Confidence Building Comes First And Production Will Follow

Reblogger Tony and Suzanne Marriott, Associate Brokers
Real Estate Agent with Haven Express @ Keller Williams Arizona Realty BR534744000 & BR540649000

Barbara Todaro "Every agent who is associated with an office that does business will have something to announce online and offline.  An office is as good as the agents who work there, and all of the agents combined are responsible for the success of that office."

Right on target - and - Re-Blog!

Original content by Barbara Todaro 104763

Self-promotion is a topic that I love to discuss and encourage.  I don’t think real estate agents do enough self-promotion.  The “top dogs” are always in the limelight.  How do the rest of the real estate agents fit into that blueprint?

In my area, we always see the same photos in the newspaper, mailboxes and online. There are rarely agents who produce a respectable income splattering their photos online or offline.

Conventional real estate offices rarely spend any money on their agents.  The agents don’t make enough money to devote a reasonable percentage for their own promotion, and the result is a flat-line business for those agents.

In a real estate office that pays a generous split, the agent who does not self-promote is “dead in the water.”  No one knows them; no one calls them; they meet people on their own, one person at a time. 

Agents should be trained to self-promote by whomever is doing the training and/or mentoring.  I can clearly remember the first time I read a press release about ME in the newspaper and feeling so empowered. It was energizing. It gave me a feeling of being powerful within the group of seasoned agents, and I ran with it. 

Everyone needs a dose of energy to get off the blocks.  Training an agent without providing the fuel to give the agent a jump start is ineffective. The first training session should be a lesson in self-promotion and how to market one’s self, especially if the agent has no business. 

Every agent who is associated with an office that does business will have something to announce online and offline.  An office is as good as the agents who work there, and all of the agents combined are responsible for the success of that office.

Every agent needs to feel as if he/she has value, and the burden is on the Broker/Owner/ Manager to give guidance to each agent to begin the process of self-promotion and “confidence-building.”

Just a thought for the moment…..    

        

Barbara Todaro, sales manager of RE/MAX Executive Realty 

308 W. Central St...suite E

Franklin, MA 02038

508-520-9881

www.todarosellsfranklinma.com

 

             Copyright © 2009 - 2016 Barbara Todaro

                               All Rights Reserved

LIKE Us on Facebook!
Follow Us on Twitter
Subscribe to Our Real Estate Listings Feed

 Visit Our Other Sites:

NetionFranklinMA.com | FranklinMAHomeSales.com | FranklinMANewHomes.com

New Homes in Franklin Massachusetts
close

This entry hasn't been re-blogged:

Re-Blogged By Re-Blogged At
Topic:
Real Estate Sales and Marketing

Spam prevention
Show All Comments
Rainmaker
3,236,400
Wayne Martin
Wayne M Martin - Chicago, IL
Real Estate Broker - Retired

Good morning Tony and Suzanne. Promotion is the key to continued success. The most competent agent who remains unknown has no business! Enjoyy your day! Listen to the lessons of Barbara!

Aug 25, 2016 10:16 PM #1
Rainmaker
3,052,031
Tony and Suzanne Marriott, Associate Brokers
Haven Express @ Keller Williams Arizona Realty - Scottsdale, AZ
Serving Scottsdale, Phoenix and Maricopa County AZ

Agreed Wayne Martin - thanks for stopping by with a comment!

Aug 25, 2016 10:22 PM #2
Rainmaker
4,948,869
Barbara Todaro
RE/MAX Executive Realty - Franklin, MA
Marketing Agent for The Todaro Team

Good morning, Tony and Suzanne Marriott, Associate Brokers thank you for the reblog...I truly appreciate that....but you already know this!!

Aug 25, 2016 10:28 PM #3
Rainmaker
755,756
Norma J. Elkins
Elite Realty Group - Morristown, TN
Realtor - Elkins Home Selling Team

Awesome blog...thanks for sharing!

Aug 25, 2016 10:50 PM #4
Rainmaker
2,882,621
James Dray
Fathom Realty - Rogers, AR
Exceptional Agents, Outstanding Results

Good morning Tony & Suzanne.  Ms. Barbara is just a wealth of knowledge, I enjoy her posts.

Aug 26, 2016 08:31 PM #5
Rainmaker
3,052,031
Tony and Suzanne Marriott, Associate Brokers
Haven Express @ Keller Williams Arizona Realty - Scottsdale, AZ
Serving Scottsdale, Phoenix and Maricopa County AZ

You are most welcome Barbara Todaro - thanks for authoring!

Aug 26, 2016 10:26 PM #6
Rainmaker
3,052,031
Tony and Suzanne Marriott, Associate Brokers
Haven Express @ Keller Williams Arizona Realty - Scottsdale, AZ
Serving Scottsdale, Phoenix and Maricopa County AZ

You are most welcome Norma J. Elkins - thanks for stopping by with a comment!

Aug 26, 2016 10:26 PM #7
Rainmaker
3,052,031
Tony and Suzanne Marriott, Associate Brokers
Haven Express @ Keller Williams Arizona Realty - Scottsdale, AZ
Serving Scottsdale, Phoenix and Maricopa County AZ

She is indeed James Dray - thanks for stopping by with a comment!

Aug 26, 2016 10:26 PM #8
Rainmaker
1,675,376
Larry Johnston
Broker, Friends & Neighbors Real Estate and Elkhart County Subdivisions, LLC - Elkhart, IN
Broker,Friends & Neighbors Real Estate, Elkhart,IN

Hi Tony and Suzanne Marriott, Associate Brokers ,  Great choice for a reblog.  Barbara Todaro  has a lot of wisdom and experience.  It reminds me of a commercial slogan we have all heard.  "When Barbara Todaro speaks, people listen"!

Aug 27, 2016 09:36 AM #9
Rainmaker
3,052,031
Tony and Suzanne Marriott, Associate Brokers
Haven Express @ Keller Williams Arizona Realty - Scottsdale, AZ
Serving Scottsdale, Phoenix and Maricopa County AZ

A very apt comparison Larry Johnston - thanks for stopping by with a comment!

Aug 27, 2016 10:17 PM #10
Show All Comments

What's the reason you're reporting this blog entry?

Are you sure you want to report this blog entry as spam?

Rainmaker
3,052,031

Tony and Suzanne Marriott, Associate Brokers

Serving Scottsdale, Phoenix and Maricopa County AZ
Ask me a question
*
*
*
*
Spam prevention

Additional Information