Are You Spending $1200+ Month For Zillow?

Real Estate Agent with Allison James Estates & Homes 01079287

"In my second month of being a Premier Agent on Zillow I have secured two buyers and one listing. Now I'm at $1,200 per month and loving it."

This was on the Zillow site, with a picture of a stupid RE agent. I know an agent who has over $250,000 in Zillow advertising debt. Guess he did more than $1200 a month. I haven't done the math but I heard with Zillow scrubbing the leads it comes out to $450 a phone call. Not bad if you nail it every time you could be ahead of the debt. But I can tell you from experience, as I was one of the first to advertise on Zillow in 2008 after I had attended my first Activerain seminar.


For $1200 a month I had unfiltered leads coming in from three zip codes. My phone rang constantly and I figured it took answering about 20 calls to find one viable lead. After all buyers are liars and sellers are worst. Of course I did not get as many listings, as I would have liked, since the RE bubble had just burst. It was a scary market.


I got off the Zillow merry-go-round and proud of it! I just think Zillow has gotten too big for its pants. It started put as a place where people could find out what Grandmas house is worth with out calling a RE agent! Because they had gathered and posted FREE public information. A data base web site now Zillow thinks it is the SUPREME MLS! I for one will be discouraging my seller to keep their listing off the MLS! The MLS was not created for Zillow to make millions!


Posted by

Realtor simple guideline to guesstimate a Homes values! Comparing apples with oranges? How to set values for embellishments? Do you think the old adage of Value equals Location, Location, Location, is true? Views, Pools, special interest additions can add desirability, and then Granite Counters, Travertine flooring, condition, square footage and any embellishments, upgrades, updates you can add to a property is worth 60-70% of the cost. This value will also be depreciated over time. Example would you consider if a twenty year old solid oak cabinette's
value even in good condition is equal in value to cabinets in the newer current color, or are they? Objective would be desirability.

Location is the basis for value. Like Homes within a one mile radius share values, and can be evaluated by sales per square foot within the last 3+ months. Pulses

Comments (3)

Nina Hollander, Broker
Coldwell Banker Realty - Charlotte, NC
Your Greater Charlotte Realtor

Hi Tere... oh no, no, no... not spending a dime here on Zillow. I get Premiere Agent status on my listings via RE/MAX. But no money to Zillow.

Feb 17, 2017 08:16 AM
Kasey & John Boles
Jon Gosche Real Estate, LLC - - Boise, ID
Boise & Meridian, ID Ada/Canyon/Gem/Boise Counties

$250,000 in Zillow advertising debt??? Yikes!-Kasey

Feb 17, 2017 10:14 AM
William Feela
Realtor, Whispering Pines Realty 651-674-5999 No.

NO WAY!   z gets not a dime.  Why do I want to work so hard and give so much to a company that takes my lisings to lure my clients away from me only to sell them to me at high prices.  I will work a little less and still hve more in my pocket!

Feb 17, 2017 11:16 AM