Today, ActiveRain owner Ben Kinney finalized and announced the purchase of BlueRoof360, a bleeding edge IDX website platform that left me speechless and nodding my head the first time I saw the technology.
(ok, that's not entirely true. I am rarely speechless. But watching BlueRoof360 CEO Jarad Hull demo the technology their team built, my mind was certainly spinning with the possibilities....and they are all good)
Inman has the story, (please note, at this time the article is behind Inman's pay wall) we'd love if you would head over there, read some of the details and leave a comment with your thoughts and/or support.
One of the exciting things about this acquisition for me, is that it gives us a great opportunity to bring more value to the ActiveRain community and especially our Rainmaker members. Over the next few months, our Rainmakers, the people who have supported us, in many cases for years, will have an opportunity to get massive value for being so supportive.
Adding the Blueroof360 IDX product to the Ben Kinney Companies stable of technology products brings us one step closer to creating an end to end solution for real estate agents to be able to market, manage and grow their business all from one single spot.
I've had a chance to sit with Ben or many occassions over the last couple of months and to really digest his full vision for building tools that help real estate agents generate more leads, be more productive, and at the end of the day, have a better life. Each time we do this, I leave even more convinced that his vision will become a reality. And that reality will have lots of positive implications for every ActiveRain member, and especially our Rainmakers.
Hang on folks, the next few months are going to be fun!