Home Staging is still a mystery to many people. Even real estate agents don't all fully understand what it is I provide as a service.
To some people home staging is all smoke and mirrors... a form of distraction.
Some misinformed people even think of it as deception. They think it's about covering up defects and tricking people into buying a house through the use of pretty shiny objects.
Yes, professional Home Stagers prepare each room to highlight the positive features and minimize the negative.
But a true professional will never intentionally hide a serious defect in the home.
If there is a huge stain on the carpet I do not recommend placing a chair over it. I recommend replacing the carpet.
If there is a leak in the roof, I do not recommend painting the water stains on the ceiling without first fixing the roof.
Home Staging is about improving the appearance of a house. (cleaning, organizing, furniture placement, decorative accessories)
Home Staging is about clearly defining the space and function of each room.
Home Staging is about showing potential and increasing perceived value.
A Home Stager's goal is to increase both visual and emotional appeal.
Selling a house is no different than selling any other product....
The three most important factors are price, condition and marketing.
Professional Home Staging is about condition.
Condition will effect your price.
Condition will effect your marketing photos.
The first step to guarantee your house is in its best conditon to sell is meeting with a professional home stager PRIOR to listing!
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