I just finished reading Doug Rogers featured post regarding new Real Estate Agents. If you haven't read it, take a minute to do so.
All new Agents need to know what they are getting into. I did a post about this years ago, but at the time I was somewhat of a new Agent myself and I was most worried about the "things" I needed to start out, ie laptop, tablet, smartphone, good printer, camera, website, blog, briefcase (lol), business cards, license, E&O insurance, email address to name a few.
However, after you are done collecting stuff and setting yourself up with things, then what? This is the million dollar question. Many new agents believe they will start at an Agency and somehow be fed leads for customers. Or, as in the past, take a shift in an office and catch people who call in on the phone.
Times have changed. At least in my area. If your Broker gives you a lead or two, that is to get you started and you best follow it. A lead is just that, a lead. It's up to you to follow up and convert it into a client, then represent that client and retain that client! This is not as easy as it sounds, in fact its downright hard!
I know Agents that have been in the business forever that still cannot convert a lead. And I am not saying this is a bad way because its a difficult thing to do. Many people do not want to be clients. Most people looking to buy are already online and looking and feel they can do it all themselves. An Agent needs to show what he/she can actually do for them! It's a constant teaching class to the public. And a constant learning experience for a good Realtor.
So go read Dougs post about how not to fail in Real Estate in your first year (or any year). There are tons of things to know and you never stop learning. Rules change, laws change, people change and you need to be aware.
If I knew then what I know now, I might have done a lot of things differently. How about you?