For a number of years now we have been poked, proded, urged, and nudged
to us VIDEO in our business development plans.
Google and Youtube are like Peanut Butter and Jelly,
so, of course, each and everytime you post a (PROPERLY TAGGED) video
to your Youtube Channel, your GoogleJuice cup runnith over!
While we probably all know the potential value in using video, most have never taken the leap into this arena.
Now, as video has continued to BOOM, there is a new "craze" in town.
The "Animated MICRO-Videos".
These videos are
SHORT and SWEET (should be NO LONGER than 30 seconds)
and are perfect for sharing on Social Media (size appropriately)!
*You can also use a LONGER animted video based on your needs*
How Can You Use a Micro-Video:
1.) Branding - Explain WHO and WHAT your business is.
2.)Explain Your Value Add (WHY Should your target market
choose to work with you)
3.) ASK for New Business
3.) A short home-preview tour (Can EASILY be made with photos as well)
4.) Promote an Event (OPEN HOUSE ANYONE?)
5.) Congratulating a Client on a Closing
5.) Sending to Your Sphere (Happy Birthday, Happy Holidays, Tips, etc)
6.) Market Updates / Interest Rate Reports
7.) Local Events
You might be scratching your brain wondering HOW DO I DO THIS??
Well, there are lots of software programs available and plenty of tutorials to watch. You can also choose to hire someone and to do this is actually quite affordable and easy to do.
When working with a client I suggest that we start
with ONE video that explains your brand and go from there!
The opportunities are endless!
Animated MICRO-VIDEOS ... Are You Using Them?