You want to be the source of information.

Real Estate Agent with Coldwell Banker Residential

As a Realtor, you want to be the source of information for your clients.

You can't possibly know everything.  I know, I know... many agents already think they know everything... they don't.  But if you've been in this business for a length of time, you've learned a lot, and you can be the source of information for your clients.

When you don't have the answer... your response to your clients should be: "I don't know, but I'll find out for you."  You want them to call you first... and you can become their resource for all things real estate and real-estate adjacent.

I have a current client who has bought a home with me.  She also sold her family home using another agent.  When she has a general real estate question ... she doesn't call her listing agent... she calls me for my input.  Because I have set myself up as her resource for all things real estate.  Yes, it

Yes, it takes more of my time... but I can guarantee you that in the future... long after she's moved into her new home... if she or any of her friends have real estate questions (or perhaps even listings or buyers)... I will be the first Realtor she calls.


Posted by

 ALAN MAY, Realtor®   
Specializing in Evanston Real Estate and North Shore Real Estate

Coldwell Banker Residential Real Estate, 1710 Central Street, Evanston, IL 60201
847.425.3779      Cell: 847.924.3313      Email:

Evanston Real Estate & North Shore Real Estate
Licensed in Illinois



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Kathleen Daniels
KD Realty - 408.972.1822 - San Jose, CA
San Jose Homes for Sale-Probate & Trust Specialist

Sweet, yes.  And I have to ask, why did she sell her family home with another agent. That statement just leaves me scratcing my head Alan May 

May 31, 2017 03:36 PM #1
William Feela
Realtor, Whispering Pines Realty 651-674-5999 No.

I personally flood people with local infomation.  Even people who live here don't really kn ow all the stuff about our area.

May 31, 2017 07:19 PM #2
Jay Markanich
Jay Markanich Real Estate Inspections, LLC - Bristow, VA
Home Inspector - servicing all Northern Virginia

Working that way it's not possible to by an anonymous source!

And I tell my clients to call me anytime, and they do...

Jun 01, 2017 01:15 AM #3
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Alan May

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