Admin

No News Is Not Good News

By
Education & Training with US Preferred Realty

 

Have you ever been left wondering what is about to happen? Have you agreed to meet someone but don't know all the details? Have you planned a trip but don't know how you are going to get there or where you are going to stay?

Are you an agent that, during a transaction, only communicates with your clients when you have news? Why is that?

Communication is key for everyone involved in a transaction. Your clients rely on you to set there mind at ease. If you are not communicating with them they are left to wonder what is happening. This can start to create anxiety and fear. This can also erode their trust in you. 

Set aside time once a week to follow up with your clients. Call them and let them know what is currently happening and what the next steps are. Find out if they have any concerns or questions that you can help them with.

If they are the seller, let them know how many showings they have had that week and the feedback that was given. (If you are not asking agents for feedback, you should be!) 

When taking on a new client it is important to know how they like to be communicated with. Some people don't want to be bothered with phone calls, they would much rather hear from you via email or text. Be sure you are communicating they way your client feels most comfortable. If you establish this in the beginning of your relationship it will help create a happier, smoother transaction. 

 

If you are consistently reaching out to your client you are building a strong relationship with them. One that they will remember long after the transaction has ended. People tend to work with the people they have formed a bond with.  They will also recommend their "friend" to other friends. 

 

Comments(2)

Show All Comments Sort:
Anna Hatridge
R Gilliam Real Estate LLC - Farmington, MO
Missouri Realtor with R Gilliam Real Estate LLC

I communicate often during the buying and selling process.  Do I call everyone of my clients on a set schedule?  NO, I call when I can communicate what we can do or need to be doing in the near future.  

You are right, Communication is the key to happiness.

Jun 13, 2016 02:33 AM
Joe Jackson
Keller Williams Capital Partners Realty - Columbus, OH
Clintonville and Central Ohio Real Estate Expert

Great post thanks for sharing. I especially like to establish the preferred method of communication in the beginning along with what times are most convenient. This prevents 'missed connections' and ensure a smoother process.

Jun 13, 2016 05:44 AM