You may have noticed that Facebook's most recent Snapchat clone "stories" was released through Messenger and now, the mobile news feed. People ask me all the time, "What is Stories? "Why do I need to use them"?
Stories are a way for you to put out additional content to your audience without bombarding them through the newsfeed. You can create either still image, short video, or a combination of the two, and it will set at the top of their home screen in a little icon for viewing. The best part is, it disappears after 24 hours. You can post it to your newsfeed if you like or save it to your camera roll for future use.
The reason you need to use these feature son Facebook is, there are almost 2 billion people on the platform. The majority of your friends don't see your content. This is a way for you to stay front and center and engage with people that might not normally see you your posts.
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