My First Client Appreciation Party and Pie Giveaway, Part 1

Real Estate Agent with Future Home Realty

I've finally decided to have my first Client Appreciation/Holiday Party and Pie Giveaway. I've participated in group coaching calls on the topic, read blogs and asked for advice from coaching groups I belong to on Facebook and I'm moving ahead. So follow me as I move forward and post a series of blogs on my journey. 

My first task was to find a venue to hold it. I decided to ask my broker if I could have it at the office he provides for us in our area. It was really the perfect place. Our office is not staffed. Its a location to meet clients at, get our mail, work at available computers and use the copy machine as we need to. It has several conference rooms to use for food, to distribute pies and an open area for sponsors to set up and talk with guests during the event. Best of all, it's free. I picked November 22nd, two days before Thanksgiving, from 4 - 7 PM. I asked my broker and he said yes. 

Next, I've tapped into various vendors to help sponsor the event. I met a guy through networking that sells private label wines at gatherings in peoples homes and he agreed to do a wine tasting of sorts during the event. I got a travel agent to cover the cost of a case of wine. I had an Estate Liquidation Service providing a gift basket for a raffle item. Other raffle items include a gift card to a home store from an insurance company, a gift certificate from a landscaper for services and a mobile auto oil changing van will be in the parking lot ready to change the oil in my guests cars, at a reduced event rate while they attend the party. Oh, and another business where we share mutual clients, is providing some light food. 

I sent out Save the Date postcards a couple weeks ago with RSVP required and to watch for their invitation in a few weeks. Already had a couple of people call to tell me they will be out of town for Thanksgiving that week. Perfect. The sooner I can get a head count, the better. 

I created an excel spread sheet with the names of all the invited guests, and to track when the invitations go out, if they RSVP'd, what kind of pie they want (giving them a choice of apple or pumpkin), follow up calls on Nov 1st to those that have not responded, a 2nd follow up call on Nov. 15th with final RSVP need, and one final call or email video the Sunday before letting them know I'm looking forward to seeing them on Tuesday.  

Next, I designed my invitation. I have software that helps me create postcards, flyer's, just about anything. I used regular 8 1/2 x 11 heavy paper, included all the details of the event, images of pies, wine and other graphics, along with the list of sponsors. They will be mailed on Monday in fall yellow envelopes with a sticker on the outside that says Invitation. I picked yellow so it would stand out amongst the other mail. 

Still to be done is find someone to greet people at the door, create registration forms for the raffles (a great way to verify and update contact information), find someone to take pictures and deside on decorations, among other things. 

So if you're thinking I'm a stickler for details, you would be correct. 

Watch for Part 2 of this party blog series the beginning of November. 





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Bob Crane
Woodland Management Service / Woodland Real Estate, Keller Williams Fox Cities - Stevens Point, WI
Forestland Experts! 715-204-9671

Sounds like an excellent idea Sam!

You can put me down for Apple Pie.


Oct 14, 2016 04:36 PM #1
Joan Cox
House to Home, Inc. - Denver Real Estate - 720-231-6373 - Denver, CO
Denver Real Estate - Selling One Home at a Time

Sam, sounds like you are very ready for this fun event!   I just had one catered at my home, and was a success.

Oct 14, 2016 11:54 PM #2
Grant Schneider
Performance Development Strategies - Armonk, NY
Your Coach Helping You Create Successful Outcomes

Hi Sam - you have really done your homework and those details do matter.

Oct 18, 2016 03:17 AM #3
Praful Thakkar
LAER Realty Partners - Andover, MA
Andover, MA: Andover Luxury Homes For Sale

Stavrula "Sam" Crafa - I am sure this will be a big success.

All the best. (Do you have a coach with Buffini & Company?)

Nov 04, 2016 02:45 PM #4
Beth Bromund
Coldwell Banker Weir Manuel - Rochester, MI
REALTOR (248) 651-3500

How did it go?  I hope you had a great time and it strengthened your relationships with previous clients, Stavrula "Sam" Crafa.

Feb 20, 2017 11:05 AM #5
Stavrula "Sam" Crafa, RNC,GRI, CDPE, PSA
Future Home Realty - Seminole, FL
Providing the integrity and service you deserve.

I did Beth BromundClick here to see my final blog on the event. Definately will do it again next year. Wishing you a great 2017!

Feb 20, 2017 06:07 PM #6
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Stavrula "Sam" Crafa, RNC,GRI, CDPE, PSA

Providing the integrity and service you deserve.
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