At Home with Diversity Certificate Earned
Darryl King, GRI REALTOR®, is proud to announce that he has achieved the At Home With Diversity Certificate in December of 2006.
Attaining the AHWD certificate just makes good business sense. With minority buying power in America at over $ 1 trillion and minorities accounting for 40% of first-time homebuyers, it is good business for REALTORS® to develop the skills to reach the growing multicultural market of prospective homeowners.
As the 2000 U.S. Census has reported, America is more culturally diverse than at any other time in the nation's history. This diversity is now considered to be one of the country's greatest assets. It is not only affecting the way we view the world, it is affecting the economy of the world. So, meeting the needs of America's diverse consumer groups has become a pragmatic strategy for business of all kinds.
In this diverse marketplace, expanding home ownership must be about opening new doors - new doors to profitability for REALTORS® and new doors to minority citizens and immigrants who want to own their own homes. Multicultural outreach is good for minorities hoping to own their first home, the initiative offers extraordinary benefits to REALTORS® by substantially increasing their market share in this relatively untapped market.
For further information on how I may assist you in your next home sale or purchase, please do not hesitate to contact me at 623-293-2864.
Darryl King, B.S., GRI REALTOR®, e-PRO®, AHWD®, MRE Society
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