Divide & Conquer: A Twofold Guide for your Buyers & Sellers

By
Services for Real Estate Pros with PropertyMinder, Inc.
https://activerain.com/droplet/4SGs

Most real estate activity happens during the months of May and August.
Now is the time to get going.


Keep in mind that the average person knows 3 real estate agents.
Eliminate the other 2 real estate agents with the steps below.


No, you can’t "make" someone buy or sell.
But you can make them think of you when they are ready to make a decision. 


For your sellers:

Seller's Corner will help cement you as their future listings agent.
    - Email your Sellers and invite them to Your Neighborhood so you can connect 
      them to local activity and home values where they live. 

    - In order to do this, get their home and email address.
    - Put them in the Seller’s group of your 
CRM.
    - Don't have these? Reach out and ask.
      (Need a pitch? Contact us. We'll send you one personally).

- Use Listings By Mail and email your whole database.
    - Take advantage of this mass emailing tool! 
      (Here's an idea: Find homes that have sold for record prices. Send them out.)


Whatever you send to your clients should make them wonder: 

“I wonder what our home is worth?”

Now, for your Buyers: 
Email your database of Buyers and see if they are looking to buy a home.
    - Remind your clients that this is a seller’s market. 

Keep track of people with children, 
    - Many real estate decisions are made around schools.
    - Most people want to buy or sell during the summer before school begins.
    - We provide you with every school near each 
Active Listing in order to give your 
      buyers one-click access to the information they need.

Create 
custom IDX links for hot listings (priced to sell) in the areas your cover.
    - Send an email to 
your buyers with a link to this page.
 
In summary, your database consists of 2 parts: 
buyers and sellers.

Your people in your CRM will either buy a home or sell a home.
People are creatures of convenience. They will reach out to what is closest to them.


What you are in fact doing, is internalizing your marketing. This means:

- Getting your clients on your website. 
- Connecting them to properties with one click.
- Making your website a real estate resource that your clients want to visit.
 
Make sure they think of you first when:
- It's time to buy a home.
- They want to know their 
home’s value.
- A referral opportunity presents itself.

 

We're almost at the 6 month mark of the year. Have you tried us for free for one month, yet? 

 

 

Not enough? Need more guidance?
Write or call us directly. 

Have a great week,

Anna & Tim

 408.213.4658
anna@propertyminder.com
PM's Community Management Team

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Re-Blogged By Re-Blogged At
Topic:
Real Estate Best Practices
Groups:
Internet Lead Generation-How Best To Capture Your Audience
Out Of The Box!
Services for Real Estate Professionals
Marketing 101
It's all about them (ThemThem)
Tags:
buyers
schools
real estate agent
summer
real estate website
idx
crm
real estate marketing
sellers
active listings
real estate guide
real estate tip

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