Part of the value you provide as a Realtor® is helping your clients find a few cheap fixes that boost their home’s asking price. With staging, these minor fixes can dramatically increase the perceived value of the home. The bottom line is you want people to see themselves in this home, without seeing any flaws.
The following steps are likely things you already know. But feel free to use them in a blog or newsletter of your own to attract new leads or nurture your existing network.
Increase Home Value With: Paint
Of course, paint is the ultimate cheap(ish) concealer and revitalizer. So feel free to paint any rooms that need a fresh coat. However, you may not have to paint every room. Those Magic Eraser sponges are a miracle product.
Also, don’t discount the effect of a fresh coat of paint on the front door or garage.
“If the first thing a visitor sees is your big wide garage, try to guide their eyes into a beautiful front yard, or paint your front door red to guide the eye there. These things add value,” suggests HGTV.
Increase Home Value With: Caulking
People look at the bathtub and want to envision a clean place of serenity. Brown or leaky looking caulk is a real buzzkill and is instantly off-putting. If you don’t know how to do this, odds are good you know someone who does. Or try a Youtube how-to video.
Increase Home Value With: New Faucets
While you’re in the bathroom, you can give the impression of a total renovation and upgrade, at a fraction of the price. Just upgrade the faucets to something high-end. Ditto the showerhead. A small bathroom suddenly becomes cozy when it’s full of nice things.
Increase Home Value With: New Handles
Now apply this mentality to the kitchen. You can make your kitchen look like it was recently renovated by simply updating to new handles and fixtures on your cupboards and drawers.
Your shoestring budget kitchen reno isn’t done there...
Increase Home Value With: New Panels for Your Appliances
Simply swap out the front panels on your appliances for newer looking ones. And, obviously make sure they match and go with the overall decor.
Increase Home Value With: Deep Clean or Replace Your Carpet
Bad, dirty or dated carpeting sucks the life out of a room. No matter how amazing the rest of your furniture or wall decorations look, the carpet will hold the room together or rip it apart.
Again, you may not need to replace it. A far less expensive deep cleaner may be just what you need to make it look new again.
Increase Home Value With: A Home Warranty
Here’s one most buyers don’t know about, and it won’t cost them a weekend.
Service Contract Industry Council found that, “homes covered by protection plans spend almost 11 fewer days on the market on average, and sell for more than $2,300 higher on average than homes sold without a home warranty.
“The ability to transfer a home warranty to new owners helps create added incentives for buyers.”
Increase Home Value With: A Bit of Yard Work
Spend a weekend giving your yard some TLC. It will go a long way in boosting your curb appeal, and the potential people see in your backyard.
Consumer Reports advises that, “You wouldn’t go to a job interview without brushing your hair and putting on a crisp, clean outfit. Nor should you try to sell your home without sprucing up its exterior.”
“Start with basic maintenance: mowing the lawn, trimming overgrown shrubs, applying a fresh layer of mulch to garden beds.”
Remind your customers that all of these can be done for fraction of the cost of a major reno. Paint is cheap, and so are new panels fixtures and handles. Use your newsletter, or your blog to show your clients and your leads how much potential is hidden in their home.
If you’re looking for new print materials to show off your clients’ properties, that too can be upgraded without a huge expense. You can easily create your own design online, and make sure your brand resonates.