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Don't Leaf Behind your Marketing This Fall!

Real Estate Agent with Remax First Realty II 0790808

At the beginning of the summer, we were pleased to report that our closings were up but not so pleased that our inventory was down. So we made a plan to fix that.

Our plan is in place and we're working toward a record breaking year end. Our plan has several rungs.

First rung - Social Media: Twitter and Instagram accounts have long ago been activated and we use them to connect to our sphere of influence nearly daily. 

We post all of our listings, open houses, price adjustments, and market reports.







Second rung - Direct Marketing: We currently have several farm areas to which we market, including the homeowners of Clark that have been in their homes for 20+ years. We send items of value to our farm area monthly. This month, we sent them a newsletter with information on downsizing






Third rung - Farm:
Our target market are homeowners who have lived in their Clark, NJ, home for 15-20 years and are ready to downsize. It's not a traditional farm in that we don't market to every home in the neighborhood, just those that have been owned by the same person(s) for at least 15 years. There are 67 homes that fit that category in Clark and we call this our Clark Downsizers Farm and market to it at least once a month.





This blog post is an entry into the  End of Summer going into FALL Market ME Contest.

Posted by




~ Wayne & Jean 

Union County, NJ - a great place to live and work!

If you're looking to buy or sell a property in Union County, call us at 908-917-4189 or email TeamZuhl@gmail.com.


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All opinions, information and data provided is deemed reliable but is subject to errors and omissions. Not intended to solicit other Brokers' clients. We cooperate with them fully. 

Bruce Walter
Keller Williams Realty Lafayette/West Lafayette, Indiana - West Lafayette, IN

Wayne and Jean, I would say with your targeted marketing plan you will rake in the business this Fall!

Aug 23, 2016 10:55 PM
Wayne Zuhl

LOL. Clever 

Aug 24, 2016 12:17 AM
Sally K. & David L. Hanson
EXP Realty 414-525-0563 - Brookfield, WI
WI Real Estate Agents - Luxury - Divorce

Sounds like a great choice of targets...anxious to hear about your inventory increases !

Aug 23, 2016 11:25 PM
Bill Roberts
Brooks and Dunphy Real Estate - Oceanside, CA
"Baby Boomer" Retirement Planner

Hi Wayne and Jean Marie Zuhl Most homeowners have "lost" touch with the agent that "sold" them their home. Just asking for the business works. Nice program.

Bill Roberts

Aug 24, 2016 12:41 AM
Evelyn Johnston
Friends & Neighbors Real Estate - Elkhart, IN
The People You Know, Like and Trust!

You are going to end the year strong Wayne and Jean Marie Zuhl , you are doing everything you can to make it happen!

Aug 24, 2016 02:26 AM
Wayne Zuhl

I hope you're right, Evelyn! Thanks!

Aug 24, 2016 12:34 PM
Mark Loewenberg
KW of the Palm Beaches - Palm Beach Gardens, FL
KW 561-214-0370

the oly way to make a goal is to have a plan.. nice ladder plan!

Aug 24, 2016 03:19 AM
Debbie Reynolds, C21 Platinum Properties
Platinum Properties- (931)771-9070 - Clarksville, TN
The Dedicated Clarksville TN Realtor-(931)320-6730

You have a plan and are executing so well. The payoff will be big dividends.

Aug 24, 2016 12:18 PM
Grant Schneider
Performance Development Strategies - Armonk, NY
Your Coach Helping You Create Successful Outcomes

Good Morning Wayne and Jean - very good target for downsizing and your blogs have been well timed for your farming campaign. 

Aug 25, 2016 01:19 AM
Lisa Von Domek
Lisa Von Domek Team - Dallas, TX
....Experience Isn't Expensive.... It's Priceless!

Great entry for the contest Wayne and Jean Marie Zuhl your marketing is on target for success this Fall!

Aug 25, 2016 11:42 AM
Evelyn Johnston
Friends & Neighbors Real Estate - Elkhart, IN
The People You Know, Like and Trust!

I am looking forward to an update about how this is working for you two!

Aug 30, 2016 12:45 PM