Ask An Ambassador: Eyes Wide Open

Real Estate Agent with RE/MAX Elite 513.520.5305 SAL.2002007747

If ever there was a profession that demands attention to detail, we're in it.

We'd better have our eyes wide open and our ears on high alert.

Looking and listening for information that will lead to:

  • new knowledge and skills
  • new business
  • new relationships

Now our experience has been that ActiveRain is a perfect environment for fulfilling all three of those categories.

What we can do today is light years of where we were when we joined this community.  I won't lay claim to being a guru by any means, but I know what works for us and it's thanks to the sharing of this community and paying attention to what was in front of us.  As a result in the skills category we can: 

  • Routinely write blog posts  
  • Understand basic SEO needs to get our posts found 
  • Know how to dress up our posts to make them visually appealing 
  • Have exposure to the new technology and approaches 
  • Understand our target markets and how to provide the information they desire 

And with that first part taken care of, the second follows with increased business:

  • Our web presence is FAR, FAR larger.  We can't always get an exact answer for HOW the consumer found us, but if they say "on the Internet", there's a REALLY good chance it was from something we either do here in the Rain or learned in the Rain.
  • We self-maintain our Wordpress site with plenty of custom IDX searches.  WE GET FOUND.
  • We added a niche within a niche, so not just patio homes, but new construction patio homes.  And to push the niche a bit further?  I now have a Kentucky license to go with my Ohio license (HINT:  know ANYONE coming to "Cincinnati", I'd like the opportunity for that referral).
  • 2016 blew the doors off our previous best ever year and 2017 is off to a good start thanks to that new construction niche.

And that last part, the relationships?  I have friends I've met only here in the Rain, plenty of others I've had the opportunity to meet in person, and far more than I've emailed/phoned/texted.  These folks form a border to border network (and some of them are even north of the border!).  If you want to maximize your relationships here in the Rain, it's critical that you:

  • Establish WHERE you are.  Complete that profile and make sure your comment header ties you to your area.
  • Be genuine.  Yeah, I'm talking to you serial commenters.  You may get your 25 points, but you've totally missed the REAL point of this community.
  • Get to know people, and that means actually engaging.  Sure, do what makes your phone ring, but don't forget to let the community get to know you too.
  • Give back to the community.  For us, part of it is paying attention in Facebook referral groups to referral requests that have nothing to do with us.  There are places that as soon as I hear the city name, I know one or two or three (or even more) great agents to recommend.  You can go with a direct recommendation on the spot, or reach out to the agent to let them know "hey, over in ____________ group there's an opportunity for you!"  What goes around comes around.

Again, keep your eyes wide open and your ears ready to listen, who knows what you'll see and hear next in the Rain? ,

Until next Tuesday, just Ask An Ambassador if you need help!

Bill of Liz and Bill aka BLiz


Posted by

Serving Warren County Ohio & Adjacent Areas

The Liz Spear Team of RE/MAX Elite
Elizabeth Spear, ABR, CRS, Ohio License SAL.2002007747

William (Bill) Spear, CRS, Ohio License SAL.2004011109  Kentucky 77938
Ask for us by name if you visit the office!

EHO Two locations: Lebanon & Mason, OH
Bill Direct:  513-520-5305
Liz Direct: 513-265-3004     
Fax: 866-302-8418


Search Homes:  Http://

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  1. Ginger Harper 01/11/2017 07:40 AM
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Liz and Bill Spear
RE/MAX Elite 513.520.5305 - Mason, OH
RE/MAX Elite Warren County OH (Cincinnati/Dayton)

Chris, Always nice to start with four new build contracts already in place :)

Alesha, There is SO much to be gained from this community.

Sham, You're welcome!

Rochelle, I think most of us start here in a watch and listen mode, testing the waters.  Then in time dive in a bit deeper with commenting and posting.  It is certainly rewarding, but it takes time to get results.

Jan 11, 2017 06:36 AM #25
Nick & Trudy Vandekar, 610-203-4543
Long & Foster Real Estate Inc 610-225-7400 - Devon, PA
Tredyffrin Easttown Realtors, Philly Main Line

Good post and I like the referral part at the end.

