Should RE/MAX agents allow KW agents to do open houses?

By
Real Estate Agent with RE/MAX Compass, formerly RE/MAX WHP 0524642
https://activerain.com/droplet/52zG

A local Realtor that I am also friends with (Guenevere w/Century 2000) was recently approached by a Keller Williams agent who she does not know. The agent with KW inquired about conducting an Open House at one of her newest listings. Guenevere's immediate response was ... "Like I want a KW agent there trying to recruit agents." 

As a matter of personal practice, I never authorize an agent to conduct an Open House at any of my listings, especially if I have never met them. It doesn't matter if they are with my own brand or any other. The Seller has hired "ME" to do conduct marketing for their home. We should all remember that this is exactly what we are selling, "someones home." We aren't selling valves or motorcycle parts. Human beings are all different and what I think is courteous or clean may not be what Helga with Helga Realty might think is clean or courteous. What if Helga thinks it's just fine to grab a soda from the sellers fridge or a okay to try and tap into the sellers Internet and watch movies on her laptop?

KW agents are just as opportunistic as any other agent when it comes to success or their financial bottom line, and they should be. Should it matter if a Realtor (Listing Agent) allows or permits cross-branding with the marketing of their listing?? Would it be foolish for a KW agent to permit a RE/MAX agent to host an open at 1 of THEIR listings?

The real concern here is a listing agent thinking... "Shoot, I can get an open house done and not have to do it? Why the hell not!?" 

Do it yourself. Nobody treats YOUR clients or YOUR house/personal property the way you do.

 

Posted by

 

 
Greg Nino
, Houston area Realtor®.
Helping residential buyers, sellers and tenants 7 days a week.
Available @ 832-298-8555 

RE/MAX Compass (Formerly RE/MAX WHP)

www.GiveMeMyHomesValue.com

www.EverydayHoustonHomes.Com

 

 

The information contained in this blog is believed to be reliable and while every effort is made to assure that the information is as accurate as possible, the author of this blog, and its comments disclaim any implied warranty or representation about it's accuracy, completeness or appropriateness for any particular purpose. All information is copywritten and the property of Greg Nino.  

 

 

 

 

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Rainmaker
737,216
Nick Vandekar, 610-203-4543
Long & Foster Real Estate Inc 610-225-7400 - Devon, PA
Tredyffrin Easttown Realtor, Philly Main Line

Interesting idea. In the UK most listings are solely sold by the listing firm, there are no buyers agents. However, sometimes a seller may recruit two firms to work together to sell the property. The fee is generally a little higher. But have never seen it here in the States. I think a seller would expect the listing agent to conduct the Open House and protect their home and their possesions.

Mar 29, 2017 01:43 PM #1
Ambassador
2,630,089
Liz and Bill Spear
RE/MAX Elite 513.520.5305 www.LizTour.com - Mason, OH
RE/MAX Elite Warren County OH (Cincinnati/Dayton)

Greg, Before I went that route I'd a) have to exhaust all options within my own brokerage and b) clear it with my broker.  And FWIW, I'd bet there's a good chance my E&O policy would provide no coverage for a "foreign" brokerage hosting agent.

Mar 29, 2017 02:12 PM #2
Rainmaker
333,035
BethAnn Long
RE/MAX Inland Empire - Spokane, WA
Realtor, CRS, e-PRO, Spokane Wa Real Estate

In Washington State we have a " sub-agent " form to get signed if anypne is conducting business on our behalf. When a seller agrees to an OPEN HOUSE, the issue also remains that ther agent conducting said Open House is looking for BUYERS and would represnt the BUYER but the SELLER thinks the open house is for THEM, so this needs to be explained! OPEN HOUSES are for AGENTS for the most part, and I agree with your stance!

Mar 29, 2017 02:30 PM #3
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853,368
Brenda Mullen
RE/MAX Access - Schertz, TX
Your San Antonio TX Real Estate Agent!!

I don't believe in letting other agents outside of my Brokerage do my opens.  My buyer's agent on my team gets first dibs then I will ask others if need be (or do it myself).  I see open houses as a way to generate business for me and my team, why in God's name would I allow another Brokerage to get that lol :)?!

Mar 29, 2017 03:11 PM #4
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2,546,246
Ed Silva
RE/MAX Professionals, CT 203-206-0754 - Waterbury, CT
Central CT Real Estate Broker Serving all equally

If the listing agent cannot work the open house, then the only one they should allow to host would be a trusted agent from the same office and then only with the sellers permission.

Mar 29, 2017 07:36 PM #5
Rainmaker
258,548
Tony Morganti
RE/MAX Crossroads in Cuyahoga Falls and Stow, Ohio - Cuyahoga Falls, OH
CRS, ABR - Cuyahoga Falls, Stow

Greg - I would never let an agent outside of my own company host an open house on one of my listings.  I think if the seller would have wanted the other brand working an open house they would have hired them not me.  Even when I have an agent in my own office hold an open house for me, I try to be sure the seller is aware and ok with it.  Very good post.

Mar 30, 2017 03:13 AM #6
Rainmaker
671,413
Peter den Boer
Atlanta Communities - Woodstock, GA
MBA,GRI, Associate Broker, Realtor

Not sure, but I don't think commission rules here in Georgia even allow an agent to use someone outside their brokerage to hold an open house. I work with a really good host agent in my office for open houses.

Apr 13, 2017 05:31 AM #7
Rainer
258,679
Mick Michaud
Distinctly Texas Lifestyle Properties, LLC Office:682/498-3107 - Granbury, TX
Your Texas Lifestyle is Here!

That's bizarre.  And you're right, nobody but me or one of my agents will hold an open house for one of my listings.

Apr 29, 2017 05:39 AM #8
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Rainmaker
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Greg Nino

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