How To Sell Your House In As Little As 24 Hours –
Without Ever Putting It “On The Market”!
There is a principle in psychology called scarcity—it’s the desire that’s in all of us to
want something that we can’t have.
There are some strategic ways that this principle can be applied to a real estate situation.
That’s right, I said applied—you can actually control it. Often, the illusion of scarcity can
be orchestrated and often appears in real estate situations without people even knowing
that it’s there. Have you ever heard of a situation where a home was on the market and
more than one person was interested in it?
In most cases like this, the house will sell for more than the owners are even asking for
the house—and the buyers feel great about it because they won. Someone else wanted
the house, but they got it.
Situations like this are called the “auction effect”.
To create this powerful situation requires creating an environment where as many buyers
as possible are made aware of the property at the same time and under the right
As you know, most of the time, when a property is advertised in a traditional way, it’s
almost impossible to create this kind of environment, because your property is just
another property on the market.
You need to be able to reach buyers in a way that you are presented as “new” information…
One of the things I do to create this situation is profiling your house in my MarketWATCH
database before you even put it on the market.
I actually started looking for the buyer for your house about 180 days ago, and I keep
in touch with these buyers through an exclusive weekly report that I send them to keep
them up to date on all the new houses that come on the market—and new houses that
will be coming on the market soon that they would have no other way of finding out about.
We may be able to find the buyer for your house without ever having to put it “on the market”!
Let's take a look at what HAS been selling this past week...Now, let's get back to the juicy stuff.
This week in Granada Hills we saw 6 homes sold. The selling prices ranged from
$518,000 - $1,070,000; for an average of $699,333. Homes were built between 1956 and 1990.
They range in size from 1406sf - 3851sf. Lastly, the homes were on the market between 5 and
103 days, with an average selling time of 33 days.
Is this something that interests you? Let's have a conversation -- (818) 621-9897
Pinnacle Estate Properties
Cal BRE# 00923192