Jan 11, 2017 06:50 AM #26
Michael Jacobs
Coldwell Banker Residential Brokerage - Pasadena, CA
Los Angeles Pasadena Area Real Estate 818.516.4393

Hi Bill -- "what goes around, comes around" -- yes to this.   Here -elsewhere - every where.   This just shows once again ActiveRain is a real community.  No one wants to live in a bad neighborhood.  


Jan 11, 2017 07:30 AM #27
Eva B. Liland with Century 21 Doug Anderson
Century 21 Doug Anderson - Lancaster, CA
Glad to be of Service

Thanks for the thoughtful post. I re-joined AR after being absent for a few years because I missed the rain and the chance to learn. Have a prosperous 2017.

Jan 11, 2017 07:37 AM #28
Richie Alan Naggar
people first...then business Ran Right Realty - Riverside, CA
agent & author

A cry to be more aware....cry-on then

Jan 11, 2017 08:28 AM #29
Charita Cadenhead
Keller Williams Realty - Birmingham, AL
Serving Jefferson and Shelby Counties (Alabama)

That's quite a comprehensive list you got there BLiz and ON POINT too.  You've gotten it down to a science.  AR is one dynamic site that will teach you and keep you on your toes.  Keeping eyes wide open and picking up on necessary skills without even trying, at some point, become second nature.

Jan 11, 2017 09:11 AM #30
Andrew Mooers | 207.532.6573
Northern Maine Real Estate-Aroostook County Broker

Hope that was not your eyeball... that poor fellow needs a vacation or his real estate troubles solved Liz and Bill Spear !

Jan 11, 2017 09:13 AM #31
Liz and Bill Spear
RE/MAX Elite 513.520.5305 - Mason, OH
RE/MAX Elite Warren County OH (Cincinnati/Dayton)

Nick & Trudy, I try to look out for my Rain friends whenever I can.

Michael, This community works because so many people "get it" and take care of the place and its members.

Eva, no shortage of things to gain here!

Richie, As needed :)

Charita, I can't even begin to catalog the number of ideas we've had the opportunity to absorb.  Some fit our business, some we opt not to use, but the awareness is there.

Andy, That's NOT my eye :).  Mine probably would look worse!

Jan 11, 2017 01:10 PM #32
MaryKay Shumway
The Kellstrom Ray Agency, Inc. (Est. 1948) - Sister Bay, WI
Door County Wisconsin's Real Estate Expert

Wonderful post, and as always, quite inspirational!  Love to follow your work and your tips.

Jan 11, 2017 02:46 PM #33
Margaret Rome, Baltimore Maryland
HomeRome Realty 410-530-2400 - Pikesville, MD
Sell Your Home With Margaret Rome


You have certainly opened the eyes of many members with your wonderful posts that inspire and teach us on a daily basis. We appreciate you more than you know!

Jan 11, 2017 03:40 PM #34
Dorie Dillard
Coldwell Banker United Realtors® ~ 512.346.1799 - Austin, TX
Serving Buyers & Sellers in NW Austin Real Estate

Good evening Liz and Bill Spear ,

What a wonderful post! Congratulations on the well deserved featured post. You are dialed in! You inspire us all the time with your posts, engagement in the community and I for one appreciate your efforts so much!

Jan 11, 2017 04:27 PM #35
Elyse Berman, PA
Best Connections Realty, Inc. - Boca Raton, FL
Boca Raton FL - (561) 716-7824 - CRS, ABR, GRI

Liz and Bill Spear Your post should be required reading for all Rainers.  You have come to my rescue many times, and I cannot begin to tell you how very grateful I am.   I learn so much from your posts.  

I am with you on Facebook groups and have sent out many referrals (not mine personally) to other parts of the country. I find it easier to tag the agent rather than going to them directly.  They can always decline, but people sure jump on the referrals fast.  

Congratulations on the feature!

Jan 11, 2017 05:24 PM #36
Liz and Bill Spear
RE/MAX Elite 513.520.5305 - Mason, OH
RE/MAX Elite Warren County OH (Cincinnati/Dayton)

MaryKay, We know what we know because others have helped us, so we want the community to be stronger for the sake of all of us.

