Homesnap - a 'meh' review

Real Estate Agent with RE/MAX Suburban

I can't figure out why I need this product & everyday it's being 'sold' to me & pushed downhomesnap my throat. Consider this my review.

A few features of Homesnap are nice but then more features are less than helpful.  What's great about Homesnap is that you can send a copy of your app & buyers can look at your listings 'ad free' vs. Zillow or Trulia that have other agents faces splattered on the right hand side of the screen.

I thought this would be a great feature so I was all set to send it to my clients when a new little 'third party application' was added to the program in which you guessed it - agents can buy their way into zip codes just like Zillow or Trulia.  Now this is a Realtor/MLS based app & I'm sure they've been made aware in the past on what is important to agents & what is not. This is what we are trying to get away from right?

Another feature that I swear that we voted on & discussed ad nauseum with NAR in the past was agent ratings.  Yep, you guessed it.  Homesnap rates the agents on the app showing the latest closings & your listings currently active.  I'm not sure why the public would find this valuable as there are no reviews that are attached for the public to base a decision to work with that agent or not.

Open your Homesnap program & see what is for sale surrounding you.  That's nice - I already have 3 programs that do this so why would I need another? I am underwhelmed.

Look up the agent that I am dealing with? Why would this help my business? I have all the agent information from the Sentrilock system or Showing Desk. I don't need HomeSnap to help me with looking up an agent.

Find listings in a particular school district - now this is THE one & only advantage to this app.  You decide which school you want the kids to go to & the system pulls up all houses in that schools boundaries.


'Snap' a home (take a picture of it with your phone) & find out all about it from past records. If it's not for sale, I'm not sure I'd want my buyer getting all stuck in tax records that mean nothing or suggesting homes that have sold in the area. We are back again working with 'instant' Zillow like comps.


Do an instant CMA on a property - Yep, we all know how accurate these type of things are so I'm not in favor of having a app take the place of an agents expertise.

Now this program app is sponsored currently by our MLS system & they are currently giving their working app (MRED) the heave-ho for Homesnap.

Thanks but no thanks for something that is not improved. Just another app that doesn't do anything I really need taking up space on my phone & tablet.

I know when I've been handed a product that can't solve a problem.




Posted by

lyn sims


  Lyn Sims    Schaumburg IL Area    Northwest Chicago Suburbs  ●  (847)230-7324

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Kathleen Daniels
KD Realty - 408.972.1822 - San Jose, CA
San Jose Homes for Sale-Probate & Trust Specialist

Lyn Sims - It sure sounds like another crap product that adds no real value to what we already have. In the end they are all designed for profit and ultimately deceive the public.  Like we need another one of those products ... good grief!!!

Nov 21, 2016 04:09 AM #1
Gayle Weiswasser

Hi Lyn - Thank you for sharing your thoughts about Homesnap.

I just wanted to clarify a few things that you wrote about.

1) We don't include any agent ratings in Homesnap. We simply display each agent's deal flow for the last 2 years. There are no ratings. This information is already available in the MLS.

2) Unlike Trulia or Zillow, agents can't "buy into" a zip code. There is no advertising in Homesnap and we feature the listing agent next to the agent's listings unless the user is already a client of an agent, in which case we display the agent connected to the client. You can't buy exposure in Homesnap. You may be thinking of our Facebook ads for agents, which we run for agents under the Homesnap account. That is a premium product that is separate from the app, and is intended to help agents navigate the complicated Facebook ad process. Those ads can be targeted by zip code.

I'd be happy to answer any other questions you might have about Homesnap. Our goal is to provide a powerful, mobile tool for agents that puts the power of the MLS in their phones. We welcome your feedback.

Gayle Weiswasser
VP, Marketing and Communications

Nov 21, 2016 05:13 AM #2
William Feela
Realtor, Whispering Pines Realty 651-674-5999 No.

Another web site making money off of agents looking for a short cut.

Nov 21, 2016 06:26 AM #3
Mark Don McInnes, Sandpoint
Sandpoint, ID
North Idaho Real Estate - 208-255.6227

There is a 100 times more money made off agents than what the agents are making in selling homes.  Unfortunately a major portion of this is from newbies who have not had proper training towards this career.  And that stems back to many of the same entities who are selling these useless programs.  Ironical don't you think?  Mark

Nov 21, 2016 10:51 AM #4
Gayle Weiswasser

Thanks for your comment, Lyn. I will talk to MRED today about the third party sales pitch to see what is being communicated.

The deal flow is not visible to any consumer/buyer. No buyer will ever see that section of the app.

Nov 21, 2016 11:24 PM #5
Sally K. & David L. Hanson
Keller Williams 414-525-0563 - Brookfield, WI
WI Realtors - Luxury - Divorce

I think we'[ll pass, seems snappy enough for now !

Nov 22, 2016 06:40 PM #6
Jeff Dowler, CRS
Solutions Real Estate - Carlsbad, CA
The Southern California Relocation Dude - Carlsbad

Hi Lyn

I thought this was an interesting read, along with the commentary it generated. I am not using Homesnap and haven't heard anything that makes me see the added value of using this over and above what I already use.


