DO OVER --- Lots of opinions about that topic ...

By
Real Estate Broker/Owner with Atlanta Homes ODAT Realty Call/Text 404-939-2727 Buckhead - Midtown - Westside -- and more ...

DO OVER ---
Lots of opinions about that topic ...

For several weeks, I have puzzled over this Challenge topic presented by Grant Schneider. I guess I finally decided how to reply - just free-form thoughts. 

  • If you ever followed Abraham-Hicks, you know the phrase "You can't get it wrong because you never get it done."  
  • Quite compatible with Steve Jobs' comment: "Just ship it."
  • Seth Godin picked up on those thoughts and wrote about "The Road to Imperfection"  

 

The Challenge from Grant Schneider :

 Tell us about a business goal or action that didn’t work out and how you did it over correctly the second time. Tell us about your mistakes and challenges and how you eliminated them the second time.

 

BUT --- wait --- what if I am taking advice from Barbara Todaro who says "If at First You Don't succeed, Dump the Idea - Not always a Do-Over"?

 

I guess my big real estate mistake was not drilling down to a proper niche as Brad Andersohn and Bob Stewart suggested many years ago when I started in 2010. It actually took me YEARS to realize that I couldn't do everything that each Client requested from me.

How did I come to that realization? LOL - a major part of the resolution was the impossibility of getting around in Atlanta TRAFFIC!

 

Atlanta is big - well, what is called Atlanta is big - the actual city limits are not. Take a look at this map --- 

 

 

Now my goal is to further restrict my Client Service
area to inside the Perimeter around Atlanta.

 

 

The other thing I want to do differently in 2017 is be more consistent using my Contact Relationship Management system, IXACT Contact.

Same old same old joke:
Which is the best CRM?
    The one you actually use consistently!

 

Ixact Contact is the one I settled on ...

 

 

Really great - offers so many different capacities at a very low cost.The CRM is so easy to use - almost like a 3x5 card file. Here's the most amazing thing - ONE account for the entire office or team - more than one user can be on the same account. (Our system is to have each person enter data to his/her own "group" so sorting is very simple.)

In addition - the features offered are so extensive I cannot list them all. Immediate entry when you add a person to your smartphone and my favorite feature - immediate entry of leads when they arrive online.(Support will coach you on that connection.)

Email data is superb: email open rate and click-thru rates as well bounce tracking for mass mailings.  IXACT Contact offers a newsletter that can be personalized.  The IXACT Contact instructional videos are clear and short.


The support staff is consistently wonderful. If you know how to make a CSV file (Comma Separated Values file) to send to Support, they even help with the set-up for you. ​(The link is to a YouTube CSV explanation.) ​

Or if you use MAC and the the V-card system, Support can upload from that type of data as well.

 

Yes, you are right  Grant Schneider - here I am giving MYSELF the pep talk.
HERE ARE MY 2017 DO-OVERS:
  • I am going to become more consistent with using my CRM.
  • I am going to stay within the Perimeter when I get Client calls.
All the best - Lynn


DISCLAIMER:  Although I do not accept money from IXACT Contact for myself, I am an IXACT Contact "affiliate" which means they pay a small amount for each person using my sign-up. I didn't feel comfortable "earning" money on something I was suggesting people use. ​Each December, they send whatever is in my account directly to a school in Virginia.
 
With this promo code www.ixactcontact.com/ODAT - you can have two months to use the IXACT Contact product for free - not just the one month free offered in a general sign-up. If you just want to explore the CRM and WAIT to sign-up,
the code iswww.ixactcontact.com/ODATLM.​  You would still be eligible for the two months free if you decided to try it after using that link.​ Thanks - Lynn
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Rainmaker
1,545,206
Grant Schneider
Performance Development Strategies - Armonk, NY
Your Coach Helping You Create Successful Outcomes

Hi Lynn B. Friedman - that is the way to do it.  So you decided that more is not more and new you want to shoot with a rifle rather than a shot gun.  You made to good choices and you will have a great year.

Dec 29, 2016 06:42 PM #1
Rainmaker
2,753,026
Endre Barath, Jr.
Berkshire Hathaway HomeServices - Beverly Hills, CA
Realtor - Los Angeles Home Sales 310.486.1002

Lynn 20 years ago my Broker said to me when I arrived from Boston, MA... "...you are the Land Man..." so go out there and learn it since my first listing was a vacant land in the Hollywood Hills... and the rest is history....Endre

Dec 29, 2016 06:58 PM #2
Rainer
48,731
Lisa Hernandez
Opes Real Estate Group - Kendall, FL
Realtor serving Kendall, South Miami & Pinecrest

Great post and good luck in 2017! 

Dec 29, 2016 07:35 PM #3
Rainmaker
4,316,971
Barbara Todaro
RE/MAX Executive Realty - Franklin, MA
"Franklin MA Homes"

Good morning, Lynn B. Friedman thanks for the mention here.... and it's good to remember that not everything warrants a do-over....but I'm sure when you find your niche and pull those perimeter strings in to narrow your area, you'll never need another do-over....

Dec 30, 2016 03:18 AM #4
Rainmaker
2,440,667
Nina Hollander
RE/MAX Executive | Charlotte, NC - Charlotte, NC
Your Charlotte/Ballantyne/Waxhaw/Fort Mill Realtor

Good morning, Lynn... great goals for the new year. And I'm wishing you all the success in achieving them.

Dec 30, 2016 05:40 AM #5
Rainmaker
4,047,370
Gita Bantwal
RE/MAX Centre Realtors - Warwick, PA
REALTOR,ABR,CRS,SRES,GRI - Bucks County & Philadel

Good luck in achieving your goals in 2017. Happy New Year.

Dec 30, 2016 06:05 AM #6
Ambassador
790,475
Brad Andersohn
Director of Education & Industry Outreach at eXp Realty & RE Tech Campus - Fairfield, CA
ActiveBrad - 707.646.1876

...and I will be following along closely as to not miss witnessing ANY of your 2017 successes! 🥂Happy New Year Lynn! 🎉

Dec 30, 2016 08:29 AM #7
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