They’re Here: Effective Facebook Video Ads for Agents

Real Estate Technology with Homesnap

The average person checks Facebook 14 times every single day. 14 times! That makes Facebook a huge opportunity for agents to promote their brand and boost their business.

Social media expert Gary Vaynerchuk reinforced this during his keynote speech at Inman Connect last August. He said, “If you’re sitting in this room this morning, you have a real career, a real business. The fact that most people in this room don’t invest $1,000 a month into Facebook is borderline laughable and downright stupid.”

But creating a simple Facebook ad isn’t enough. Your content needs to be engaging in order to stand out from the crowd and win leads.

That’s where Homesnap’s new professionally designed Facebook video ads come in. Research even shows that video ads receive three times more clicks than static ads. Homesnap’s eye-catching video ads showcase your transactions and your market, and they target the zip codes you select, making them highly relevant to everyone who sees them. Plus, they are automatically updated weekly to keep their content fresh.

Homesnap does all the heavy lifting after receiving your order. We work quickly to create your ad using your MLS data, and we then optimize the ad’s budget every day so you receive the highest ROI. It’s completely automated, which is the number one reason agents love our marketing tools.

Homesnap Facebook Video Ads are only available to agents who are registered for Homesnap Pro, the 5-star app used daily by realtors around the country. Preview your ads today!


Comments (20)

Praful Thakkar
LAER Realty Partners - Andover, MA
Andover, MA: Andover Luxury Homes For Sale

Welcome to ActiveRain Homesnap Pro App.

This is The Best place to learn, share and build relationships with like-minded professionals.

Dec 28, 2016 03:06 PM
Homesnap Pro App

Thank you! We're happy to be here.

Dec 29, 2016 08:41 AM
Praful Thakkar
LAER Realty Partners - Andover, MA
Andover, MA: Andover Luxury Homes For Sale

Now that Facebook videos are given priority, the video ads will definitely be the new 'in' thing.

Dec 28, 2016 03:06 PM
Homesnap Pro App

Absolutely, and early adopters will be ahead of the curve. That's why we wanted to make it easy for agents and took the guesswork out of the whole process. 

Dec 29, 2016 08:41 AM
Susan Laxson CRS
Palm Properties - La Quinta, CA
Realtor in San Diego, CA & Naples, FL

Welcome to ActiveRain Homesnap Pro App and really like the Facebook business page and the expansions of ways to reach our clients, including videos! Thanks for sharing this info with us.

Dec 28, 2016 05:05 PM
Homesnap Pro App

Thank you! We agree. Facebook offers many great opportunities to build relationships and boost your business. We hope you'll give our automated marketing services a try!

Dec 29, 2016 08:26 AM
Paul S. Henderson, REALTOR®, CRS
Fathom Realty Washington LLC - Tacoma, WA
South Puget Sound Washington Agent/Broker!

I think I've seen your work Homesnap Pro AppI would like to welcome you to our ActiveRain Community. Please take time to explore the whole site, it's worth it!


Dec 28, 2016 07:51 PM
Homesnap Pro App

Thank you for the warm welcome!

Dec 29, 2016 08:23 AM
Kat Palmiotti
406-270-3667,, Broker/REALTOR® - Kalispell, MT
Helping your Montana dreams take root

Welcome to ActiveRain and thanks for the facebook related information. Videos do get a lot of views!

Dec 29, 2016 03:22 AM
Homesnap Pro App

Our pleasure! In fact, research shows that video ads increase views by 30%. It's the most effective way to advertise on Facebook right now.

Dec 29, 2016 08:20 AM
Richard Weeks
Dallas, TX
REALTOR®, Broker

Welcome to Active Rain.  I hope you enjoy your time here.

Dec 29, 2016 04:51 AM
Homesnap Pro App

Thanks! We're excited to join the community.

Dec 29, 2016 08:19 AM
Gita Bantwal
RE/MAX Centre Realtors - Warwick, PA
REALTOR,ABR,CRS,SRES,GRI - Bucks County & Philadel

Welcome to active rain. Good luck in achieving your goals in 2017.

Dec 29, 2016 06:05 AM
Homesnap Pro App

Thank you! Same to you. 

Dec 29, 2016 08:19 AM
Patricia Kennedy
RLAH Real Estate - Washington, DC
Home in the Capital

OK, I'm finding it hard to believe that the "average" person checks Facebook 15 times a day.  If so, I am really bringing down the national average.  So are most of the people I know - even the Millenials I know!  Still, I think there really is a market for well-made video ads for real estate marketing and you'll find an audience here!

And welcome to ActiveRain. We could have you addicted in no time.