Nov 25, 2016 01:37 PM #7
Tammy Lankford,
Lane Realty Eatonton, GA Lake Sinclair, Milledgeville, 706-485-9668 - Eatonton, GA
Broker GA Lake Sinclair/Eatonton/Milledgeville

I'm sure my MLS is one of the smallest in the country. We have 25 firms and onlyl 183 agents with productions this year.  (225 membership) And I love love love the app we have right now.  Agents pay 1.25 a month for it and it's branded to us individually so they search the MLS and it's like the agent who sent it to them is the ONLY agent.  Go to your MLS directors and tell them you want it.  MLS-Touch developed it and it's marvelous.  I will remember what you are saying when someone tries to pitch homesnap to us.

Nov 26, 2016 12:41 PM #8
Inna Ivchenko
Barcode Properties - Encino, CA
Realtor® • Green • GRI • HAFA • PSC Los Angeles CA

I get agents reports from Homesnap constantly ( and unsubcribe right away). Our MLS also offers it as a benefit, but I am still not convinced that it will benefit me of my clients. I have my own map with no commercials, accurate mls search, customized notifications and etc. information a customer might need. 

Feb 18, 2017 10:43 PM #9
Raymond E. Camp
Howard Hanna Real Estate Services - Ontario, NY
Licensed Real Estate Salesperson Greater Rochester

Good afternoon Lyn,

Today I get an email that this will be free to agents in our MLS.

But also the dues went up almost $100.

Make yourself an astonishing day.

May 16, 2017 11:42 AM #11
Nick T Pappas
Assoc. Broker/Broker ABR, CRS, SFR, e-Pro, @Homes Realty Group, @HomesBirmingham & Providence Property Mgmnt, LLC Hun... - Huntsville, AL
Madison & Huntsville Alabama Real Estate Resource

Hello Lyn, we have a Homesnap lunch and learn coming up soon at our board and since I don't know much about Homesnap I decided to Google it and guess who's blog post I found...that's why I'm here. Anyway, after reading your review I think you save me a lot of time! I wonder how long it will be before Zillow buys it up? 

Jul 26, 2017 06:31 AM #12
Gayle Weiswasser

I am sorry to hear that you aren't finding more value in Homesnap than the FB ads. That's just a very small part of what the app offers. I encourage you to attend the training sessions made available by your MLS and by Homesnap (go to for a recorded webinar) so that you can see all of the amazing features that Homesnap provides for agents. 


Gayle Weiswasser

VP, Marketing - Homesnap

Jul 26, 2017 10:21 AM #13
Annette Sievert

Homesnap sucks. I cannot search with just street name, I have to enter a 100% accurate address. What if I do not remember the house number? Toast. the start screen shows our MLS yet when I enter an address I get results all over the country, not just our area. Why would I search for a house in Austin TX when I am in Corvallis, OR?? The GPS alone should tell the system I am not in TX... Just clutter.
I get all these updates about people having just closed on houses, cannot get rid of that (I really do not care who closed on what today, if I need that information I get a report for a CMA from our MLS, otherwise it is just clutter in my inbox).If I want additional advertising I get it, I do not want to be flooded daily with offers for that. After my own closings I get emails again and again about ads I should post. No thank you. Maybe that is all fine and dandy when you have time and close 10 transactions a year. With more business it is just noise.

Oct 19, 2017 07:52 AM #14
Lyn Sims
RE/MAX Suburban - Schaumburg, IL
Schaumburg IL Area Real Estate

Gayle Weiswasser:  Did do that. Still find the program pretty much worthless. 

Annette Sievert:  Thanks for your opinion.

Oct 19, 2017 09:52 AM #15

So oooo what is the true purpose of this app ?
And how does it make me a better agent ?
Will it bring me more Buyers & sellers is what I need to know ?

Dec 08, 2017 07:00 AM #16
Lyn Sims
RE/MAX Suburban - Schaumburg, IL
Schaumburg IL Area Real Estate

Margie:  That's for you decide if it works with your business model.

Dec 08, 2017 07:12 AM #17
Fred Griffin
Fred Griffin Real Estate - Tallahassee, FL
Licensed Florida Real Estate Broker


     I came to this post via my question on the ActiveRain Q&A Board. 

    Everything you say is exactly what I suspected about Homesnap.  Thanks for this post, and thanks to all who commented here.

Dec 08, 2017 07:17 AM #18
Terry Dyer
Realty San Diego - San Diego, CA

been using homesnap for a few weeks....poorly thought out product...can't upload a .csv file online......

the app does not show all transactions in the MLS....although they promise it though I don't know what homes I've sold


The Zillow app is a lot better...or the app.....this one really just sux and all it's about is getting the Realtor to pay homesnap for advertising....the "free" services suck. 


Sending an invitation I can't include a message so that also sux.... it's all about selling shit to agents.....that's big "UPSELL" program


the list of crappy features goes on and on...basically it's just not really geared towards the Agent/Buyer relationship...more like Agent/service providers that want to sell us shit

Jun 12, 2018 04:23 PM #19
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