Can we list today?

Real Estate Agent with Atlanta Communities 303302

I have recently spoken to several clients about listing their homes. Inevitably, the question about when to list comes up. I have found that the most successful listings are those that go on the market only after the homes have been prepared for market. What does this mean? It means being show ready.

One client has been meticulously getting his home ready for the last 6 months. He has a time line showing what needs to be done and when. I can guarantee that when the time comes for photography, his home will be absolutely show ready. When we hit the market about 10 days later, the home will have all the print collateral, HomeBooks and flyers, and the single property website will be up and running. Without all this in place when the home is listed, the home will not be fully exposed during the critical 1st week on the market.

The second client and I met 35 days before they want to be on the market. During the meeting we decided what needed to be done to put their home in show ready shape. Knowing they have just 35 days to get their home ready, they have been diligently working. I can guarantee that when the time comes for photography, their home will be absolutely show ready.

None of this can be done if the Seller wants to list next day. When I am asked if I can list the home quickly, my answer is always the same. I can, but it would not be in your best interest to do so. By spending just a bit of time bringing your home up to snuff, Sellers will garner a higher price and sell faster. By paying attention to the details we can help Sellers have a great experience.

Looking to sell your home this Spring? Lets get together and put a plan in place.

Posted by

Peter den Boer, Associate Broker, Realtor

Atlanta Communities Real estate Brokerage


Ph. 770.713.1545


I write about daily life as a Realtor in the Towne Lake Community in Woodstock Georgia.


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Nina Hollander
Coldwell Banker Residential Brokerage - Charlotte, NC
Your Charlotte/Ballantyne/Waxhaw/Fort Mill Realtor

Hi Peter, I never agree to list "today." Maybe sign a listing agreement but no marketing. One of the first things I tell my clients is that I need a week to get photographs, floor plans, brochures, etc. completed. And that week doesn't start until their home is staged for photos and showings... and I've never had a client who managed to have their home ready within a day or two once we determined what needed doing. Well, maybe a vacant home, but they too often need some cleaning and touchups.

Mar 27, 2017 06:10 AM #1
Sally K. & David L. Hanson
EXP Realty 414-525-0563 - Brookfield, WI
WI Realtors - Luxury - Divorce

I LOVE when Sellers care enough to put the time and effort into their listing...the results are HUGE !

Mar 27, 2017 06:42 AM #2
Kristin Johnston - REALTOR®
RE/MAX Realty Center - Waukesha, WI
Giving Back With Each Home Sold!

I agree with Sally above....the time to list is NOW, with low inventories too!

Mar 27, 2017 06:45 AM #3
Sheila Anderson
Referral Group Incorporated - East Brunswick, NJ
The Real Estate Whisperer Who Listens 732-715-1133

Good morning Peter. What a thoughtful and smart approach. Great post.

Mar 27, 2017 07:48 AM #4
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Peter den Boer

MBA,GRI, Associate Broker, Realtor
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