Margaret, Thank you!  Just happy to be able to contribute to this community and to continue enjoying the friendships and the business we've gained here.

Dorie, Thank you also!  We keep learning and adapting as we figure out improvements with how to get our posts and WP site to gain the response we want.

Elyse, Always happy to help our Rain friends!  No doubt, those referrals in FB groups can be swarmed quickly!  Some groups are brokerage bias, but keep giving it a shot and I know some of our shout outs have been successful for the agent we've tried to help.  And we've had others give us a shout when they see a possible match for our area.

Jan 11, 2017 05:55 PM #37
Kathleen Daniels
KD Realty - 408.972.1822 - San Jose, CA
San Jose Homes for Sale-Probate & Trust Specialist

Bliz, this is good advice in life in general ... and in business it is great advice. It is all about the connections we make and who we know that we can connect with someone with a need.  I got an email from a person this morning ... asking me to set up a referral to an agent in another area.  How cool is that?   

Jan 12, 2017 11:12 AM #38
Lou Ludwig
Ludwig & Associates - Boca Raton, FL
Designations Earned CRB, CRS, CIPS, GRI, SRES, TRC

Liz and Bill

Congratulations on the feature for an outstanding post.

Good luck and success.

Lou Ludwig

Jan 12, 2017 06:33 PM #39
Alexander- Slocum
Premiere Property Group, LLC - Vancouver Washington - Vancouver, WA
Realty Team- Vancouver WA Real Estate

Hi Liz and Bill, we do appreciate your sharing of information and experiences with the AR community.  I (John) still remember in 2015 when researching a replacement IDX provider I came across your posts which help greatly in the decision process - may thanks!  (we we with IDXBroker, and had hundreds of new searches to create!).  John and Kat

Jan 12, 2017 07:42 PM #40
Debe Maxwell, CRS | The Maxwell House Group | RE/MAX Executive | (704) 491-3310 - Charlotte, NC
Charlotte Homes for Sale - Charlotte Neighborhoods

Hi Bill!  Well, you know there's not a point that I disagree with here - all wonderful advice and definitely a recipe for success if you choose to follow!  

Happy Friday!

Jan 13, 2017 05:47 AM #41
Liz and Bill Spear
RE/MAX Elite 513.520.5305 - Mason, OH
RE/MAX Elite Warren County OH (Cincinnati/Dayton)

Kathleen, We love those opportunities!  And I've got a referral set up since last year for one of our sellers that moved to an area that we knew a Rainer that could take great care of them!  When they're ready to buy, they're going to be in great hands.

Lou, Thanks!

John & Kat, Always happy to help!  We've been (mostly) very happy with IDX Broker.  Wish they updated our MLS data more than once every 24 hours, but other than that they meet all our needs.

Debe, Happy Friday to you too!

Jan 13, 2017 07:37 AM #42
Tammy Lankford,
Lane Realty Eatonton, GA Lake Sinclair, Milledgeville, 706-485-9668 - Eatonton, GA
Broker GA Lake Sinclair/Eatonton/Milledgeville

I have been mostly absent in the rain lately but only because as you said... I'm being found.  We've been really slammed.  I've closed 3 already this year and have two pending and lots of active buyers.  I'm trying to make a girls night out date for this weekend with a past client, her mom visiting from out of state and my daughter. I'll just have to let the phone go to voicemail for a few hours.  Busy is good. Busy is good.    Like you, even if it's not actually a blog post they found it's likely because of something I learned here in the Rain.

Jan 14, 2017 10:10 AM #43
Liz and Bill Spear
RE/MAX Elite 513.520.5305 - Mason, OH
RE/MAX Elite Warren County OH (Cincinnati/Dayton)

Tammy, True there are other venues for being found that we learned here.  E.g. I don't use Pinterest to the degree that I first did, but those boards are still working for us.  Google Maps we made get found, our business pin on Google also gets found.  I'm personally in a little bit of slow period as far as sellers, but that's typical for our time of year. 

Jan 15, 2017 05:46 AM #44
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RE/MAX Elite Warren County OH (Cincinnati/Dayton)
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