Dec 29, 2016 09:28 AM
Homesnap Pro App

It does seem hard to believe, but Facebook is quite addictive! We're exciting to get addicted to ActiveRain now too. Thanks for the welcome.

Dec 29, 2016 01:17 PM
Lisa Hernandez
Opes Real Estate Group - Kendall, FL
Realtor serving Kendall, South Miami & Pinecrest

Welcome! I actually just signed up for the video ads 2 days ago and anxiously awaiting the results. They're very well-done and the reports are excellent. I also added the Instagram ads because I find IG to actually be more interactive than Facebook for business. Hoping to get some awesome results. 

Dec 29, 2016 08:31 PM
Homesnap Pro App

Happy to hear it! We hope 2017 is a successful year for your business.

Dec 30, 2016 06:16 AM
Bob Crane
Woodland Management Service / Woodland Real Estate, KW Diversified - Stevens Point, WI
Forestland Experts! 715-204-9671

Interesting, I will look into this.

Welcome to Active Rain, looking forward to reading many more of your posts, let me know if there is anything that I can do to help as you get started here.
All the best of success to you.

Dec 30, 2016 09:03 PM
Homesnap Pro App

Thank you for the warm welcome, Bob!

Jan 03, 2017 06:26 AM
Noel Mayer
Upper Montclair Weichert Realtors - Montclair, NJ

Welcome aboard 

Jan 02, 2017 06:22 AM
Homesnap Pro App

Thanks, we're happy to be here!

Jan 03, 2017 06:27 AM
Frank Rubi
Frank Rubi Real Estate, LLC - Metairie, LA

Welcome to Active Rain. I am looking forward to hearing reviews on your product. 

Jan 02, 2017 06:29 AM
Homesnap Pro App

Thank you, Frank!

Jan 03, 2017 06:29 AM
Diana White-Pettis
Bennett Realty Solutions - Upper Marlboro, MD
GRI, CDPE, CNE, WHC Upper Marlboro Homes for Sale

Welcome to Active Rain!  What a timely post as I am currently exploring  Facebook Ads for my business this year.

Jan 02, 2017 08:23 AM
Homesnap Pro App

That's great! Let us know if you have any questions about our marketing services. 

Jan 03, 2017 06:29 AM
David Alan Baker | Laveen & South Phoenix Realtor
Keller Williams Realty Phoenix - Laveen, AZ
Your local Expert

Looks to be some goof stuff coming out, as always, change change change.

Jan 02, 2017 01:35 PM
Homesnap Pro App

Indeed. We're looking forward to other exciting changes in 2017 as well.

Jan 03, 2017 06:31 AM
George Souto
George Souto NMLS #65149 FHA, CHFA, VA Mortgages - Middletown, CT
Your Connecticut Mortgage Expert

Welcome to ActiveRain, and congratulations on posting your first blog on this site.

Jan 02, 2017 04:51 PM
Homesnap Pro App

Thanks, George. We're excited to be part of the community!

Jan 03, 2017 06:32 AM
Nathan Gesner
American West Realty and Management - Cody, WY
Broker / Property Manager

This is interesting and I look forward to hearing the results from others!

Jan 02, 2017 05:09 PM
Homesnap Pro App

Thanks, we'll be sharing testimonials in the coming months. 

Jan 03, 2017 06:56 AM
Joan Whitebook
BHG The Masiello Group - Nashua, NH
Consumer Focused Real Estate Services

Welcome to Active Rain.  Thanks for sharing this information with the Active Rain family.

Jan 02, 2017 08:26 PM
Homesnap Pro App

Thanks, Joan! We're happy to be here.

Jan 03, 2017 06:58 AM
Laura Cerrano
Feng Shui Manhattan Long Island - Locust Valley, NY
Certified Feng Shui Expert, Speaker & Researcher

Usually the algorithm will pick up your right demographic by itself, I find it very accurate.

Jan 18, 2017 11:32 PM
Laura Cerrano
Feng Shui Manhattan Long Island - Locust Valley, NY
Certified Feng Shui Expert, Speaker & Researcher

I forgot to say welcome to the family of blogs and don't be afraid to come to us with questions if you have them, Homesnap Pro App

Jan 18, 2017 11:34 PM
Homesnap Pro App

Thank you! Happy to be here.

Jan 19, 2017 07:26 AM
Inna Ivchenko
Barcode Properties - Encino, CA
Realtor® • GRI • HAFA • PSC Calabasas CA

With over two billion monthly users, Facebook can certainly bring more eyeballs and attention to companies serving any type of market. 

Aug 19, 2017 07:36 PM