Dick Greenberg is hosting an ActiveRain 2016 Photography Contest.
This post is my entry is for the Real Estate Category - Interior Photo.
I took this photo with my Canon Camera. The photo was not edited in any way other than resizing it. I selected this photo because it gives a good perspective on how NOT TO MARKET A HOME.
While it may sound wild and crazy, I have seen photos on the MLS that look similar to the above photo. I have also toured homes with clients that look like the above photo. THIS IS NOT GOOD.
The above photo is the same kitchen. Do you recognize it?
While even the uncluttered photo above is not ideal it is at least clean and uncluttered. In an ideal marketing photo a home would not only be clean and uncluttered, it would also be staged.
There are times and circumstances when sellers do not wish to stage a home. For example - homes that are fixers and/or just need updating.
Probate homes, or homes being sold as part of a probate estate is another example of when a seller may elect not to stage a home.
When homes are priced right they do sell. That is true of the home shown in the photos. It was on the market for 7 days and is expected to close at the end of this month.
Had the home been marketed and shown as in the first photo, it is doubtful it would have sold, or sold at the price the seller received.
Marketing Photos Matter
The real estate agent hired to list San Jose homes for sale makes a difference. Real estate agents are not created equal. If you want top dollar for your home, then hire an agent that understands marketing and presents your home in the best possible way.
Call Kathleen Daniels at 408-972-1822 for a no obligation consultation.