Technology is only a tool.  It does not replace the personal touch.
Apr 27, 2008 07:46 PM
Michael Setunsky
Woodbridge, VA
Your Commercial Real Estate Link to Northern VA

I agree technology is good, but it has its place. There are somethings that have to be done in person.

Good Post!

Apr 28, 2008 01:30 AM
Karen Martin Real estate agent Safe Harbor Realty
Safe Harbor Realty - Westport, MA
Westport, MA Realtor Helping Home Sellers & Buyers

 I go over all paperwork with my buyer or seller clients.   I only e-mail  to keep in touch on matters but will call for important things as appointments  

 You answered your own question  you lost a client.   

Apr 28, 2008 02:11 AM