I am a sucker for new and cool gadgets! I also like to know how my marketing, communication efforts, and time allocation is paying off. Now I do not want to be too big brother, because like everyone else out there I have avoidance and procrastination issues, but knowing when someone has read my email could be useful. In marketing I moved away from mailers because I couldn't tell when people received the mailer and I didn't get enough feedback telling me what people thought of the "item of value." I switched instead to email campaigns and most especially video email campaigns so I could see when and how many times my clients/business partners watched the video. The change was astounding, I got more business, and incredible feedback so much so that I have never looked back. I am a video junkie...and proud of it!
Now after reading a blog post at Creativebits.org I have a new toy that may come in handy. It is called SpyPig, the name alone makes me want to use it. Does anyone ever tell you that they didn't get your email? Usually it is the email they didn't want to get. Now you can find out when your email has been read by the recipient! No more guessing: "Has he or she read my email yet?" I know you can send out a read receipt with your email but who really clicks a response when that pops up...I know I don't. SpyPig is a simple email tracking system that sends you a notification email as soon as the recipient opens and reads your message. It works with virtually all modern email programs: Outlook, Eudora, Yahoo Email, Gmail, Hotmail, AOL Email and many others.
I am still playing with this new and cool gadget but so far I would say that it is a something you may want to use here and there and not on your bulk emails. The website says you can use it on bulk emails you just won't know who read the email, but you will get notified when it is read.
Best of all, SpyPig is FREE! No spam, no virus, no adware, no spyware. You can use it as often as you like, and there's no catch.
Check it out and tell me what you think www.spypig.com