5 website must-do's in the last 5 months of 2016

By
Services for Real Estate Pros with PropertyMinder, Inc.
https://activerain.com/droplet/4TLN
 

Happy August! Crazy to think that we are more than half-way through the year, right?

Think you have everything covered? Kudos to you! 
(But, it won't hurt to refresh a few things).
 

Make sure you have:
 
1) Easy access to local listings (Custom IDX links are great. Really great.)
Make it easy for your leads and past clients to search for the exact type of homes that interest them.Your AccelerAgent website includes unlimited Custom IDX links to support your branding. Custom IDX links update several times a day. This gives your clients one-click access to accurate MLS data in your areas of expertise.
 

We integrate the MLS into your AccelerAgent sitemap to improve your search engine placement.Custom IDX links become content pages that automatically update your website’s SEO.
 
Our custom links are now Google-friendlier. Read about it 
here!
 
2) Get folks visiting your website regularly: share neighborhood information & home values. 
Attract your sellers to a custom Neighborhood Value page built just for them. 
Give them what they need- accurate home values, emailed to them, around their specific neighborhood of choice. It’s that simple. All of your homeowners will be plotted onto a map, which will give you an aerial view of your listing pipeline.

As soon as a
 listing hits the market or sells, your homeowners will be automatically alerted of the most recent neighborhood activity. Each branded alert includes average listing values, market trends, photos, and other details to that your leads and clients can compare their home to the market.
 
3) Highlight a list of all home improvement companies you work with.
Over the years you will come across contractors you think well of and who have helped you in your business. You help each other at different points of the transaction. 

Home buying and selling can be a complicated process- sometimes clients look to you as their guide for things outside of simply 
buying or selling of the property. Offer people information on all things related to their home. They will trust your opinion. 

You're also supporting you community’s fellow businesses. 
Roofers, home inspectors, plumbers: you know them all. You like referring them to your clients, so why not “up“ your search engine rankings and keep people on your website by dedicating a page to them?It’s truly a win, win.

 
4) Offer community living information: festivals, best restaurants, bike trails, local attractions.
People want to know why they should live in the neighborhood. 
And who knows that better than you?

PropertyMinder allows you to have as many pages as you like. 
You are the neighborhood expert. Prove it by telling people what they want to know. 

Offer information around unique interests:
- Have a foodie lead? Describe local farmers markets and restaurants. 
- A sports fan or fitness junkie? List off nearby stadiums, community centers, and gyms. 
- A client that has children? Make sure they have all the school information they need and offer info on local parks.

 
5) Post a list of all of your transactions. Website visitors should see your success.
Sell yourself. Why not? Show people how competent you are and how well your year is going.
The proof is the pudding. If you have current live listings, make sure you have a Featured Listings page. Highlight the homes you have sold, or helped people buy in the past, with a Hot List.

Remember to always ask 
clients for a testimonial toward the final stages of a transaction.
Post their glowing reviews of your service on a Testimonials page.

Remember to share things on 
social media channels. Lastly, don't forget to hop on tomorrow's Advanced Website Editing webinar! 

Questions? Intrigued? Excited?
Contact Tim and Anna, PM’s Community Managers, directly. 

 

We're always here to help.

Talk with you soon,

Anna and Tim
anna@propertyminder.com
408.213.4658

tim@propertyminder.com
408.213.4668 
PropertyMinder Community Management

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Topic:
Real Estate Best Practices
Groups:
Internet Lead Generation-How Best To Capture Your Audience
Real Estate Technology
Building Your Niche
Marketing 101
It's all about them (ThemThem)
Tags:
listing
seller
buyer
real estate website
august
hot list
community info
featured listing
custom idx
real estate testimonial
2017
branded alert
summer 2016
5 months left
creative website

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Rainmaker
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John Pusa
Berkshire Hathaway Home Services Crest - Glendale, CA
Your All Time Realtor With Exceptional Service

PropertyMinder Inc. These are very good website tips for real estate agents.

Aug 01, 2016 08:28 AM #1
Rainmaker
382,812
PropertyMinder (AccelerAgent)
PropertyMinder, Inc. - San Jose, CA
Modern Tools for the Modern Agent

Thanks, John Pusa

Aug 01, 2016 09:01 AM #2
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