An open letter to the home seller

By
Real Estate Agent with Keller Williams Prestige Properties

Dear Mr. Seller,

I have buyers that are looking in the price range of your home.  Unfortunately however, I can't show yours.  Because you currently have an active listing contract with another agent, I can't privately tell you why.  Hopefully you will find this blog and my reasons may give you some insight to why your home is not selling...and there are a number of reasons:

1.  My buyers prefer to preview all homes on-line before selecting what they would like to see in-person. Their time is valuable on the weekends so they prefer to not waste it looking at unappealing homes. Although we are in the middle of the 3rd heatwave this August, your agent still has photos of your home when it was first listed in February:snowed in house

This has effectively told my buyers that your listing is old and stale.  Their thought is that the rest of the marketplace didn't find your home desirable, than how could they??

2.  Your photos of the interior were not take professionally.  As result they are dark and the entire scope of each room is not captured.  In addition, the rooms are shown with lots of excessive clutter on walls, counter tops, etc.  In short, The photos just don't compare to your competitors.

3.  Important details of your listing are vague such as the neighborhood schools that your home districts to.  Although you and your agent may prefer that each buyer contact the town for this information, there are plenty of other listings that clearly identify this.  Generally buyers are only willing to do homework on a house once they have sparked interest.  Sorry, no spark here.

4.  Lastly, this is my own personal reason:  It is very difficult to coordinate an efficient tour with buyers when the listing showing instructions only allow for limited days and/or limited times on those days.  If you were the only property that they want to see perhaps we can book our appointment exclusively to your schedule.  That is not the case.

The reality is that there are many homes on the market and yours just didn't interest my buyers enough. Sorry. (There's always next winter and that exterior shot will come in handy.)

Sincerely,

 

The Agent that could have sold it!

 

 

 

Posted by

Nancy Manby  203-856-7069

Serving Lower Fairfield County CT

Comments (4)

Jeff Dowler, CRS
eXp Realty of California, Inc. - Carlsbad, CA
The Southern California Relocation Dude

Nancy

That's a creative way to let sellers know their home (and it could no doubt to apply to a number of them) is being sabotaged for selling, and by things that are easy to remedy.

Jeff

Aug 22, 2016 06:02 AM
Nancy Manby

I was on-line previewing a few properties for a new buyer I am working with.  I was disgusted by what I was seeing.  Not even a low price point--$700K.  That is what inspired the blog.

Aug 22, 2016 11:06 PM
George Souto
George Souto NMLS #65149 FHA, CHFA, VA Mortgages - Middletown, CT
Your Connecticut Mortgage Expert

Nancy there are a lot of lazy Realtor/Agents out there.  Sellers need to be on top of how the Realtor/Agent they have chosen to represent them is truly representing them.

Aug 22, 2016 09:40 AM
Donna Foerster
HomeSmart Realty Group - Parker, CO
Metro Denver Real Estate Assistant

Great idea for a post. There are agents out there that don't provide the level of service that's needed to sell a house!

Aug 22, 2016 10:35 AM
Anonymous
Rolando F Young

i think this blog should not be addressed to the seller but to the incompetent agent he/she hired. The seller doesn't know any better that's why he relies on someone like you to find the best way to market his home.

Aug 22, 2016 10:58 AM
#4