Zurple Lead Generation - A Case Study

By
Services for Real Estate Pros with Inbound Real Estate Marketing L.L.C.

Active Rain Community, 

 

Zurple. If you don't already know it's a real estate lead generation platform. You can find Active Rain User Reviews including one of my own HERE.

 

Zurple advertises on facebook and Google/Bing looking for buyers and sellers prospects. It sends those prospects to a website. 

 

Google Keyword Screen Capture " Denver Homes For Sale

 

The website looks like this. I've outlined the important elements of the home page. 

Zurple Website Home Page

 

 

You can click on "address" as part of this search results page and others. That's when Zurple requires registration. If you register you see a unique page combining "listing" push pins and Google street view of the listing you are interested in. 

Image of a Zurple address search result.

 

I have already posted on this topic and created a video. Here are the links to both. 

 

VIDEO REVIEW OF ZURPLE.

DETAILED CASE STUDY OF ZURPLE.

 

Duplicating content you've already produced is tough which is why I am linking to the stuff I have already done. I have learned a tremendous amount about Zurple. If you know who they are and have Questions just add them to the comments.

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Rainmaking - Internet Marketing Strategies
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Tags:
lead generation
real estate websites
real estate internet marketing
real estate online marketing
real estate marketing
zurple
real estate reviews

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Rainmaker
1,523,816
Sybil Campbell
Long and Foster REALTORS® 5234 Monticello Ave Williamsburg, Virginia - Williamsburg, VA
REALTOR® ABR, SFR, SRES Williamsburg, Virginia

I've never heard of Zurple. It has been my experience that most people won't register to get the information.

Mar 07, 2017 05:41 PM #1
Rainmaker
1,050,647
Thomas J. Nelson, REALTOR ® e-Pro CRS RCS-D Vets
Big Block Realty 858.232.8722 - La Jolla, CA
& Host of Postcards From Success Podcast

Thank you for the review and the tips Robert Newman

Oct 30, 2017 06:42 AM #2
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