Growing Your Business Through Easy Lead Management

By
Real Estate Technology with IDX, LLC.

Ask any real estate professional and they’ll tell you one of the best parts of the job is the freedom to own your own brand and content.  It just so happens freedom is also why agents and brokers love WordPress.

 

The WordPress CMS (Content Management System) platform provides REALTORS every opportunity to tailor their site, build SEO, and stand out from the crowd.

 

Want a different look? Change themes.

Want more functionality? Add a plugin.

Want to target a specific audience? Customize your content and links!

 

Combine WordPress functionality with near real-time IDX data and you have a robust marketing resource that goes beyond your personal website and search functionality. WordPress + IDX = A powerful Direct Response marketing tool! Just fine-tune your site to best fit your market until it’s a lean, mean lead generation machine.

 

There are thousands of compelling ways to engage with a site visitor. For example, give future buyers access to all the listing details pages they want – then grey out photos– prompting them with a custom-messaged signup form when they try to access the images. The key is knowing your audience and what they’re comfortable with.

 

Once you have a few good leads using this approach, you may find yourself jumping between your WordPress and IDX dashboards. The newest update to the IMPress for IDX Broker plugin handles this differently from the rest… you can now add, edit, and manage IDX leads all from within the WordPress dashboard!

 

So what are the benefits of integrating your IDX lead information into WordPress?

 

  •              It's convenient! Lead stats within WordPress

Going back and forth between browser windows can be frustrating. Switching from an IDX Dashboard to WordPress and back again can complicate your day-to-day lead maintenance tasks. Get a quick glance at your new leads and their IDX activity without ever leaving WordPress and then move on to doing what you do best… selling real estate!

 

  •             No learning curve! Integrate IDX with your existing lead capture tools

If you have a WordPress site, chances are you’re already using a popular form plugin to create lead forms directly from your posts and other WordPress content. With the newest version of IMPress, whether you’re using Ninja Forms, Gravity Forms or Contact Form 7, your lead information will now be captured and sent directly to your IDX system in order to setup property updates using saved search criteria.

 

Try out the new plugin version for yourself…

 

Posted by

IDX Broker

Your source for the latest in IDX home search technologies.

IDXBroker.com

info@idxbroker.com

We Do Business Where You Do Business

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Topic:
Real Estate Technology & Tools
Groups:
Tech Corner
Rainmaking - Internet Marketing Strategies
Internet Lead Generation-How Best To Capture Your Audience
Real Estate Technology
ActiveRain IDX
Tags:
lead management
website
idx
wordpress
lead capture
real estate marketing
online marketing
idxmls solutions

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Rainmaker
2,438,799
Charles Stallions
Charles Stallions Real Estate Services - Pensacola, FL
800-309-3414 - Pensacola, Pace or Gulf Breeze, Fl.

Always changing does it ever stop OH my, who buids this for me?

 

Dec 19, 2016 11:07 AM #1
Rainmaker
4,798,070
Gabe Sanders
Real Estate of Florida specializing in Martin County Residential Homes, Condos and Land Sales - Stuart, FL
Stuart Florida Real Estate

I would find it really useful if you could fix the "Keyword" field search fields on the Martin County MLS RETS feed.  It has now been broken for over a week.

Dec 19, 2016 04:50 PM #2
Rainmaker
144,566
Julie Larson Realtor® Sarasota FL 941-882-0322
PalmerHouse Properties Florida - 941-882-0322 | Serving Sarasota, Manatee & Charlotte Counties - Sarasota, FL
When you're thinking of moving...ThinkSuncoast.com

I used 2 other IDX providers before I switched to IDX Broker Platinum and I'm sure glad I switched!!!   :)

Dec 20, 2016 06:36 PM #3
Rainmaker
144,566
Julie Larson Realtor® Sarasota FL 941-882-0322
PalmerHouse Properties Florida - 941-882-0322 | Serving Sarasota, Manatee & Charlotte Counties - Sarasota, FL
When you're thinking of moving...ThinkSuncoast.com

Charles Stallions, if you need someone to build a site for you, I would recommend Charra Bennett with YourSiteNeedsMe.com. She is able to integrate IDX Broker for you.

Dec 20, 2016 06:38 PM #4
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