Behold the Power of Social Media

Real Estate Agent with Keller Williams SP30603503

In the past 10 years, the internet has become our main source of news, weather, and pop culture. If you need to know what is going on in the world, it is all there in your pocket or purse. You can check the stock market, your email, pictures of your friend's new baby and even what is going on in the presidential election. 

Who knew that one day, our President of the United States would be tweeting live during the election? 

There are basically no rules when it comes to social media. You are free to post whatever you want (to a degree). You can post photos of your kids, intimate details of your marriage...or divorce, and even pictures of your lunch. However, we all know the ONE BIG rule! 


Or do we?

How many celebrities have you seen that have allegedly passed away in the past few years?

How many sponsored ads do you see that show you some crazy plastic surgery an actress had or what celebrities "really" look like?

Social media has now become our source of hard news and current events AND our trash magazines and tabloids we see in line at the grocery store and are tempted to pick up and read. 

The latest example was here locally in Louisville, KY. There was an article posted through, a secondary platform created by the same co-creator as Twitter. An article was published on this site titled,  "Swedish Retailer IKEA Coming to Louisville". The article was posted on Thursday and by the afternoon millions of people were reading through the fabricated article to learn the details of the major chain moving in down the road and gasping over the fake quotes from the mayor as well as the IKEA owner. The author photo was even a stock photo of a "woman smiling". This fictitious article spread like wildfire.

To be honest: I was even burned by this! 

This is proof that you should not believe everything you read on the internet. The internet is a great tool when necessary. However, do not depend solely on it and make sure that you are doing some digging and research on any articles you find. Make sure they are provided by credible sources.  

Just as with social media and fake articles, the same goes for Real Estate. Do not believe everything you read on the web. Be sure to ask your local agent for the cold, hard facts. Check out some of these blogs to find out why.

Can an Agent Help Me Buy a For Sale By Owner? 

To Zillow or Not to Zillow?

Did You Know You Have to Sell Your Home Twice?





If you are selling, or thinking about selling your home, here are some other blog topics you may be interested in. 

What Makes a Spectacular Listing Agent?

The KITCHEN Sells the House

Closing Cost: What Does the Seller Pay? 

You're Selling Your Home, Not Your Stuff 




Is it time for you to get Pre-approved for a mortgage?

If you are considering purchasing a home in the near future and are ready to start preparing for the pre-approval process fill out a pre-approval request form here.

When you are looking to purchase a home it is important to know the steps involved in the buying transaction. Take a look at this article on the 10 Important Steps to Buying A Home

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The ultimate goal for The Howard Group is to provide exceptional guidance and service so that every client has complete comfort in telling friends and family about their experience and are confident to continually refer The Howard Group to them. 





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Li Read
Sea to Sky Premier Properties (Salt Spring) - Salt Spring Island, BC
Caring expertise...knowledge for you!

Social media has become the purveyor.   Important reminder to use our intellect when we see something there.

Nov 29, 2016 09:45 AM #1
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Grant Howard

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